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Journal: Sustainability, 2025
Volume: 17
Number: 2789

Article: The Impact of AI-Powered Try-On Technology on Online Consumers’ Impulsive Buying Intention: The Moderating Role of Brand Trust
Authors: by Yanlei Gao and Jingwen Liang
Link: https://www.mdpi.com/2071-1050/17/7/2789

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