5.6.1. Mechanism Analysis
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Impact Mechanism of Total Factor Productivity
Green technology innovation enhances total factor productivity (TFP) through multi-dimensional pathways, thereby improving corporate carbon performance.
First, green technology innovation directly boosts energy efficiency and reduces pollution emissions by optimizing resource allocation and production processes. For example, the application of clean production technologies and renewable energy can reduce resource consumption and carbon emissions per unit of output, creating a direct effect of “cost reduction and efficiency improvement”.
Second, green technology innovation has significant technological spillover effects: by developing or introducing green technologies, enterprises not only enhance their own production efficiency but also drive collaborative innovation upstream and downstream of industry chains. For instance, digital energy management systems can optimize the overall energy consumption of supply chains, fostering technological diffusion and efficiency improvements at the industry level.
Third, green technology innovation promotes changes in corporate management models, achieving fine-grained control over the entire production process through intelligent monitoring, circular economy models, etc. For example, real-time carbon emission monitoring systems can accurately identify emission reduction potentials while enhancing the scientific basis of production decisions, indirectly boosting TFP.
Additionally, green technology innovation restructures the combination of productivity factors by integrating environmental factors into the TFP accounting framework, creating synergies among technological progress, management optimization, and ecological benefits. For example, technological iterations in the new energy industry not only reduce carbon emissions but also enhance overall economic efficiency through economies of scale. Empirical studies show that green technology innovation by enterprises in heavily polluting industries (especially practical green patents) have a significant positive impact on green total factor productivity (GTFP) [
45], and improvements in GTFP are directly linked to better corporate carbon performance.
In essence, this mechanism transforms the relationship between ecological protection and economic growth from “opposition” to “symbiosis” through technology-driven productivity changes, ultimately achieving the dual goals of corporate low-carbon transformation and competitiveness enhancement.
Referring to research by Lu and Lian [
46], this work uses the total factor productivity (TFP) as the explained variable. In the estimation of TFP, both the OP method and the LP method are employed to address the endogeneity issue in production function estimation, each with its own advantages and disadvantages. Given that the LP method offers superior data availability, broader sample coverage, and greater flexibility in assumptions, making it particularly suitable for TFP estimation scenarios where investment data quality is limited or full sample information needs to be preserved, this work utilizes the LP method to calculate TFP. The results are shown in Columns (1)–(2) of
Table 7.
The coefficient of GP on TFP is 0.003, significant at the 10% level, and the coefficient on subsequent TFP is 0.008, significant at the 1% level. This indicates that the “productivity dividend” of green technology innovation serves as a dual-driven mechanism for carbon performance improvement, with distinct temporal dynamics. The statistically significant coefficient of 0.003 at the 10% level for current TFP suggests that green technological advancements already exert marginal yet discernible effects on enhancing production efficiency through immediate channels such as resource allocation optimization and energy-saving technology adoption.
More notably, the substantially larger coefficient of 0.008, significant at the 1% level for subsequent TFP, highlights a cumulative amplification effect over time, implying that GP fosters deeper structural transformations in production processes—such as the gradual integration of low-carbon innovation ecosystems, long-term R&D spillover effects, and organizational learning toward sustainable practices. This temporal gradient underscores that green technology innovation not only delivers short-term productivity gains but also cultivates enduring “capacity dividends” for carbon performance, as improved TFP over time likely translates into higher energy efficiency, reduced carbon intensity per unit output, and more sustainable supply chain management. Together, these findings reveal that GP acts as a persistent engine for carbon reduction, with its productivity-enhancing effects unfolding progressively to support long-term environmental sustainability goals.
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Impact Mechanism of Environmental Governance Capabilities
Green technology innovation forms a core mechanism for improving corporate carbon performance by empowering multi-dimensional enhancements in environmental governance capabilities.
First, green technology innovation provides critical tools and technical support for environmental governance. For example, carbon capture, utilization, and storage (CCUS) technologies directly reduce carbon emissions in production processes, while intelligent monitoring systems enable precise traceability and real-time control of pollutant emissions, enhancing the effectiveness and efficiency of corporate pollution treatment at the technical level.
