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Journal: Behav. Sci., 2022
Volume: 12
Number: 514
Article:
Does Brand Truth-Telling Yield Customer Participation? The Interaction Effects of CSR Strategy and Transparency Signaling
Authors:
by
Weiping Yu, Jun Zhou, Mingli He and Dongyang Si
Link:
https://www.mdpi.com/2076-328X/12/12/514
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