Search Results (436)

The field of communication studies shares significant connections with environmental science, where environmental monitoring constitutes one of the fundamental functions of communication. Based on data from the China General Social Survey (CGSS2021), this study establishes two research models and employs ordered logistic regression to examine the relationships between media usage, environmental water pollution, cognition of environmental policies, and willingness to pay (WTP) for environmental protection. The findings reveal that the perception of water pollution significantly enhances public cognition of environmental policies and WTP. However, the impact of water pollution itself is insignificant, indicating a weak public perception of long-term environmental risks. Both traditional media usage and new media usage significantly improve cognition of environmental policies, with traditional media playing a more pronounced role; yet, media trust does not significantly enhance cognition. Furthermore, new media usage and media trust exhibit a negative impact on WTP for environmental protection, revealing the effects of the “clicktivism” mechanism and the “trust-efficacy perception” negative feedback loop. The negative impact of cognition of environmental policies on WTP further uncovers a “cognition-behavior paradox,” where groups with higher cognition tend to attribute environmental responsibility to the government, thereby reducing their personal WTP. Based on these findings, this paper proposes recommendations including optimizing environmental communication strategies, strengthening public participation, and designing differentiated policies to enhance public environmental awareness and promote the effective implementation of water pollution governance. Full article

Agricultural production systems and certificates of origin determine consumers’ preferences for agri-food products, attributes which have mainly been investigated separately. In this study, we examined the joint effect of these two quality criteria and how they influence agri-food choices. To this end, a choice experiment exercise was applied for extra virgin olive oil agri-food in a protected geographical area of south-eastern Spain where non-conventional production systems (organic and integrated pest management) and product origin labels (protected designation of origin and sustainable local brand) associated with the territory are being used. The results demonstrated that consumers’ choices to purchase extra virgin olive oil were primarily influenced by the type of production system, with a clear preference evident for organic systems. Furthermore, consumer preferences for sustainable local over generic national certificates of origin were also confirmed. In concrete terms, the willingness to pay for organic extra virgin olive oil is more than double that of the conventional one, while the surcharge for local origin may rise up to 75%. This work contributes to the understanding of how information related to the type of production system and its interaction between different origin certification labels applies in agri-food products, offering broader implications for producers and policy makers. Full article

Understanding the impact and mechanisms of livelihood capital on farmers’ willingness to participate in wildlife conservation is crucial for enhancing the effectiveness of wildlife protection in nature reserves. Based on survey data from 186 farmers around the Jiyuan Macaque Natural Reserve in Henan Province, this study employs an ordered probit model to examine how livelihood capital on farmers’ willingness to engage in wildlife conservation. Additionally, mediating and moderating effect models are used to explore the mediating role of perceived living conditions and the moderating role of farmers’ policy cognition. The key findings are threefold: (1) Livelihood capital has a significant positive effect on farmers’ willingness to participate in wildlife conservation. (2) Perceived living conditions significantly mediate the relationship between capital and farmers’ willingness to participate. (3) Farmers’ awareness of ecotourism policies positively moderates the effect of livelihood capital on their willingness to participate, whereas awareness of wildlife damage compensation policies does not show a significant moderating effect. Therefore, it is recommended that the government should focus on enhancing farmers’ livelihood capital, improving their perceived living conditions, and strengthen policy publicity and awareness. Full article

In V2G service operations, highly efficient data sharing among participants is useful in grid load balancing and renewable energy integration. However, the data quality and sharing efficiency greatly rely on entities’ willingness to share. Moreover, there is no rational assessment framework for the privacy sensitivity of sharing data, which highly affects data sharing willingness. Existing privacy sensitivity assessment methods rely on static privacy attributes and fail to rationally assess privacy threats within V2G service scenarios. To address these limitations, this paper proposes Dyn-Pri, a novel multi-dimensional privacy sensitivity assessment framework for large-scale V2G interactive service scenarios. Dyn-Pri features an adaptive comprehensive multi-dimensional quantification model that integrates both the three privacy elements’ intrinsic effects and the dynamic, intertwining influences among them. The experimental validations in three typical V2G scenarios demonstrate that Dyn-Pri has significant advantages in the precision of sensitivity assessments, and balancing data utilization and privacy protection enhances renewable energy integration efficiency while ensuring cross-domain data security. Full article

