Rethinking Packaging for Food Waste Prevention: A Scoping Review of Consumer Behavior and Design Opportunities
Abstract
:1. Introduction
1.1. Background
1.2. Aims and Contributions
- (i)
- Classify and critique studies based on methodological approach, geographical coverage, food categories, and focal packaging features;
- (ii)
- Identify patterns, blind spots, and inconsistencies in current research—such as the low application of experimental designs, limited attention to diverse global contexts (notably Asia and Africa), and under-representation of packaging features like transparency, grip/shape, and dispensing functions;
- (iii)
- Compare research priorities with consumer-perceived importance of packaging features in reducing food waste, using recent survey data (e.g., [11]) as a benchmark;
- (iv)
- Provide a roadmap for future research, policy, and design innovation by highlighting critical gaps and proposing directions that integrate behavioral insights with packaging design and sustainability goals.
2. Literature Review in More Detail
2.1. Consumers’ Attitude Toward Food Packaging
2.2. Methods Used to Assess Packaging’s Impact on Food Waste
2.3. Food Types Studied in the Context of Packaging and Waste
2.4. Packaging Features Examined in the Literature
3. Review Methodology
3.1. Material Collection
- Studies that investigate consumer (household) food waste behaviors influenced by packaging features, materials, and formats—excluding (i) those focused solely on date or storage labeling (as extensively reviewed in the recent literature, e.g., Llagas et al. [73]), (ii) life cycle assessments where consumer behavior is only tangentially addressed, and (iii) technological aspects of packaging that aim to extend shelf-life and are purposefully designed to reduce food waste;
- Studies published in peer-reviewed academic journals, conference proceedings, or credible industry reports;
- Studies written in English.
- We conducted a keyword-based search in the Scopus, ScienceDirect, and JSTOR databases using the following terms: “food packaging”, “packaging”, “consumer food waste”, “consumer food waste behavior”, “household food waste”, “household food waste behavior”, “food waste behavior”, and “packaging-driven food waste”. Articles were included if at least one of these keywords appeared in the title, abstract, or list of author-defined keywords. This initial search yielded a total of 1657 articles.
- Based on relevance, indicated by the titles, abstracts, and keywords, the sample was narrowed to 88 studies.
- Full-text screening of these 88 studies resulted in 43 papers deemed directly relevant, and these were retained for further analysis.
- A forward snowballing process was then applied, wherein the reference lists of the 43 selected studies were examined. This identified 11 additional studies, of which 7 met our relevance criteria and were added to the sample.
- A backward snowballing process was also conducted by reviewing all studies that cited the 43 selected papers. This led to 5 more papers, with 2 found to be relevant and included in the final sample.
3.2. Bibliometric Analysis
4. Conclusions and Future Research Opportunities
- Expand methodological rigor: Future studies should incorporate more experimental designs, including field and lab experiments, to establish causal relationships between packaging features and food waste outcomes. Mixed-methods research can also uncover nuanced behavioral patterns that surveys may miss.
- Broaden geographic scope: Research efforts must be extended to under-represented regions such as Asia, Africa, and Latin America. These regions face distinct infrastructural, cultural, and food system dynamics that may shape packaging interaction and waste behaviors differently.
- Investigate underexplored features: Packaging features such as transparency, shape/ergonomics, dispensing systems, and freshness indicators deserve greater empirical attention, particularly given their perceived importance among consumers. The role of intelligent and active packaging technologies also remains a promising yet underutilized area of inquiry.
- Address consumer handling behavior: Post-purchase packaging use—such as removal, repacking, and misuse of resealable functions—needs to be examined more systematically. Understanding these behaviors is essential for bridging the gap between packaging design and real-world functionality.
