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Volume 20
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Article

The Impact of Supply Chain Structure Diversification on High-Quality Development: A Moderating Perspective of Digital Supply Chains

by
Fei Song
1,
Mark Wu
2 and
Ruizhi Liu
1,*
1
Management College, Ocean University of China, Qingdao 266100, China
2
Mario J. Gabelli School of Business, Roger Williams University, One Old Ferry Road, Bristol, RI 02809, USA
*
Author to whom correspondence should be addressed.
J. Theor. Appl. Electron. Commer. Res. 2025, 20(4), 301; https://doi.org/10.3390/jtaer20040301
Submission received: 31 August 2025 / Revised: 12 October 2025 / Accepted: 14 October 2025 / Published: 2 November 2025
(This article belongs to the Special Issue Digitalization and Sustainable Supply Chain)
Review Reports Versions Notes

Abstract

This study examines how supply chain structure diversification drives high-quality enterprise development in the digital economy. Using panel data from Chinese listed non-financial firms (2009–2023), we find that diversification of both suppliers and customers significantly improves firms’ total factor productivity (TFP), and the results remain robust after controlling for endogeneity. Mechanism analyses show that diversification enhances innovation capability, sustainability performance, and risk resilience, while digital supply chains strengthen these effects by improving information flow and coordination. Heterogeneity tests reveal that the impact is greater for firms with higher operational efficiency, cultural synergy, and information transparency. Overall, the findings highlight that diversified and digitally integrated supply chains are essential for innovation-driven, resilient, and sustainable enterprise growth.
Keywords: high-quality development; supply chain structure diversification; collaborative innovation; knowledge diversification; ESG performance; profit volatility; digital supply chain high-quality development; supply chain structure diversification; collaborative innovation; knowledge diversification; ESG performance; profit volatility; digital supply chain

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MDPI and ACS Style

Song, F.; Wu, M.; Liu, R. The Impact of Supply Chain Structure Diversification on High-Quality Development: A Moderating Perspective of Digital Supply Chains. J. Theor. Appl. Electron. Commer. Res. 2025, 20, 301. https://doi.org/10.3390/jtaer20040301

AMA Style

Song F, Wu M, Liu R. The Impact of Supply Chain Structure Diversification on High-Quality Development: A Moderating Perspective of Digital Supply Chains. Journal of Theoretical and Applied Electronic Commerce Research. 2025; 20(4):301. https://doi.org/10.3390/jtaer20040301

Chicago/Turabian Style

Song, Fei, Mark Wu, and Ruizhi Liu. 2025. "The Impact of Supply Chain Structure Diversification on High-Quality Development: A Moderating Perspective of Digital Supply Chains" Journal of Theoretical and Applied Electronic Commerce Research 20, no. 4: 301. https://doi.org/10.3390/jtaer20040301

APA Style

Song, F., Wu, M., & Liu, R. (2025). The Impact of Supply Chain Structure Diversification on High-Quality Development: A Moderating Perspective of Digital Supply Chains. Journal of Theoretical and Applied Electronic Commerce Research, 20(4), 301. https://doi.org/10.3390/jtaer20040301

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