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Journal: Tour. Hosp., 2025
Volume: 6
Number: 167
Article:
Personalisation and Predictive Marketing in a Croatian Tourist Destination: Behavioural Strategies for Enhancing the Tourist Experience
Authors:
by
Željka Zavišić, Mladen Pancić and Hrvoje Serdarušić
Link:
https://www.mdpi.com/2673-5768/6/4/167
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