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ISPRS Int. J. Geo-Inf. 2018, 7(11), 427; https://doi.org/10.3390/ijgi7110427

Effect of Size, Shape and Map Background in Cartographic Visualization: Experimental Study on Czech and Chinese Populations

1
Department of Geography, Faculty of Science, Masaryk University, 61137 Brno, Czech Republic
2
Division of Information and Library Studies and HUME Lab, Faculty of Arts, Masaryk University, 60200 Brno, Czech Republic
3
Department of Social Studies, Faculty of Regional Development and International Studies, Mendel University in Brno, 61300 Brno, Czech Republic
4
Department of Geographic Information Science and Cartography, School of Resource and Environmental Science, Wuhan University, Wuhan 430079, China
*
Author to whom correspondence should be addressed.
Received: 19 September 2018 / Revised: 22 October 2018 / Accepted: 27 October 2018 / Published: 1 November 2018
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Abstract

This paper deals with the issue of the perceptual aspects of selected graphic variables (specifically shape and size) and map background in cartographic visualization. The continued experimental study is based on previous findings and the presupposed cross-cultural universality of shape and size as a graphic variable. The results bring a new perspective on the usage of shape, size and presence/absence of background as graphic variables, as well as a comparison to previous studies. The results suggest that all examined variables influence the speed of processing. Respondents (Czech and Chinese, N = 69) identified target stimuli faster without a map background, with larger stimuli, and with triangular and circular shapes. Czech respondents were universally faster than Chinese respondents. The implications of our research were discussed, and further directions were outlined. View Full-Text
Keywords: cartography; cross-cultural research; geometric map symbols; graphic variables; visual perception; visualization cartography; cross-cultural research; geometric map symbols; graphic variables; visual perception; visualization
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Stachoň, Z.; Šašinka, Č.; Čeněk, J.; Angsüsser, S.; Kubíček, P.; Štěrba, Z.; Bilíková, M. Effect of Size, Shape and Map Background in Cartographic Visualization: Experimental Study on Czech and Chinese Populations. ISPRS Int. J. Geo-Inf. 2018, 7, 427.

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