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Journal: Sustainability, 2019
Volume: 11
Number: 2302
Article:
Application of Cluster Analysis in Marketing Communications in Small and Medium-Sized Enterprises: An Empirical Study in the Slovak Republic
Authors:
by
Lenka Ližbetinová, Peter Štarchoň, Silvia Lorincová, Dagmar Weberová and Petr Průša
Link:
https://www.mdpi.com/2071-1050/11/8/2302
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