Funding
Conflicts of Interest
Appendix A. Tabulated Summary of Packaging-Driven Food Waste Behavior Studies
Study | Aims | Method, Sample Size | Country | Food Types | Key Findings | Packaging Recommendations |
[12] | To explore reasons for HFW, with special attention given to the role of packaging | Exploratory study using 7-day food waste diary; a total of 61 households (30 with environmental education) | Sweden | Fruit, vegetables, dairy, bread, meat/fish, prepared foods, drinks | A total of 20–25% of food waste linked to packaging (too large, hard to empty, best-before date); environmentally educated households wasted less and were more observant of packaging’s role | Improve emptying design; reduce pack size; enhance resealability; better best-before guidance; consider food type and household size when designing |
Study | Focus | Methodology | Country | Food Type | Key Findings | Packaging Insights |
[13] | To review the existing literature on consumer perceptions of packaging in relation to food waste reduction | Systematised review of 345 papers (2014–2020), including peer-reviewed and grey literature | Global (mainly Europe, Australia, U.S., U.K., Sweden) | Bread, dairy, meat, fresh fruit/veg, snacks, refrigerated foods | Consumer perceptions of packaging underexplored; negative perception of plastic persists; low awareness of packaging’s role in food waste reduction | Improve communication of packaging functions; enhance resealability, portion size, storage guidance, and ease of emptying; integrate consumer education with packaging design |
[74] | To examine how packaging contributes to or mitigates HFW across food categories and identify future research directions | Mixed-method systematic review of 43 primary consumer studies (2006–2020) | Global (mostly Europe; gaps in Africa, Asia, Middle East) | Bread, meat, dairy, fruits, vegetables, poultry, seafood, ready meals | Date labeling and large pack sizes are the most cited packaging drivers of HFW; limited research on packaging function efficacy; packaging role underappreciated in HFW studies | Improve clarity and legibility of date labels; offer a variety of appropriately sized packs; use resealable and portion-sized packaging; expand research beyond Europe to better design for diverse food routines |
[9] | To compare packaging-related HFW solutions from the empirical literature and industry press releases to identify gaps and alignment | Comparative review of 60 empirical studies and 412 industry press releases (2006–2021) | Global (mostly Europe, North America, and Oceania) | Perishables: fruits, vegetables, bread, dairy, meat, poultry, seafood | Industry and research address different HFW drivers; industry focuses more on resealability and shelf-life, while research emphasizes labeling and portioning; both underrepresent accessibility features | Combine shelf-life extension, better resealability, and clear labeling; integrate consumer education; align industry practices with research insights; design solutions tailored to perishable food types and household routines |
[16] | To investigate how packaging functions influence food waste across different product categories using a consumer-centered approach | Mixed-method multi-step study: questionnaire, food waste diary, and in-depth interviews; a total of 37 Swedish households | Sweden | Bread, dairy, meat/fish, fruit/veg, staples, drinks, cooked food | A total of 28% of food waste directly, and 21% possibly, linked to packaging functions; size, resealability, and safety labeling emerged as key design gaps | Design packaging that matches portion needs; improve reclosing and ease-of-emptying; provide clearer food safety information and storage guidance; apply an ‘outside-in’ design approach considering consumer use process |
[19] | To explore Swedish consumers’ perceptions of food packaging and its role in environmentally sustainable development, with a focus on organic food | Internet survey with 157 Swedish consumers using both open- and closed-ended questions | Sweden | General food products, especially organic | Consumers strongly associate environmental sustainability with packaging material rather than its protective or waste-preventing functions; paper is perceived as “green,” plastic and metal as harmful | Improve consumer understanding of packaging’s protective function; promote packaging that balances material use with food protection; integrate packaging sustainability criteria into organic labeling standards |
Study | Focus | Methodology | Country | Food Type | Key Findings | Packaging Insights |
[47] | To assess whether optimized packaging systems (resealability, portioning, Modified Atmosphere Packaging (MAP) can reduce food waste at the household level and how consumers perceive and use such packaging | Mixed-method study: online survey (1117 consumers), PoS interviews (240 shoppers), consumer simulation, and food diary (30 entries) | Austria | Tomatoes, strawberries, lettuce, cucumbers, mushrooms, cheese, meat, sausages | Optimized packaging extends shelf-life, but consumers often unpack or misuse it; only 23% recognize its role in FW prevention; majority see packaging waste as a bigger issue than food waste | Increase consumer education on proper use of packaging; promote resealable, portions, and MAP packaging; align packaging design with household storage behavior and shelf-life needs |
