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Journal: Sustainability, 2021
Volume: 13
Number: 3828
3828
Article: Sustainable Businesses Speak to the Heart of Consumers: Looking at Sustainability with a Marketing Lens to Reap Banking Consumers’ Loyalty
Authors: by Naveed Ahmad, Asif Mahmood, Antonio Ariza-Montes, Heesup Han, Felipe Hernández-Perlines, Luis Araya-Castillo and Miklas Scholz
Link: https://www.mdpi.com/2071-1050/13/7/3828

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