Search Results (10)

The rapid rise of live streaming e-commerce has transformed retail dynamics; however, the allocation of after-sales service costs between live streaming salespeople and manufacturers remains a critical, unresolved issue, exacerbated by fairness concerns among stakeholders. Utilizing a Stackelberg game model where manufacturers act as leaders and live streaming salespeople as followers, this study examines the impact of cost allocation on profit distribution and supply chain efficiency. The framework incorporates a coefficient for fairness concerns and an after-sales effort to develop nine decision-making scenarios. Analysis demonstrates that perceptions of fairness significantly reshape cost-sharing strategies: when manufacturers assume after-sales responsibilities, their scale effects reduce marginal costs, maximizing overall supply chain profit. Conversely, when a live streaming salesperson bears costs, excessive focus on fairness reduces total supply chain efficiency, even if short-term profits are gained through premium pricing. These results validate that the Stackelberg game model combined with fairness concerns and after-sales efforts balances efficiency–profit dual objectives, providing a sustainable governance framework for live streaming e-commerce ecosystems. Full article

Misreporting is prevalent in supply chain characterized by asymmetric information, and its impact on the supply chain is substantial and cannot be overlooked. In order to explore the impact of fresh supplier’s misreporting decisions on fresh supply chain, this paper takes the fresh supply chain with a single fresh supplier and a single e-commerce enterprise as the research object, and constructs five Stackelberg game models based on the differences of supply chain information transparency and power structure. Particularly, the effect of fresh-keeping level on the after-sales rate and market demand of the product is incorporated into the model, and the following conclusions are drawn by solving and analyzing the decision results of the different models: (1) When the supplier has the decision advantage, it will not choose to misreport. But when it loses the decision advantage, it will produce the misreporting behavior. Supplier misreporting is detrimental to the retailer and the supply chain; specifically, it can lead to lower fresh-keeping level and higher after-sales rates. (2) In the decentralized decision-making model, it is more beneficial for the supply chain that the supplier has the leading right of decision-making. In the absence of misreporting, the leader’s profit is always higher than that of the follower. When there is misreporting, even if the retailer is the dominant player, its profit is still lower than the manufacturer’s. (3) Both supply chain profit and fresh-keeping level are positively correlated with the coefficient of consumer perception of freshness and the coefficient of sensitivity to fresh-keeping technology, and are more significant under the centralized decision-making model. Furthermore, in response to supplier misreporting behavior, this paper achieves coordination in the fresh supply chain by designing a joint contract and confirms the effectiveness of this contract through an arithmetic analysis. Full article

In the supply chain management of electronic products, asymmetric cost information is a prevalent issue that can lead manufacturer to misreport costs, thereby exacerbating supply chain imbalances. This study focuses on the electronic product supply chain with an extended warranty service, where the manufacturer bears the after-sales responsibility during the extended warranty period. It explores the decision-making (DM) issues within the supply chain under different information environments and power structures. The Stackelberg game theory is employed to solve and analyze these models, and the main findings are as follows: (1) When supply chain information is symmetrical, centralized DM is the best choice. However, in cases where the supply chain adopts decentralized DM, it is more beneficial for the retailer and the supply chain if the retailer assumes the role of DM leader. Additionally, when the retail price sensitivity coefficient is low, the manufacturer will compete with the retailer for DM priority. Conversely, when the retail price sensitivity coefficient is higher, the manufacturer is better off as a follower in DM; (2) When the supply chain information is asymmetric, the manufacturer may engage in misreporting, which benefits the manufacturer but is detrimental to both the supply chain and the retailer. Moreover, if the price sensitivity coefficient is low, the manufacturer should lead the supply chain DM. Otherwise, the retailer should take the lead in supply chain DM. Adopting such a flexible strategy will prove advantageous for all parties involved in the supply chain. (3) The strategy of “reducing the retail price and increasing the extended warranty price” is a favorable strategy for the supply chain. Full article

Japanese prefabricated housing manufacturers have gained international recognition for their innovative approaches to the whole design process, ranging from initial design to innovative cutting-edge technologies, state-of-the-art automated production lines, meticulous workmanship, and mass customisation. In this entry, three manufacturers (Daiwa House, Sekisui House, and Misawa Homes) were selected as case studies for close examination. By studying these leading companies, researchers and industry professionals can gain valuable insights into best practices, challenges, and innovations within the Japanese prefabricated housing sector. The research methods involved a desktop study of available information on websites, articles, and reports, as well as undertaking two study tours on residential sustainable design in Japan in 2022 and 2023. These three manufacturers were discussed and compared with respect to their development trajectories, design customisation, research capabilities and technological advancements, sustainable initiatives and procurement, as well as their after-sale services. They have demonstrated their adaptability and flexibility in response to natural disasters and the transformation of the needs in society. They are all keen on reducing the environmental impacts of their work towards zero carbon emissions and a sustainable future. Full article