Second, green technology innovation drives the upgrading of environmental governance models. By integrating environmental data (such as energy consumption and emission indicators) through digital management platforms, it establishes a closed-loop management system of “monitoring–analysis–optimization”, improving the scientific basis of corporate environmental decisions (e.g., dynamically adjusting emission reduction targets and optimizing resource allocation), thereby systematically reducing carbon intensity.
Furthermore, green technology innovation promotes the integration and coordination of environmental governance resources. For instance, circular economy technologies enable the reuse and recycling of waste, reducing end-of-pipe governance pressures. Meanwhile, through technological diffusion in industry chains (such as green supply chain management technologies), they drive upstream and downstream enterprises to jointly reduce emissions, forming regional or industrial environmental governance network effects.
Additionally, green technology innovation indirectly improves carbon performance by enhancing environmental compliance capabilities. Enterprises leverage technological innovation to meet stringent environmental standards (such as carbon emission standards and ESG disclosure requirements), avoiding compliance risks while accumulating environmental credibility, attracting green investments, and driving internal governance capacity upgrades.
In essence, this mechanism represents a “two-way empowerment” between technological innovation and governance capabilities: green technology innovation provides hard-power support for environmental governance, while enhanced governance capabilities reciprocate by deepening and broadening technological applications. Ultimately, through the collaborative optimization of pollution control capabilities, resource utilization efficiency, and compliance management standards, it achieves sustained improvements in corporate carbon performance.
Corporate environmental governance capability refers to the comprehensive ability of enterprises to control the negative impacts of production and operations on the ecological environment through the formulation and implementation of environmental management strategies and measures to achieve synergistic development between economy and environmental protection. Drawing on existing research [
47,
48], we evaluate the environmental governance capabilities (Egov) of listed enterprises from eight aspects, including environmental protection concepts, environmental protection goals, environmental protection management system, environmental protection education and training, special environmental protection actions, emergency response mechanisms for environmental incidents, environmental protection honors and awards, and the “three simultaneous” system. The test results are shown in Columns (3)–(4) of
Table 7.
The coefficient of GP on Egov is 0.017 (significant at the 5% level), while that on next-period Egov is 0.015 (significant at the 10% level), revealing a dual impact of green technology innovation on corporate environmental governance capabilities for “active emission reduction”. The immediate significant coefficient indicates that GP drives firms to rapidly deploy green technologies (e.g., energy-efficient systems) and adopt governance practices (e.g., emissions monitoring) to reduce carbon footprints, while the lagged significant coefficient reflects cumulative learning effects and long-term integration of green innovation into operational strategies, such as establishing sustainability departments or embedding low-carbon goals in executive compensation. Together, these findings show that GP acts as both a short-term catalyst and long-term enabler, fostering immediate governance improvements and enduring mechanisms for sustained carbon performance enhancement.
Additionally, we examined the interaction between governance effects and productivity effects, with the results reported in Columns (5)–(6) of
Table 7. The coefficient of Egov on current TFP is 0.009, and the coefficient on subsequent TFP is 0.012, both significant at the 1% level. This reveals a dynamic complementary relationship between environmental governance and productivity: enhanced Egov not only improves current production efficiency but also amplifies long-term productivity gains. The mechanism involves two pathways: first, proactive environmental governance (e.g., adopting low-carbon management systems, establishing emissions reduction accountability mechanisms) reduces resource waste and operational inefficiencies, directly boosting TFP through optimized input–output ratios; second, sustained investment in environmental capabilities fosters organizational learning and technological absorption capacity, enabling firms to better integrate green innovations (e.g., smart energy systems, circular economy technologies) into production processes over time, thereby generating cumulative productivity improvements (as evidenced by the larger lagged coefficient).