[75] | To review how packaging contributes to or prevents Food Loss and Waste (FLW) along the food supply chain, including integration into LCA | Literature review of 88 studies and 17 framework references; focus on empirical + policy reports | Global | General packaged food across stages (household, retail, post-harvest) | Up to 25% of household FLW is packaging-related; key drivers include poor emptying, large portions, and misunderstanding of expiration dates; packaging often seen as waste rather than a protective tool | Design packaging for ease of emptying, portioning, resealing; clarify date labeling; promote consumer education and integrate FLW into LCA for accurate sustainability assessments |
[11] | To assess U.S. consumers’ awareness, purchase intent, and willingness to pay for packaging that reduces HFW | Online survey with 1000 U.S. consumers; stratified by census-aligned demographics; Likert scale | United States | Cherries, milk, bread, chicken, peanut butter, and packaged foods using MAP, Vacuum Packaging (VP), Active Packaging (AP), Retort Packaging (RP), Aseptic Packaging (ASP), Intelligent Packaging (IP) | Awareness of packaging’s role in food freshness is low; education improved purchase intent; a total of 50% willing to pay more for packaging that reduces HFW; demographic and psychographic segments matter | Educate consumers on freshness-extending packaging; develop packaging based on consumer perceptions; integrate education with design for MAP, VP, IP, and other shelf-life-enhancing technologies |
[76] | To propose a research agenda on how packaging can reduce FLW and contribute to United Nations Sustainable Development Goals (UN SDG) 12.3 | Expert-led forum and workshop, drawing from the literature, case studies, and stakeholder input; qualitative synthesis of priorities | Global (authors from Europe, U.S., Australia) | General food categories (meat, dairy, bread, fruits, vegetables, packaged goods) | Five research areas identified: (1) packaging functions and FLW data; (2) trade-offs in environmental impact; (3) LCA improvements; (4) food-waste-focused design; (5) aligned stakeholder incentives | Develop packaging with ease-of-use, portioning, and freshness protection; integrate food waste metrics in design, LCA, and stakeholder models; incentivize supply chains and consumers to adopt FLW-reducing packaging |
Study | Focus | Methodology | Country | Food Type | Key Findings | Packaging Insights |
[14] | To identify how innovative packaging can help reduce post-CFW by analyzing ecological impact and The Waste and Resources Action Programme (WRAP) insights | Literature synthesis with ecological footprint analysis (EFA) and U.K. WRAP data; includes case studies and consumer behavior insights | United Kingdom | Bread, yogurt, cheese, deli meats, fruits, vegetables, sauces | Packaging waste has minimal impact vs. food waste; top causes include portioning issues, lack of resealability, confusing date labels, and product residue | Promote portion-controlled packs, resealable and easy-empty formats, smart freshness/ripeness indicators, and shelf-life-extending packaging; focus on clear labeling and consumer usability to reduce avoidable waste |
[46] | To examine consumer perceptions of food packaging and on-pack labeling in reducing HFW, and identify packaging design strategies to support waste reduction | Two qualitative studies: (1) journey mapping with 37 participants, and (2) in-depth interviews with 50 participants across Australia | Australia | Bread, dairy, meat, fruits/vegetables, processed foods, bakery items | Consumers prioritize reducing plastic over food waste; packaging’s protective role under-recognized; participants favor resealable, portion-sized packs and clear storage/date labels but rarely engage with such info | Promote consumer education on packaging’s food-saving role; improve clarity of date and storage labels; design packaging for ease of resealing, decanting, and portioning; balance environmental concerns with usability |
[77] | To estimate the potential of optimized packaging in reducing food waste across fresh food categories in the U.S. | Literature review, cost-benefit analysis, and expert consultation with 45 stakeholders from retail, foodservice, packaging, and Non-Governmental Organizations (NGOs) | United States | Fruits, vegetables, bread/bakery, meat, dairy and eggs | Optimized packaging can reduce food waste by 10–20%, particularly through extended shelf-life, portioning, and damage prevention; consumer aversion to packaging and industry resistance are key barriers | Promote MAP and vacuum packaging, portioned and reclosable formats; increase consumer education; align packaging design with shelf-life, usability, and sustainability trade-offs to support food waste reduction |
[78] | To develop a terminology for packaging functions and features and analyze their indirect contributions to sustainable development | Conceptual paper based on literature review (39 sources), supported by feature clustering and qualitative synthesis | Sweden | General food and non-food products | Identified three core packaging functions (protect, facilitate handling, communicate) and 19 features; a total of 14 indirect positive effects were mapped, with reduced product waste being the most common | Use terminology to better integrate packaging into sustainability design; emphasize features like resealability, portioning, barrier protection, and ease of emptying for minimizing indirect environmental and social impacts |
Study | Focus | Methodology | Country | Food Type | Key Findings | Packaging Insights |
