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Journal: Sustainability, 2022
Volume: 14
Number: 4099

Article: Toward an Audience-Centric Framework of Corporate Social Advocacy Strategy: An Exploratory Study of Young Consumers from Generation Z
Authors: by Ioana A. Coman, Shupei Yuan and Jiun-Yi Tsai
Link: https://www.mdpi.com/2071-1050/14/7/4099

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