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Journal: Sustainability, 2022
Volume: 14
Number: 11829
Article:
Improving Consumer-Based Green Brand Equity: The Role of Healthy Green Practices, Green Brand Attachment, and Green Skepticism
Authors:
by
Syed Abdul Rehman Khan, Adnan Ahmed Sheikh, Mubeen Ashraf and Zhang Yu
Link:
https://www.mdpi.com/2071-1050/14/19/11829
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