[54] | To understand how consumers perceive and interact with packaging in the context of HFW, using journey mapping methodology | Qualitative journey mapping with 37 Australian consumers across five food categories; in-home interviews and diary-based reflections | Australia | Bakery, dairy/eggs, packaged/processed, fresh fruit/veg, fresh/frozen meat/seafood | Packaging often underappreciated for its protective functions; resealability, portioning, and on-pack information were inconsistently recognized; confusion around date labels and storage practices was common | Educate consumers on packaging’s protective and informative functions; promote resealable and portion-appropriate designs; include clear date label guidance and on-pack storage instructions; align packaging features with household needs and routines |
[79] | To compare consumer perceptions of food packaging sustainability with scientifically assessed environmental impacts of different packaging materials | Narrative review comparing the literature on European consumer perception and LCAs using four indicators: Global Warming Potential (GWP), recycling rate, reuse rate, and biodegradability | Europe | Beverages, vegetables, fruits, meat, dairy, loose foodstuffs | Consumers often misjudge sustainability: overestimating glass and paper/cardboard, and underestimating plastic and its protective role; purchasing is driven more by emotions than science-based understanding | Design science-based packaging that aligns with consumer perception; improve eco-labeling; educate consumers about trade-offs in material impacts and the importance of food protection to prevent waste |
[57] | To investigate U.K. consumer attitudes and behaviors around food packaging and HFW, and inform strategies for waste reduction | Mixed-method study: a total of 18 accompanied shops + in-home interviews and an online survey of 4000 U.K. consumers | United Kingdom | Perishable items: fruit, vegetables, dairy, bread, meat | A total of 60% of HFW due to not being used in time; many consumers misunderstand packaging’s role in prolonging freshness; packaging often viewed as wasteful, especially among older groups; younger and environmentally aware groups more open to packaging’s benefits | Improve clarity and prominence of storage guidance and date labels; increase reclosability and portioning; educate consumers on packaging’s food preservation role; counterbalance environmental concerns with food-saving messaging |
[66] | To translate PhD research into actionable Save Food Packaging (SFP) criteria for industry, aligning packaging features with HFW drivers | A 4-year PhD project embedded in Fight Food Waste (FFW) Cooperative Research Centre (CRC); included literature reviews, interviews with 20 consumers and 11 industry experts; synthesis of three peer-reviewed papers | Australia | Bread, dairy, fruits/veg, meat, ready meals, snacks, grains, sauces, beverages | Identified misalignment between marketed SFP solutions and consumer needs; barriers include cost, unclear benefits, and lack of testing; emphasized packaging features like resealability, portioning, labeling clarity | Test packaging during design; implement resealable/portioning formats; proactively gather consumer feedback; clearly label SFP features; foster collaboration across industry, research, and consumers |
Study | Focus | Methodology | Country | Food Type | Key Findings | Packaging Insights |
[80] | To identify packaging technologies that can reduce HFW and explore consumer perceptions of these innovations | Desk study, site audits in the U.K. and France, interviews with retailers/manufacturers, and qualitative consumer focus groups | United Kingdom and France | Bread, meat, cheese, vegetables, herbs, sauces, fruits, ready meals | Key barriers include lack of consumer understanding of food vs. packaging waste trade-offs; effective formats include resealable trays, zipper pouches, and portioned meat; education and fridge management also critical | Promote resealable/portioning features, easy-empty and freshness indicators (e.g., Time-Temperature Indicators (TTIs)); educate on packaging’s protective role and correct fridge temperatures; address perceived packaging waste through clear messaging |
[55] | To assess the full environmental impact of bread in Norway and evaluate the role of packaging and consumer behavior in bread waste | LCA using primary and database data; included transport, consumer behavior, and waste scenarios; system boundaries cradle-to-grave | Norway | Bread | Ingredient production was the main hotspot; bread waste caused 15–20% of impacts; consumer strategies like freezing and using extra packaging helped reduce waste, but packaging itself had a low impact | Improve consumer packaging to extend freshness; consider smaller loaves; educate on packaging’s protective role; test cellulose/Polyethylene (PE)-coated alternatives that showed promise in Breadpack trials |
[81] | To provide a strategic and practical framework for integrating sustainability into packaging design and supply chains using life cycle thinking | Book combining conceptual frameworks, LCA tools, case studies (e.g., Marks | Spencer, Nike, P&G), and stakeholder perspectives across chapters | Global (focus on Australia, U.K., U.S.) | Broad food and non-food product categories | Packaging must be optimized with the full product–system in mind; life cycle thinking, cross-functional alignment, and balanced trade-offs between protection and material use are essential to reducing waste and embedding sustainability |
