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Journal: J. Theor. Appl. Electron. Commer. Res., 2026
Volume: 21
Number: 168
Article:
From Digitalization Awareness to Consumer Outcomes: The Sequential Roles of Risk Appraisal and Platform Trust in the Chinese E-Commerce Context
Authors:
by
Shu Pei Shao, Xinyu Bie and Jong Min Kim
Link:
https://www.mdpi.com/0718-1876/21/6/168
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