The present study focuses on the attractiveness and perceived value of differentiated quality labels, such as the Protected Designation of Origin (PDO) and Protected Geographical Indication (PGI), for agri-food products from Extremadura (Spain). In doing so, it addresses a gap in the scientific literature concerning consumer behavior toward products bearing these certifications. The results show that awareness of these quality schemes is significantly higher among middle-aged and older individuals, underscoring the need for more modern and targeted communication strategies. The findings highlight the strategic role of agri-food marketing in promoting certified products and emphasize the importance of bridging the generational gap in consumer education. Overall, differentiated quality schemes are perceived as strategic tools to enhance the competitiveness of local products, strengthen cultural identity, and foster sustainable rural economies. Furthermore, this study identifies a negative relationship between the consumption of certified products and the awareness of certification and a positive relationship with the willingness to pay a premium. Consumers with greater awareness tend consume these products less, although they are more willing to pay higher prices for items bearing quality labels. Full article

The sustainable management of Municipal Solid Waste (MSW) relies heavily on community participation in separating it at the source and delivering it to collection systems. These practices are crucial for reducing pollution, protecting ecosystems, and maximizing resource recovery. However, in the Global South context, with conditions of socioeconomic vulnerability, community participation in the sustainable management of MSW remains limited, highlighting the need to generate context-specific interventions. MSW includes items such as household appliances, batteries, and electronic devices, which require specialized handling due to their size, hazardous components, or material complexity. This study implemented a Community-Based Social Marketing approach during the research and design phases of an intervention focused on promoting source separation and management of hard-to-manage MSW in five municipalities within the administrative region of Norte de Santander (Colombia), which borders Venezuela. Using a mixed-methods approach, we collected data from 1775 individuals (63.83% women; M _age = 33.48 years; SD = 17.25), employing social mapping, focus groups, semi-structured interviews, participant observation, and a survey questionnaire. The results show that the source separation and delivery of hard-to-manage MSW to collection systems are limited by a set of psychosocial, structural, and institutional barriers that interact with each other, affecting communities’ willingness and capacity for action. Furthermore, a prediction model of willingness to engage in separation and delivery behaviors showed a good fit (R2 = 0.83). The strongest predictors were awareness of the negative consequences of non-participation and perceived environmental benefits, with subjective norms contributing to a lesser extent. Based on these results, we designed a context-specific intervention focused on reducing these barriers and promoting community engagement in the sustainable management of hard-to-manage MSW. Full article

Serious games (SGs) have been widely employed in the digital preservation and transmission of architectural heritage. However, the key determinants and underlying mechanisms driving users’ continuance intentions toward ancient-architecture cultural heritage serious games (CH-SGs) have not been thoroughly investigated. Accordingly, a conceptual model grounded in the stimulus–organism–response (S–O–R) framework was developed to elucidate the affective and behavioral effects experienced by CH-SG users. Partial least squares structural equation modeling (PLS-SEM) and artificial neural networks (ANNs) were employed to capture both the linear and nonlinear relationships among model constructs. By integrating sufficiency logic (PLS-SEM) and necessity logic (necessary condition analysis, NCA), “must-have” and “should-have” factors were identified. Empirical results indicate that cultural authenticity, knowledge acquisition, perceived enjoyment, and design aesthetics each exert a positive influence—of varying magnitude—on perceived value, cultural identification, and perceived pleasure, thereby shaping users’ continuance intentions. Moreover, cultural authenticity and perceived enjoyment were found to be necessary and sufficient conditions, respectively, for enhancing perceived pleasure and perceived value, which in turn indirectly bolster CH-SG users’ sustained use intentions. By creating an immersive, narratively rich, and engaging cognitive experience, CH-SGs set against ancient architectural backdrops not only stimulate users’ willingness to visit and protect heritage sites but also provide designers and developers with critical insights for optimizing future CH-SG design, development, and dissemination. Full article

The Gahai wetland in Gansu, China, is a key wetland for nationally and globally threatened bird species. This research aims to quantify the economic value of wetland birds by the method of contingent valuation questionnaire, thereby providing a foundation for conservation of avian species. The result indicated that residents were willing to pay between 208 and 230 CNY (29–32 USD $) annually for bird protection, a total annual value of wetland birds in Luqu County ranging from 7.9 M to 8.8 M CNY (1.1–1.3 M USD $). Men, locals, and older individuals were more inclined to contribute and offered higher payments, albeit non-significant correlation between education level and annual income with the willingness to pay. While the depth of understanding of wetland pressures did not significantly influence the willingness to pay, it did show a positive correlation; those with more profound understanding tended to be more generous in their payments. Tibetan male residents were more likely to prioritize ecological and environmental protection due to their religious beliefs and cultural customs, which emphasize the reverence for and compassion towards birds. This research not only complemented and validated the applicability of the contingent valuation method in China but also underscores the considerations that should be taken into account when employing this method. Full article

