Journal of Theoretical and Applied Electronic Commerce Research, Volume 15, Issue 1

As a key marketing tool, online sales promotion has been widely used by online retailers to increase sales of products and brands. Most previous researches on online sales promotion have ignored the effect of consumers’ psychological factors and the...

Online auctions have become one of the most convenient ways to commit fraud due to a large amount of money being traded every day. Shill bidding is the predominant form of auction fraud, and it is also the most difficult to detect because it so close...

Smartphones have become the colossal point of attention for both individuals and businesses worldwide resulting into a whole level of new and innovative experience in mobile computing. Mobile applications (mobile app) is an upshot of such innovative...

This editorial presents special features of digitization in context with innovation[…]

This study analyzes how learning costs for technologies that lack de facto standards, such as mobile payment, affect user intentions. In addition, we evaluate how the negative effect of learning costs is mediated by perceived functional value and fac...

In comparison with the rapid adoption and growth of mobile technologies worldwide, mobile payment services are being adopted at a slower pace than expected. In the literature, most studies about customers’ use of mobile payment have focused mainly on...

In the present time of web-based social networking, visual communication assume a key job in business and public communication. Social networking with its astute features has the ability to pull in numerous to interface with others. Visual communicat...

Companies have gained important advantages by the development of electronic commerce. Consumer evaluations in electronic environment offer great possibilities for analysis. The fact that the consumer opinions are comprised of textual data, analyzes h...