These findings highlight that environmental governance and productivity growth are not mutually exclusive but rather reinforce each other in driving carbon performance. For instance, improved TFP from governance-driven efficiency gains reduces carbon intensity per unit of output, while enhanced productivity provides financial and technological resources to further upgrade environmental practices (e.g., R&D in cleaner production). The significant coefficients at the 1% level underscore the robustness of this synergy, aligning with the “resource-based view” of sustainability, where environmental capabilities evolve into core competencies that deliver both ecological and economic benefits. Collectively, these results suggest that integrating governance-focused “active emission reduction” strategies with productivity-enhancing green innovations creates a self-reinforcing cycle, offering empirical support for the dual dividend of sustainability—simultaneously improving environmental and operational performance.
5.6.2. Moderating Effect Analysis
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Moderating Effect of Green Media Attention
As the main disseminator of environmental information, green media constructs a “public opinion field” for corporate environmental responsibility by exposing high-carbon emission behaviors, interpreting environmental protection policies, and promoting cases of low-carbon technologies. When the attention of green media is high, the “signal value” of enterprises’ green technology innovation is amplified. On the one hand, the media continuously tracks the actual implementation of innovation achievements (such as the progress of patents being transformed into emission reduction equipment), forming implicit supervision of the management and prompting innovation resources to tilt towards areas that improve carbon performance [
49]. On the other hand, the public forms expectations of enterprises’ environmental performance through media reports, forcing enterprises to transform green patents into specific carbon emission management measures to avoid “innovation hoarding” or “greenwashing” behaviors [
50].
To examine the moderating effect of green media attention, this paper uses the number of environmental protection news reports at the enterprise level (Gmedia) to measure green media attention and generates the interaction term Gmedia*GP. The regression result is shown in Column (1) of
Table 8. The coefficient of Gmedia*GP is significantly positive at the 5% level, indicating that green media attention positively moderates the relationship between green technology innovation and corporate carbon performance. This moderating effect is also in line with the “legitimacy theory” [
51]; that is, in order to obtain social legitimacy, enterprises are more likely to transform technological innovation into substantial emission reduction actions under media supervision, thereby strengthening the positive impact of green technology innovation on carbon performance.
- (2)
Moderating Effect of Investors’ Green Attention
Investor attention plays a critical moderating role between green technology innovation and corporate carbon performance, primarily through two complementary pathways: on the one hand, institutional investors directly pressure companies to disclose the impact of green technology innovation on carbon performance through governance participation mechanisms like shareholder proposals and board interventions, particularly enhancing the transformation of innovation outcomes into carbon reductions in high-carbon industries such as energy [
52]. Second, the carbon risk pricing mechanism drives market capital to favor low-emission innovative enterprises, as high-emission firms are compelled to increase green technology investments to avoid valuation discounts due to bearing carbon risk premiums [
43]. These two mechanisms form a synergistic effect of “governance pressure + market incentives,” which elevates the priority of innovation through institutional intervention in the short term and forces improvements in carbon performance through capital flows in the long term, jointly driving enterprises to translate green technologies into tangible emission reduction outcomes. With the popularization of the ESG investment concept in China, investors’ attention to enterprises’ environmental performance has significantly increased, forming a “demand-side incentive” for green technology innovation [
53]. When investors’ green attention is high, they are more inclined to provide long-term capital support for green technology innovation, alleviating the financing constraints of enterprises’ innovation investments. At the same time, shareholder’s proposals or participation in corporate governance require management to disclose the specific impact of innovation achievements on carbon performance.
In this context, green technology innovation is no longer an isolated R&D behavior. Instead, it is deeply bound to investors’ value demands, encouraging enterprises to integrate innovation activities with the carbon emission management system, thereby amplifying the effect of innovation on improving carbon performance. This study uses the number of environmental protection issues of listed enterprises raised by investors through channels such as websites, WeChat, and APPs (Ginvest) as a proxy variable for investors’ green attention and generates the interaction term Ginvest*GP. The regression results are shown in Column (2) of
Table 8. The coefficient of Ginvest*GP is significantly positive at the 1% level, indicating that investors’ green attention strengthens the positive impact of green technology innovation on corporate carbon performance. This moderating effect is also in line with the “signaling theory” [
54]; that is, the higher the investors’ green attention, the stronger the motivation of enterprises to send signals of low-carbon transformation through green technology innovation. Then, a positive cycle is formed at the levels of resource acquisition and strategic implementation.
