Hussain, I.; Mu, S.; Mohiuddin, M.; Danish, R.Q.; Sair, S.A.
Effects of Sustainable Brand Equity and Marketing Innovation on Market Performance in Hospitality Industry: Mediating Effects of Sustainable Competitive Advantage. Sustainability 2020, 12, 2939.
https://doi.org/10.3390/su12072939
AMA Style
Hussain I, Mu S, Mohiuddin M, Danish RQ, Sair SA.
Effects of Sustainable Brand Equity and Marketing Innovation on Market Performance in Hospitality Industry: Mediating Effects of Sustainable Competitive Advantage. Sustainability. 2020; 12(7):2939.
https://doi.org/10.3390/su12072939
Chicago/Turabian Style
Hussain, Ijaz, Shaohong Mu, Muhammad Mohiuddin, Rizwan Qaiser Danish, and Shrafat Ali Sair.
2020. "Effects of Sustainable Brand Equity and Marketing Innovation on Market Performance in Hospitality Industry: Mediating Effects of Sustainable Competitive Advantage" Sustainability 12, no. 7: 2939.
https://doi.org/10.3390/su12072939
APA Style
Hussain, I., Mu, S., Mohiuddin, M., Danish, R. Q., & Sair, S. A.
(2020). Effects of Sustainable Brand Equity and Marketing Innovation on Market Performance in Hospitality Industry: Mediating Effects of Sustainable Competitive Advantage. Sustainability, 12(7), 2939.
https://doi.org/10.3390/su12072939