[59] | To identify packaging formats and technologies that could reduce food waste in U.K. households | Market survey, retailer/manufacturer interviews, and international retail audits; synthesis of in-home solutions and packaging technologies | U.K., France, U.S., Portugal | Bread, dairy, meats, fruits, vegetables, deli products, ready meals, snacks | Portion packs, resealables, TTIs, and MAP can extend shelf-life and reduce spoilage; many consumers unaware of packaging’s role; retail environments influence awareness | Promote portioning, resealability, freshness indicators (e.g., TTIs); embed on-pack storage info; highlight packaging’s role in food preservation to encourage behavioral change |
[58] | To identify packaging opportunities to reduce food waste across the entire supply chain in Australia | Literature review and stakeholder interviews with 15 organizations in the food and packaging supply chain | Australia | Bread, dairy, meat, fruit/veg, processed foods | Packaging is often undervalued in reducing waste; misalignment exists between pack design and supply chain needs; shelf-life tech and fit-for-purpose packaging can reduce waste pre- and post-consumer | Design packaging with product–system fit; promote portioning, resealability, and MAP; educate consumers on date labels; align design with logistics and recovery systems |
Study | Focus | Methodology | Country | Food Type | Key Findings | Packaging Insights |
[49] | To examine Italian consumers’ willingness to purchase active and intelligent packaging to reduce HFW | Web-based survey with 260 respondents; structural equation modeling based on an extended Theory of Planned Behavior framework | Italy | General packaged food products (e.g., dairy, bread, meat, fruits/vegetables) | Consumers were more willing to purchase intelligent packaging than active packaging; attitudes, awareness, planning routines, and perceived behavioral control were key predictors | Promote intelligent packaging with freshness indicators; educate consumers on safety and benefits of active packaging; align messaging with consumer planning behavior and food waste concerns |
[68] | To identify how packaging innovations can reduce food waste across all supply chain stages in Australia | Literature review and interviews with 15 industry stakeholders; focused on commercial and industrial food waste | Australia | Bread, dairy, meat, fruits, vegetables, processed and fresh foods | Packaging plays a critical role in food protection and shelf-life; trade-offs between packaging and food waste must be optimized; distribution and food service sectors have greatest opportunities for impact | Design fit-for-purpose packaging; promote MAP and resealability; improve labeling clarity; adopt retail-ready and reusable packaging; align logistics with shelf-life and recovery systems |
[82] | To reassess the environmental role of food packaging and explore how packaging innovations can support food waste reduction | Literature review of LCA studies, food packaging innovations, and environmental impact assessments across food categories | Global (European Union (EU) and international studies) | Bread, meat, dairy, beverages, fruits/vegetables, cereals | Packaging often wrongly blamed for high environmental impact; in many cases, it plays a key role in reducing food waste and overall footprint | Optimize packaging with food system fit; invest in shelf-life-extending technologies; apply biopolymers and active packaging for high-PREI (Protein-Rich, Essential Ingredient) products; include food waste in LCA to justify packaging improvements |
[83] | To explore how physical and non-physical packaging attributes influence waste behavior in households | Mixed-method study: literature review, bin raids (n = 10), digital diary (n = 5), visual survey (n = 200+), and ethnography (n = 2) | United Kingdom | Bread, dairy, fruits, meat, packaged food (general) | Geometry (resealability, refillability), material, and perceived “ick” affect recycling/reuse; consumers often misreport behavior; packaging with higher perceived value is more likely to be diverted from landfill | Design packaging for resealability and ease of cleaning; improve recyclability cues; reduce proximity conflict with kitchen bin; promote reuse by increasing perceived value and utility |
[51] | To examine consumer awareness, understanding, and acceptance of TTIs on food packaging across Europe | A total of 16 focus group discussions and a quantitative survey in Finland, Greece, France, and Germany | Finland, Greece, France, Germany | Refrigerated foods (e.g., meat, dairy, seafood) | Consumers showed interest and trust in TTIs but had limited knowledge; warmer countries associated stronger benefits; gaps existed between expectations and actual applications | Improve TTI design usability and visibility; educate consumers on interpreting TTIs; integrate TTI with trusted labeling to enhance acceptance and cold-chain transparency |
Study | Focus | Methodology | Country | Food Type | Key Findings | Packaging Insights |
[84] | To reduce chicken meat waste through packaging innovations, enabling better portioning, freezing, and use timing | Design and consumer trial of seven packaging concepts; a total of 32 in-home trials by Co-op Taste Team; comparative carbon assessment | United Kingdom | Chicken meat (breasts, strips, goujons) | Divisible MAP tray allowed consumers to cut and use one side, freezing or storing the rest; up to 59% used pack in ways likely to reduce waste | Promote divisible trays enabling ‘eat-me/freeze-me’ use; improve labeling to guide freezing; enable partial pack use without compromising freshness; avoid extra tools or equipment to adopt the design |