In the context of emergency management, individual or household decisions to engage in risk mitigation behaviors are widely recognized to be influenced by a benefit–cost perception (perceived applied value (PAV) vs. perceived economic value (PEV), respectively). To better understand how such decisions are made, we conducted a mail survey (N = 211) of households living in the Red River of the North Basin, North Dakota, in 2018. The survey is aimed at understanding the overall experience of households with flooding and their behavior toward advanced protective strategies against future floods by analyzing household PEV—their willingness to pay for the National Aeronautics and Space Administration’s (NASA) Satellite Enhanced Snowmelt Flood Prediction system. This paper presents a mediation model in which various predictors (flood risk, experience, flood knowledge, flood risk perception, flood preparedness, flood mitigation, and flood insurance) are analyzed in relation to the PAV of the new Satellite Enhanced Snowmelt Flood Predictions in the Red River of the North Basin, which, in turn, may shape the PEV of this product. We discuss the potential implications for both the emergency management research community and professionals regarding the application of advanced risk mitigation technologies to help protect and sustain communities across the country from floods and other natural disasters. This paper provides a greater understanding of the economic and social aspects of sustainability in the context of emergency management and community development. Full article

Environmental pollution has become a significant issue, and environmental protection within the realm of sports has garnered increasing attention from various sectors of the academic community. This study takes the public’s intention to purchase sports stadiums as the research object, introduces two mediating variables of green value perception and sense of accomplishment, builds a hypothetical model from the perspective of motivation protection theory, and explores the influence of perceived functional risk of green sports stadiums on consumption intention through SEM analysis based on the samples of the recovered questionnaires (N = 1073). The results are as follows: first, there is a negative influence between perceived functional risk and green sports stadium consumption intention, and the lower the perceived functional risk of green sports stadiums, the more consumers can promote their choice of green sports stadiums when they consume in stadiums; second, green value perception plays a mediating role in the relationship between perceived functional risk and green sports stadium services consumption intention; third, a sense of accomplishment plays a mediating role in the relationship between perceived functional risk and willingness to consume green sports stadium; fourth, green value perception and a sense of accomplishment play a chain mediating role between perceived functional risk and willingness to consume in the context of green sports stadiums. This study aims to contribute to the popularization and development of green sports stadiums in China and to provide green sports stadium builders and managers with more targeted and effective marketing strategies. Full article

Enhancing older adults’ social participation constitutes a critical strategy for actively addressing population aging. From a life course perspective, this study uses data from the 2023 China Longitudinal Aging Social Survey to analyze the impact of occupational characteristics of the pre-retirement of Chinese older adults on their social participation in later life through linear probability models and Logit regression analysis. Key findings reveal that the pre-retirement work sector, occupational roles, and job intensity significantly influence older adults’ social participation. Older adults who previously worked in the public sector are less likely to participate in labor and recreational activities than their non-public sector counterparts. Those who held managerial positions before retirement exhibit higher probabilities of volunteering and recreational activity participation than non-managerial retirees. Additionally, greater pre-retirement job intensity correlates with reduced likelihoods of volunteering and recreational activity participation. Thus, this study identifies inadequate social security provisions as the primary endogenous driver for labor participation in later life. In China’s current developmental phase, gradually delaying the legal retirement age could effectively boost labor supply. Ensuring comprehensive labor protections throughout occupational trajectories and developing tailored interventions based on pre-retirement occupational characteristics prove essential for advancing social participation among older adults. Furthermore, improving information accessibility and participation opportunities serves as crucial pathways for transforming older adults’ participation willingness into concrete behavioral outcomes. Full article

