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Open AccessArticle

Decisional Factors Driving Household Food Waste Prevention: Evidence from Taiwanese Families

1
Department of Restaurant, Hotel and Institutional Management, Fu Jen Catholic University, 510 Chung Cheng Rd., Hsinchuang Dist., New Taipei City 24205, Taiwan
2
Graduate Institute of Sport, Leisure and Hospitality Management, National Taiwan Normal University, 162, Sec. 1, Heping E. Rd., Da’an Dist., Taipei City 10610, Taiwan
3
School of Human Environmental Sciences, University of Arkansas, 118 HOEC, 987 W. Maple, Fayetteville, AR 72701, USA
*
Author to whom correspondence should be addressed.
Sustainability 2020, 12(16), 6666; https://doi.org/10.3390/su12166666
Received: 24 July 2020 / Revised: 8 August 2020 / Accepted: 10 August 2020 / Published: 18 August 2020
(This article belongs to the Section Sustainable Food)
Although previous studies have discussed food waste at the household level and the antecedents of food disposal in western countries, very few studies have investigated food waste practices in Asian countries at the household or individual levels. As the food waste issue has drawn considerable concerns, the aim of this study was to examine how moral norms, perceived behavioral control, and food choices affect household food waste under the mediating role of household storing and cooking routines, as well as the moderating role of unplanned events. A questionnaire survey of Taiwanese families eventually obtained 954 valid questionnaires for analysis. Overall model fit and the study hypotheses were tested by structural equation modeling method (SEM). The SEM results showed that household storing and cooking routines significantly mediate the effects of moral norms and food choices on household food waste. Moreover, the moderating effect of unplanned events is statistically significant, indicating that under a higher degree of unplanned events, families are less likely to reduce food waste through household storage practices and cooking routines. Several implications and suggestions are also discussed for the reduction of household food waste. View Full-Text
Keywords: moral norm; perceived behavioral control; food choices; storing and cooking routines; household food waste; unplanned events moral norm; perceived behavioral control; food choices; storing and cooking routines; household food waste; unplanned events
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Teng, C.-C.; Chih, C.; Wang, Y.-C. Decisional Factors Driving Household Food Waste Prevention: Evidence from Taiwanese Families. Sustainability 2020, 12, 6666.

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