[85] | To assess U.K. consumer perceptions of food packaging in relation to food waste, recyclability, and innovation | Online survey with 6214 respondents across U.K. regions; stratified by age, region, and household role in food management | United Kingdom | Bread, dairy, meat, fruit/veg, packaged foods | Since 2012, awareness of packaging’s role in reducing food waste has increased; still, many consumers prioritize recyclability over food protection | Promote resealable, recyclable, and freshness-retaining packaging; use messaging that clarifies food-saving benefits; improve recyclability and labeling to address material concerns and trade-offs |
[48] | To assess how visual and verbal attributes of eco-design packaging influence consumers’ food waste decisions | Two 2 × 2 between-subject online experiments on milk and cheese packaging with 304 Canadian consumers | Canada | Dairy products (milk and cheese) | Visual (e.g., resealability) and combined visual-verbal packaging significantly influenced food waste reduction intentions through perceived physical functions; health consciousness moderated these effects | Focus on physical-function-enhancing design (resealability, clarity); promote health and sustainability benefits; educate consumers on packaging functionality to bridge perception–performance gap |
[41] | To review the literature on consumer perceptions of packaging’s role in HFW | Systematized literature review of 345 scholarly and grey literature sources (2014–2020) | Global (strong focus on Europe, Australia, and North America) | Bread, dairy, meat, fruits, vegetables, refrigerated food | Found a major gap in research on consumer understanding of packaging functions for waste prevention; highlighted packaging design features underexplored in relation to consumer needs | Investigate and improve consumer awareness of packaging functions; design packaging with clear communication, resealability, and food protection; promote co-design approaches for packaging innovation |
[67] | To analyze how packaging functions influence HFW across product types using a service logic perspective | Literature review of 23 articles, and an expert workshop with 42 participants across academia, NGOs, and industry | Sweden | Bread, yogurt, cheese, milk, meat/fish, sausage, vegetables, salad | Key waste drivers include excessive pack size, unclear storage guidance, and poor resealability; consumers discard food due to confusion about shelf-life and spoilage risks | Tailor packaging to household size; improve reclosability, storage info, and clarity of date labels; reduce portions; consider protection post-opening as critical for perishable products |
Study | Focus | Methodology | Country | Food Type | Key Findings | Packaging Insights |
[86] | To examine how anticipated food waste influences consumer preferences for large vs. small food packages | Four behavioral experiments with U.S. and French consumers (N~800 total); between-subject design | France, United States | Apple sauce, chocolate pudding, milk, water, yogurt | Larger packages lead to greater anticipated food waste and lower purchase intentions; this effect is stronger for perishables and when partitioning makes quantity more salient | Offer small or partitioned packages for perishables; reduce promotional messaging on large packs; use on-pack cues or priming to activate waste awareness |
[65] | To explore the environmental and food waste implications of removing plastic packaging from fresh produce in U.K. supermarkets | Narrative review using secondary data from WRAP, Food Standards Agency (FSA), and consumer research; includes policy, LCA, and behavioral perspectives | United Kingdom | Fresh produce (e.g., apples, carrots, salad, tomatoes, bananas, peppers, lemons) | Removing plastic packaging may reduce plastic waste but increase food waste due to reduced shelf-life; moisture loss, temperature, and storage behavior strongly affect outcomes | Use recyclable plastic or airtight containers for high-moisture produce; maintain fridge < 5 °C; educate on optimal home storage; conduct full LCA before replacing plastic packaging |
[20] | To explore barriers to implementing reclosable/resealable packaging that aligns with consumer needs to reduce HFW | Semi-structured interviews with 20 consumers and 11 industry professionals in Australia; Gioia method used for grounded theory development | Australia | Packaged food and beverages (e.g., pasta, chips, frozen vegetables, dairy) | Diverging industry vs. consumer priorities hinder packaging design to reduce HFW; consumers seek functionality, while industry prioritizes cost and sales; communication gaps persist | Broaden industry–consumer communication; clarify functional value on-pack; offer reclosable/resealable formats for everyday foods; align packaging with consumer storage routines and needs |
[62] | To assess how date label language, package size, and product type influence CFW behavior | Laboratory auction experiment with 200 participants; a total of 18 randomized food items varying by size, shelf-life, and date label | United States | Yogurt, salad greens, ready-to-eat cereal | “Use by” labels triggered highest waste value; larger sizes and short shelf-life increased anticipated waste; consumers had lower willingness to pay for ambiguous date labels | Standardize date labels to reduce ambiguity; use “Use by” only for safety-critical perishables; offer smaller packs for perishable items to reduce premeditated waste |
[87] | To explore how on-pack date labeling and storage information influence CFW behavior and identify design interventions | Literature review + interviews and design workshops with 12 consumers (Sweden) and 10 industry practitioners (Australia); activity theory framework | Sweden, Australia | Fresh produce, meat, bread, dairy | Confusion over date labels and lack of storage info cause premature disposal; social norms and sensory cues also shape food waste behavior; industry neglects post-purchase label usability | Standardize and contextualize date labels; include shelf-life after opening; use visual/sensory cues; develop AR-based packaging to extend label info and support decision-making at home |
