Monetizing the IoT Revolution
2. Background: Internet of Things and the Consumer Profile
2.1. The Consumer Profile: Reaching the Right Person for Goods and Services
2.2. Context-Based Intelligencroce: Reaching the Right Person, at the Right Time, at the Right Location
3. Categories of IoT Impact on Monetization
3.1. Customer Matching and Tracking of Marketing Returns
3.2. Individualized Offers and Pricing
3.2.1. The Impact of Decision Simplicity
3.2.2. Identification of Consumer Price Elasticities
3.2.3. The Components of Individualized Offerings
3.3. Device and Usage Monitoring
Impact of Data on Pricing
4. Concerns for Cybersecurity, Privacy, and Fairness
4.1. Regulations, Privacy Policies, and the Return on Data
4.2. Probabilistic Inference
5. Summary and Concluding Comments
Institutional Review Board Statement
Informed Consent Statement
Data Availability Statement
Conflicts of Interest
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Donner, H.; Steep, M. Monetizing the IoT Revolution. Sustainability 2021, 13, 2195. https://doi.org/10.3390/su13042195
Donner H, Steep M. Monetizing the IoT Revolution. Sustainability. 2021; 13(4):2195. https://doi.org/10.3390/su13042195Chicago/Turabian Style
Donner, Herman, and Michael Steep. 2021. "Monetizing the IoT Revolution" Sustainability 13, no. 4: 2195. https://doi.org/10.3390/su13042195