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Journal: Sustainability, 2025
Volume: 17
Number: 2789
Article:
The Impact of AI-Powered Try-On Technology on Online Consumers’ Impulsive Buying Intention: The Moderating Role of Brand Trust
Authors:
by
Yanlei Gao and Jingwen Liang
Link:
https://www.mdpi.com/2071-1050/17/7/2789
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