Study | Focus | Methodology | Country | Food Type | Key Findings | Packaging Insights |
[64] | To analyze food waste drivers across the Danish food supply chain and identify multi-stakeholder solutions | Case study based on policy, stakeholder initiatives, and secondary data across sectors | Denmark | Vegetables, meat, dairy, cereals, bakery items | Consumer confusion over date labels, large pack sizes, and poor planning contribute to household waste; private and public actors have initiated awareness campaigns and packaging improvements | Improve packaging accessibility and sizing; enhance protection to extend shelf-life; clarify date labels; promote circular economy through better food–waste–packaging integration |
[88] | To identify key drivers of CFW and build a structural model of HFW behavior in the Czech Republic | Two-wave survey (pre- and during-COVID) with 1551 respondents analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) | Czech Republic | General household food (bread, produce, meat, dairy) | Food purchasing discipline (planning, shopping lists) most strongly reduces waste; food quantity and durability are key drivers of waste; price and frequency of purchase are not significant | Educate consumers on food planning; promote list-based shopping and portion awareness; date label education needed; pack sizes should align with consumption behavior |
[56] | To analyze how household characteristics, behaviors, and attitudes affect avoidable food waste | A 2-week food waste diary with questionnaire; a total of 380 Finnish households (1054 people) | Finland | Bread, dairy, fruits/veg, ready meals, staples, meat | Larger households generated more waste overall; per capita waste was highest among single women; pack size mismatch was a significant factor in waste generation | Offer smaller portion sizes; match pack sizes to household type; improve consumer education on storage and planning; design packaging to support waste reduction through flexibility and clarity |
[52] | To investigate Australian consumers’ perceptions of food packaging and its role in minimizing food waste | Online survey (EPPS: The Existing Perceptions of Packaging Survey); a total of 965 adult Australian consumers | Australia | Meat/seafood, bakery, dairy/eggs, processed foods, fruits/vegetables | Packaging waste was perceived as a greater environmental issue than food waste; women, older, and higher-income consumers were more motivated to reduce food waste; perceptions of packaging’s value varied across consumer clusters | Promote intuitive, resealable, portion-controlling designs; align packaging with household needs and raise awareness of food waste as an environmental issue |
[89] | To review and synthesize research on sustainable packaging design from a consumer perspective | Systematic literature review of 52 peer-reviewed journal articles (2010–2020) | Multi-country (mainly Europe, North America, Asia) | Primarily food and beverages; personal/home care | Consumers associate sustainability with visual and structural cues (e.g., green color, recyclability); eco-friendly cues often misunderstood; packaging plays key role in food waste, especially via overpackaging and portion sizing | Design packaging with clear visual and structural sustainability cues; reduce overpackaging; improve functionality (resealability, ease of emptying); educate consumers on packaging symbols and material sustainability |
Study | Focus | Methodology | Country | Food Type | Key Findings | Packaging Insights |
[90] | To review the literature on consumer perceptions of food packaging in reducing food waste | Systematized literature review of peer-reviewed and grey literature (2014–2019) | Australia (focus); includes international literature | Meat/seafood, bakery, dairy/eggs, processed foods, fruits/vegetables | Packaging can reduce waste by extending shelf-life, supporting portion control, and clarifying storage and date labels; gaps exist in consumer understanding and acceptance | Design resealable, portion-sized, and intuitive packaging; improve communication on storage and expiration; align packaging innovation with consumer practices and sustainability targets |
[91] | To explore consumer dependence on plastic packaging in fresh food and its contribution to waste | Qualitative interviews with 32 consumers | United Kingdom | Fresh fruits and vegetables, fresh meat, dairy | Consumers valued plastic for freshness, hygiene, and convenience; acknowledged waste but lacked clear alternatives; social norms and retailer practices heavily influenced behavior | Encourage design of environmentally friendly plastic alternatives that preserve freshness; align packaging interventions with behavioral nudges and retailer-led change |
[60] | To assess the effect of resealable packaging on HFW | Field trial with 100 households comparing resealable vs. non-resealable packs | Norway | Perishable food items (specific categories not detailed) | Resealable packaging led to reduced food waste due to improved preservation and convenience | Promote the use of resealable packaging to enhance food preservation and reduce household waste |