In recent years, forest education has become a critical element in global environmental governance. This study employed the CiteSpace tool to systematically analyze 2917 titles of the forest education literature from the Web of Science Core Collection. The goal was to explore the spatial and temporal trends, thematic evolution, and emerging research directions in this field. The research shows that in recent years, the annual number of published papers on forest education has been on a continuous upward trend, and the attention to the subject has increased significantly. The research field mainly takes the United States in North America as the core center, with the joint participation of scholars from Europe and Asia. The development trajectory of the discipline shows a trend of gradual expansion toward multidisciplinary intersections and multidisciplinary integration based on traditional forestry and environmental sciences. Research hotspots mainly focus on core issues such as forest management, climate change, ecosystem services, and biodiversity. In recent years, they have expanded to include willingness to pay, prevalence, and student groups. It is expected that the research focus in the coming years will be on the cross-cutting issues of integrating forests with the economy, social public health, environmental protection, and sustainable development. Full article

Understanding the economic value of natural resources is essential for the sustainable management of national parks. However, most existing studies focus on single conservation objectives and overlook the valuation of multiple resources within the same ecosystem. This study estimates tourists’ willingness to pay (WTP) for the conservation of four natural resources—crab-eating macaques, coral reefs, dry evergreen forests, and clean air—within Khao Laem Ya-Mu Ko Samet National Park in Thailand. Using the contingent valuation method and seemingly unrelated regression (SUR) analysis, data were collected from 205 tourists using structured surveys. The results show that dry evergreen forests received the highest average WTP (THB 129/year), followed by coral reefs (THB 125), clean air (THB 110), and crab-eating macaques (THB 107). At the population level, aggregate annual WTP values ranged from THB 85.7 million to THB 103.2 million across the resources. Age and awareness levels were consistent positive predictors of WTP, while other influencing factors—such as education, income, nationality, and residential location—varied by resource type. The findings provide empirical insights for designing resource-specific conservation strategies and highlight the potential of economic valuation to support sustainable financing mechanisms and policy development for protected area management. Full article

The ecological value of cultivated land carries clear intergenerational implications, requiring a fair allocation mechanism across the full life cycle to address market failures caused by intergenerational externalities. This study constructs an intergenerational allocation model of cultivated land ecological value based on the Diamond framework. The intra-generational consumption elasticity coefficient is derived using the Tapio decoupling theory, with the ratio of cultivated land quantity change to per capita net income change as the core indicator. Statistical data from Lezhi County (1984–2022) are used for empirical analysis. The fitted elasticity coefficient shows a steady decline and eventually converges to zero, indicating a weakening willingness of the current generation to consume ecological value, thus supporting the logic of preserving value for future generations. A simplified Pearl growth curve is then used to construct the development stage coefficient, representing the evolving realization of ecological value among future generations. Engel coefficient forecasts based on the GM(1,1) model enable year-by-year estimation of ecological value allocation to future generations. The results show that (1) the ecological value of cultivated land in Lezhi County is estimated at CNY 65,498,230/ha, (2) the proposed model effectively simulates intergenerational value allocation, (3) decoupling theory supports the hypothesis of equal intergenerational sharing, and (4) the development stage coefficient curve provides a dynamic perspective on long-term ecological value realization. This research offers a data-driven modeling approach that enhances both the fairness and the efficiency of land governance, contributing methodological support for sustainable cultivated land protection and ecological compensation policies. Full article

Human capital is a key element necessary for the smooth operation of an organization based on sustainable development. It is not only important for building strategy but also affects the performance of day-to-day operations. Managers must constantly monitor the changes taking place around the organization and make quick decisions in line with sustainability. They enable the organization to adapt to current market conditions and meet closed-loop requirements. These solutions are an important issue in forest management organizations. Considering the expanded mission of forests, it is clear that the role of forests today is much broader than just protecting biodiversity. Forestry institutions need adequate staff and human resources to effectively carry out forest management tasks and properly analyze trends and patterns of the sustainable use of forest resources. The purpose of the article was to analyze and evaluate human capital through its commitment to the organization’s tasks within the framework of sustainability. The research involved a sample for employees working in a selected unit of the State Forest Holding in Poland. The research was based on an anonymous employee survey on job engagement. The following aspects were assessed, commitment to the organization, sense of responsibility to the organization, interest in the work, and willingness to make sacrifices for the company in order to meet the demands of a modern forestry company oriented to the requirements of the new forestry strategy. Our reanalysis showed that gender and job type do not have a significant impact on commitment. However, an employee’s age and length of service do influence the behaviour and commitment of state forestry employees. Full article