5.6.4. Heterogeneity Analysis
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Heterogeneity Analysis Based on the Nature of Property Rights
There are obvious differences between state-owned enterprises and non-state-owned enterprises in terms of governance mechanisms, innovation incentives, and environmental responsibility drivers. To examine the heterogeneous impact of the nature of property rights, this work conducts grouped regression according to whether the samples are state-owned enterprises. The results are shown in Columns (1) and (2) of
Table 10. In non-state-owned enterprises (State = 0), the coefficient of GP is 0.253, which is significant at the 1% level; in state-owned enterprises (State = 1), the coefficient of GP is 0.181, which is significant at the 1% level; the coefficient difference of GP between the two groups is 0.0719, which is significant at the 1% level, indicating that green technology innovation has a greater promoting effect on carbon performance in non-state-owned enterprises.
The possible reason is that as “policy implementers”, state-owned enterprises have advantages in resource acquisition in green technology innovation, but their innovation behaviors may be restricted by multiple objectives, resulting in relatively low technology transformation efficiency [
18]. In contrast, non-state-owned enterprises face stronger market competition pressure and survival drivers, and their green technology innovation is more likely to follow the “cost–benefit” logic: the management decision-making chain is short, enabling them to quickly transform patent achievements into emission reduction practices; at the same time, the high sensitivity of non-state-owned enterprises to shareholder value prompts them to enhance their market reputation and financing capabilities by improving carbon performance.
- (2)
Heterogeneity Analysis Based on the Nature of the Industry
There are differences in technological paradigms and emission reduction paths among different industries. To examine the heterogeneous impact of the nature of the industry, referring to research by Zhang et al. [
55], this study classifies industries with the 2012 edition of the industry classification codes of the China Securities Regulatory Commission as C22, C25, C26, C30-C32, D44, D45, and G56 as high-carbon industries, and the rest as non-high-carbon industries. Subsequently, we conduct grouped regression according to whether the samples belong to high-carbon industries. The results are shown in Columns (3) and (4) of
Table 10. In non-high-carbon industries (High_Carbon = 0), the coefficient of GP is significantly positive; in high-carbon industries (High_Carbon = 1), the coefficient of GP is not significant; the coefficient difference between the two groups is significant at the 1% level, indicating that the promoting effect of green technology innovation on carbon performance only exists in non-high-carbon industries.
The possible reason is that high-carbon industries have significant “path dependence” characteristics. On the one hand, their production processes are highly dependent on fossil energy, and the specificity of fixed assets is strong. Green technology innovation needs to break through the traditional technical system and faces high sunk costs and transformation risks [
19]. On the other hand, the carbon emission base of high-carbon industries is large. Even if green technologies are invested, in the short term, in the performance calculation of “operating revenue/carbon emissions”, the marginal decrease effect of the denominator may be diluted by the large base, resulting in insignificant innovation effects. In contrast, the production models of non-high-carbon industries are more asset-light, with lower energy consumption and carbon emission intensities. Green technology innovation is more likely to achieve “small investment, high return”. For example, software enterprises reduce the energy consumption of data centers through algorithm optimization, and the improvement of their carbon performance is directly reflected as high-value-added output corresponding to unit carbon emissions. At the same time, non-high-carbon industries are less restricted by the pressure of eliminating traditional production capacity, and innovation resources can be directly used to build low-carbon competitive advantages, forming a rapid transmission mechanism of “innovation–performance”.
The existing study shows that the impact of technological innovation also exhibits heterogeneity within high-carbon industries. Therefore, we conducted a more meticulous examination of the relationship between green technology innovation and corporate carbon performance in various high-carbon industries, and the results are shown in
Table 11. As can be seen, in the paper and paper products industry (C22), the petroleum processing, coking, and nuclear fuel processing industry (C25), the non-metallic mineral products industry (C30), and the ferrous metal smelting and rolling processing industry (C31), the estimated coefficients of GP are significantly negative. In the electricity, heat production, and supply industry (D44), the estimated coefficient of GP is significantly positive. In the chemical raw materials and chemical products manufacturing industry (C26), the non-ferrous metal smelting and rolling processing industry (C32), and the gas production and supply industry (D45), the estimated coefficients of GP are not significant. The above results indicate that even within high-carbon industries, the impact of green technology innovation on carbon performance varies.
