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Article

Hunger for Home Delivery: Cross-Sectional Analysis of the Nutritional Quality of Complete Menus on an Online Food Delivery Platform in Australia

1
Nutrition and Dietetics Group, School of Life and Environmental Science, Charles Perkins Centre, The University of Sydney, Sydney, NSW 2006, Australia
2
Westmead Applied Research Centre, Faculty of Medicine and Health, The University of Sydney, Sydney, NSW 2145, Australia
3
Discipline of Nutrition and Dietetics, Faculty of Medical and Health Sciences, The University of Auckland, Auckland 1011, New Zealand
4
Prevention Research Collaboration, Sydney School of Public Health, The University of Sydney, Sydney, NSW 2006, Australia
5
The George Institute for Global Health, The University of New South Wales, Camperdown, NSW 2006, Australia
6
Menzies Centre for Health Policy, Sydney School of Public Health, Faculty of Medicine and Health, The University of Sydney, Sydney, NSW 2006, Australia
*
Authors to whom correspondence should be addressed.
These authors contributed equally to this work.
Academic Editor: Antoni Pons
Nutrients 2021, 13(3), 905; https://doi.org/10.3390/nu13030905
Received: 28 January 2021 / Revised: 24 February 2021 / Accepted: 6 March 2021 / Published: 11 March 2021
(This article belongs to the Special Issue Digital Food Environments, Food Choice and Public Health)
Online food delivery (OFD) platforms have changed how consumers purchase food prepared outside of home by capitalising on convenience and smartphone technology. Independent food outlets encompass a substantial proportion of partnering outlets, but their offerings’ nutritional quality is understudied. Little is also known as to how OFD platforms influence consumer choice. This study evaluated the nutritional quality and marketing attributes of offerings from independent takeaway outlets available on Sydney’s market-leading OFD platform (UberEats®). Complete menus and marketing attributes from 202 popular outlets were collected using web scraping. All 13841 menu items were classified into 38 food and beverage categories based on the Australian Dietary Guidelines. Of complete menus, 80.5% (11,139/13,841) were discretionary and 42.3% (5849/13,841) were discretionary cereal-based mixed meals, the largest of the 38 categories. Discretionary menu items were more likely to be categorised as most popular (OR: 2.5, 95% CI 1.9–3.2), accompanied by an image (OR: 1.3, 95% CI 1.2–1.5) and offered as a value bundle (OR: 6.5, 95% CI 4.8–8.9). Two of the three discretionary food categories were more expensive than their healthier Five Food Group counterparts (p < 0.02). The ubiquity of discretionary choices offered by independent takeaways and the marketing attributes employed by OFD platforms has implications for public health policy. Further research on the contribution of discretionary choices and marketing attributes to nutritional intakes is warranted. View Full-Text
Keywords: food environment; online food delivery; independent outlet; takeaway foods; fast food; nutrition; meal deals; adolescent; young adult food environment; online food delivery; independent outlet; takeaway foods; fast food; nutrition; meal deals; adolescent; young adult
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MDPI and ACS Style

Wang, C.; Korai, A.; Jia, S.S.; Allman-Farinelli, M.; Chan, V.; Roy, R.; Raeside, R.; Phongsavan, P.; Redfern, J.; Gibson, A.A.; Partridge, S.R. Hunger for Home Delivery: Cross-Sectional Analysis of the Nutritional Quality of Complete Menus on an Online Food Delivery Platform in Australia. Nutrients 2021, 13, 905. https://doi.org/10.3390/nu13030905

AMA Style

Wang C, Korai A, Jia SS, Allman-Farinelli M, Chan V, Roy R, Raeside R, Phongsavan P, Redfern J, Gibson AA, Partridge SR. Hunger for Home Delivery: Cross-Sectional Analysis of the Nutritional Quality of Complete Menus on an Online Food Delivery Platform in Australia. Nutrients. 2021; 13(3):905. https://doi.org/10.3390/nu13030905

Chicago/Turabian Style

Wang, Celina, Andriana Korai, Si Si Jia, Margaret Allman-Farinelli, Virginia Chan, Rajshri Roy, Rebecca Raeside, Philayrath Phongsavan, Julie Redfern, Alice A. Gibson, and Stephanie R. Partridge. 2021. "Hunger for Home Delivery: Cross-Sectional Analysis of the Nutritional Quality of Complete Menus on an Online Food Delivery Platform in Australia" Nutrients 13, no. 3: 905. https://doi.org/10.3390/nu13030905

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