[61] | To develop a meal planning model that minimizes HFW, cost, and Greenhouse Gas Emission (GHGE) by incorporating package sizes | Optimization study using mixed-integer linear programming; a total of 263 recipes and Dutch household data | Netherlands | Dinner meals (vegetarian focus) | The model produced zero-waste meal plans by aligning meals with retail package sizes; showed trade-offs between waste, cost, and carbon emissions | Design flexible meal kits using retail package sizes; educate consumers on planning; prioritize GHGE alongside food weight as a performance metric |
[63] | To investigate how packaging impacts food waste and quality in fresh produce supply chains | Mixed-method study, including interviews (31 participants), company data, and lab sensory tests on seven items | Australia | Tomatoes, mushrooms, berries, leafy greens, cucumbers, lettuce, bananas, apples, pears | Packaging extended shelf-life and maintained sensory quality; reduced handling damage and waste; improved product appeal and transport efficiency | Design packaging to enhance cold chain integration and consumer education; prioritize functionality (e.g., resealability, protection, visibility) to reduce waste |
[92] | To explore consumer-defined functions of sustainable food packaging and their implications for design | Online panel and interviews with 54 Finnish environmentally aware consumers | Finland | Various food products (not specified by type) | Consumers valued containment, information, and ease of disposal; introduced two key functions—usability and disposability—as essential to sustainability; highlighted mismatches between industry and consumer priorities | Incorporate reclosability, ease of opening, sorting/recycling guidance, and minimal materials; engage consumers in design for sustainability |
Study | Focus | Methodology | Country | Food Type | Key Findings | Packaging Insights |
[50] | To develop design and research strategies addressing consumer packaging behavior and food waste | Multi-method research: design thinking, rapid ethnography, and a national survey (n = 1015) | Australia | Meat/seafood, bakery, dairy/eggs, processed foods, fruits/vegetables | Plastic packaging is demonized despite its food-saving benefits; design thinking and co-creation helped uncover behavioral ecosystems, needs, and pain points | Reframe narratives around plastic, prioritize co-design, improve labeling, enable reuse/visibility, and align packaging innovation with real consumer journeys |
[21] | To understand consumer interpretation and use of date labels and storage guidance and its implications for food waste | Mixed-methods study: literature review, kitchen diaries (n = 168), surveys (n = 2000), interviews, and accompanied shopping | United Kingdom | Various perishable food types (e.g., dairy, meat, produce, bakery) | Widespread confusion between ‘use by’, ‘best before’, and ‘display until’ labels; storage guidance underutilized; poor understanding linked to premature disposal of food | Simplify and standardize date labels; improve clarity of storage guidance; promote reclosable packaging and fridge temperature awareness |
[45] | To investigate consumer attitudes toward packaging’s role in food waste and co-develop solutions | Mixed-methods, 13-stage study (surveys, journey mapping, interviews, think tanks); a total of 1000+ participants | Australia | Meat/seafood, bakery, dairy/eggs, processed foods, fruits/vegetables | Consumers viewed packaging waste as more problematic than food waste; improved designs and labeling can reduce waste; resealability, portion size, and category-specific cues matter | Develop standardized date labels, enhance resealability, clarify portion info, and align packaging formats with food type and consumer usage patterns |
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Refinement Step | Description | No. |
---|---|---|
Inclusion criteria | Studies identified through Scopus, ScienceDirect, and JSTOR search and forward/backward snowballing. Included studies met the following:
| – |
Defined keywords | “food packaging”, “packaging”, “consumer food waste”, “consumer food waste behavior”, “household food waste”, “household food waste behavior”, “food waste behavior”, and “packaging-driven food waste” | – |
Keyword search | Scopus, ScienceDirect, and JSTOR databases were searched using defined keywords in the title, abstract, or author keywords | 1657 |
Filtering I | Initial relevance screening based on title, abstract, and keywords | 88 |
Filtering II | Full-text screening for relevance | 43 |
Forward snowballing | Review of references from the 43 selected papers | 7 |
Backward snowballing | Review of studies citing the 43 selected papers | 2 |
Final sample size | Total number of relevant studies included | 52 |
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Mahmoudi, M.; Mashayekhian, M.; Bunch, B.; Joodaky, A. Rethinking Packaging for Food Waste Prevention: A Scoping Review of Consumer Behavior and Design Opportunities. Sustainability 2025, 17, 5213. https://doi.org/10.3390/su17115213
Mahmoudi M, Mashayekhian M, Bunch B, Joodaky A. Rethinking Packaging for Food Waste Prevention: A Scoping Review of Consumer Behavior and Design Opportunities. Sustainability. 2025; 17(11):5213. https://doi.org/10.3390/su17115213
Chicago/Turabian StyleMahmoudi, Monireh, Mina Mashayekhian, Bradley Bunch, and Amin Joodaky. 2025. "Rethinking Packaging for Food Waste Prevention: A Scoping Review of Consumer Behavior and Design Opportunities" Sustainability 17, no. 11: 5213. https://doi.org/10.3390/su17115213
APA StyleMahmoudi, M., Mashayekhian, M., Bunch, B., & Joodaky, A. (2025). Rethinking Packaging for Food Waste Prevention: A Scoping Review of Consumer Behavior and Design Opportunities. Sustainability, 17(11), 5213. https://doi.org/10.3390/su17115213