Most of the industries where the impact is significantly negative are traditional industries with high energy consumption and high pollution. Their production processes rely on fossil energy, and it is difficult to transform their technologies. In the initial stage of green technology innovation, a large amount of capital investment is required. In the short term, it may drive up production costs instead of directly reducing carbon emissions. Even due to the long technology transformation cycle, the carbon performance may be temporarily under pressure. The industries where the impact is significantly positive are mainly the electricity and heat production industries. Green technologies in this field (such as clean energy power generation and carbon capture technology) have the attribute of direct emission reduction, and policy-driven measures promote the rapid implementation of these technologies. Under the effect of economies of scale, innovation has a more significant improvement on carbon performance. In industries where the impact is not significant, such as the chemical raw materials, non-ferrous metal smelting, and gas industries, their technological innovation may be limited by the characteristics of the industries. In the chemical industry, there are diverse technological paths. The non-ferrous metal smelting industry is restricted by the endowment of mineral resources and the complexity of the smelting process. The gas industry is affected by the speed of energy structure transformation, resulting in the emission reduction effect of green innovation not being fully manifested or being offset by other factors (such as the expansion of production scale).
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Heterogeneous Analysis Based on Innovative City Policy
Innovative pilot cities typically enjoy policy dividends (such as fiscal subsidies, tax incentives, and industry–university–research cooperation platforms), which can provide more abundant financial, talent, and technical resource support for enterprises’ green technology innovation, thereby potentially strengthening the improvement effect of green technology innovation on carbon performance. At the same time, pilot cities often have more complete environmental governance institutions, stricter carbon emission regulatory systems, and higher social environmental awareness, forming a dual mechanism of “policy incentives + market backward pressure” to urge enterprises to more actively translate green technology innovation into actual carbon reduction outcomes. Theoretically, this analysis aligns with the logic of the Resource-Based View (RBV) and institutional theory—the differentiated resource acquisition capabilities empowered by policies and institutional environments lead to heterogeneity in the output of green technology innovation and environmental governance efficiency among enterprises in different regions. Additionally, as an exogenously given regional development strategy, the innovative city policy has clear boundaries in terms of pilot scope and timelines, providing an objective and observable basis for group comparisons. This helps identify differentiated pathways through which green technology innovation influences carbon performance under policy drivers, offering empirical evidence for optimizing regional low-carbon policy supply.
To examine the heterogeneous effects of the Innovative City Policy, this study groups listed firms based on whether their registered addresses are located in innovative pilot cities. The test results are presented in
Table 12. In non-pilot cities (ICP = 0), the coefficient of GP is 0.199, significant at the 5% level; in innovative pilot cities (ICP = 1), the coefficient of GP is 0.211, significant at the 1% level. The inter-group coefficient difference of GP is −0.0124, significant at the 5% level. These results indicate that the effect of green technology innovation on corporate carbon performance is more pronounced in innovative pilot cities.
The core reasons for this difference are threefold: First, innovative pilot cities accelerate the practical transformation of green technologies by establishing more comprehensive green innovation ecosystems (e.g., intra-cluster technology sharing and supply chain collaborative emission reduction mechanisms). Second, the first-mover advantage of pilot cities prompts enterprises to integrate green innovation into their strategic cores earlier, forming a virtuous cycle of “innovation–emission reduction”. Third, the benchmarking effect of policy pilots may attract more cross-regional collaborations and green investments, further amplifying the environmental governance efficacy of green technologies. This finding suggests that the Innovative City Policy significantly enhances the marginal contribution of green innovation to carbon performance by optimizing the allocation of innovation factors and industrial collaboration networks, providing new insights for the precise implementation of regional low-carbon policies.