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Safety 2018, 4(2), 16; https://doi.org/10.3390/safety4020016

Preventing Tire Blowout Accidents: A Perspective on Factors Affecting Drivers’ Intention to Adopt Tire Pressure Monitoring System

1
Department of Industrial Engineering and Management, National Taipei University of Technology, Taipei 10608, Taiwan
2
College of Management, National Taipei University of Technology, Taipei 10608, Taiwan
*
Author to whom correspondence should be addressed.
Received: 8 February 2018 / Revised: 31 March 2018 / Accepted: 5 April 2018 / Published: 9 April 2018
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Abstract

The aim of this study is to explore whether risk perception or anticipated regret is responsible for intensifying the participants’ intention to adopt a tire pressure monitoring system (TPMS) to prevent a tire-related accident, and whether the optimism bias has a moderator effect between risk perception/anticipated regret and intention. With 274 valid questionnaires and PLS-SEM (partial least squares structural equation modeling) analysis, the results indicate a significant positive relationship between risk perception and intention to adopt TPMS, but not between anticipated regret and intention. The moderator effect of optimism bias on risk perception and anticipated regret is not found in the model. The findings will prove useful for public service advertising campaigns by providing a basis for an understanding of the role of cognitive and emotional factors in tire-blowout accident prevention, thereby increasing the motivation for drivers in Taiwan to take advantage of the protection afforded them by using TPMS. View Full-Text
Keywords: in-vehicle technology; tire pressure monitoring system; risk perception; anticipated regret; optimism bias; road safety in-vehicle technology; tire pressure monitoring system; risk perception; anticipated regret; optimism bias; road safety
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This is an open access article distributed under the Creative Commons Attribution License which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited. (CC BY 4.0).
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Chen, K.-Y.; Yeh, C.-F. Preventing Tire Blowout Accidents: A Perspective on Factors Affecting Drivers’ Intention to Adopt Tire Pressure Monitoring System. Safety 2018, 4, 16.

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