The rise of e-commerce has significantly impacted consumer shopping habits, resulting in profit loss for traditional supply chains. In response to intense competition, numerous companies have transitioned their business models to embrace dual-channel configurations, seeking to captivate customers and increase their market share. Nonetheless, research on decentralized dual-channel supply chain configurations is scarce and predominantly concentrates on single-period pricing. This paper addresses this gap by employing Stackelberg’s game theory to investigate the multi-periodic pricing and remanufacturing decisions within a decentralized dual-channel supply chain with reverse logistics, specialized in the manufacturing and sales of pharmaceutical products. Moreover, this work considers that the online channel pays a sales commission to the pharmacy in return for the provided after-sales services, aiming to incorporate the aspect of sharing revenues. A mathematical formulation is proposed in a multi-periodic environment allowing us to simultaneously maximize the total profits of the manufacturer, the pharmacy and the online channel, by optimizing the pricing and remanufacturing strategies. Numerical analyses examine the customer purchasing preference’s effect on the demand and pricing decisions of each channel, the impact of the collection cost on the optimal remanufacturing strategy, and assess the break-even point of the total profits generated in both channels according to the sales commission. This study’s novelty lies in employing Stackelberg’s game theory to develop a mathematical formulation for the multi-periodic pricing and remanufacturing problem within a decentralized dual-channel supply chain, incorporating a sales commission between both distributors. Full article

Rising fossil energy prices and the significantly decreasing prices of energy technology have resulted in electricity consumers having the option to install solar PV rooftops to rely on the self-consumption of clean energy. However, the increase in this amount is affecting the revenue of electricity as a utility, which must adapt and develop its business model to accommodate the situation. If the utility cannot be adapted in time, it may lead to a loss of income from services and the sale of electricity from fossil energy. The utility in Thailand’s electricity market that acts as the distribution system operator (DSO) is known as the Provincial Electricity Authority (PEA), and the Metropolitan Electricity Authority (MEA) is responsible for managing distribution networks and customers. There are four types of solar rooftop-as-a-service (RaaS) business perspectives they could consider as opportunities through which to minimize revenue impact. The business services were designed for the DSO customer as follows: Consulting, Design, and Installation (CDI); Operation and Maintenance (O&M); Energy Service Company (ESCO); and Power Purchase Agreement (PPA). The model comprises four customer segments: residential buildings and small-, medium-, and large-scale commercial buildings. This paper applies SWOT, Five Forces, 4P marketing, and economic impact analyses to identify the possibilities when using the DSO business model. The SWOT analysis demonstrates that ESCO and PPA are strengths in the DSO’s performance characteristics and existing customer data. In the electricity industry, both models offer enormous customer bargaining power in terms of a Five Forces analysis. The main reason is that there is currently high competition in the installation service. In the 4P analysis result, the price per unit is found to be significantly lower than in residential scenarios. Therefore, there is a format for presenting promotions with an advantage over competitors. Deploying an after-sales service that brings convenience to all customer segments is needed. The economic analysis conducted using Cournot competition game theory shows a significant differential in the Medium (M) and Large (L) customer sectors’ competition due to lower technology prices. In conclusion, with the current regulatory framework and criteria, the ESCO and PPA show the best practical model from a utility business perspective. The recommendation for DSO is to create a strategic ecosystem and to link it with private companies as their partnership business. Full article

Product warranty seals or stickers are criteria for after-sale warranty services. The unauthorized removal or modification of a seal will void the warranty. So far, there is no detection method to confirm the warranty, other than the visual inspection of the deformation of the seal. Hence, a system to detect, read, and record the ’warranty’ seal deformation is presented in this paper. A flexible piezoelectric sensor was used to determine the mechanical impacts of the seal. Three major impacts are discussed and evaluated in this paper—partial removal, complete removal, and drop deformations of the seal. These impacts were compared with the ambient responses to distinguish the conditions. All three impact cases show distinct characteristics in terms of sensor values, pulses, and pulse widths. For partial removal and complete removal of the seal, both cases exhibited maximum sensor values but differed in pulse and pulse width. A partially removed seal experienced the maximum number of pulses while complete removal experienced the maximum pulse width. However, if the seal experienced a drop impact, it showed lower sensor values, with the lowest pulse and pulse width. Hence, an algorithm was applied to generalize the conditions and decisions of warranty violations. Full article

Due to the importance of the micro, small, and medium-sized enterprises (MSMEs) sector and the negative implications of COVID-19, which resulted in decreasing resource availability, shortages of supply, declining consumer demand and requirements, and a lack of consumer satisfaction and loyalty, this research investigates the impact of resilience, responsiveness, and quality on customer loyalty in MSMEs. An online questionnaire was conducted on MSMEs’ end consumers in the Egyptian context. The analysis was conducted through Amos and SPSS, and the research hypotheses were tested through covariance-based structural equation modelling for 891 valid questionnaires. The findings exposed that there is a positive significant impact for operational resilience (flexibility and technology adoption), responsiveness (delivery fulfillment and speed and after-sale service), and product/service quality on customer loyalty in terms of behavioral, attitudinal dimensions. It contributes to understanding how MSMEs could enhance their sustainable performance (resilience, responsiveness, quality) to reach better customer loyalty. This research presents insights on how the MSMEs sector can adapt to the dynamic business environment in terms of COVID-19 crisis and consumer behavior, which has changed the nature and needs of the market and consumers. In addition, this research extends the theories of Resource-Based View (RBV), Dynamic Capability View (DCV), and Theory of Consumption Value (TCV) in an empirical contribution through filling the gap in understanding consumers’ needs in terms of resilience, responsiveness, and quality. Full article

Assessment of service quality has been widely utilized in after-sales service, especially in the automotive industry. The purpose of the study was to determine factors affecting customer satisfaction in an automotive after-sales service at Toyota Dasmarinas-Cavite Philippines by utilizing the SERVQUAL approach. Several SERVQUAL dimensions such as tangibles, reliability, responsiveness, assurance, and empathy were analyzed simultaneously to the customer satisfaction. Structural equation modeling (SEM) indicated that among the five SERVQUAL dimensions, reliability and empathy were found to have significant relationships to the satisfaction of customers at Toyota Dasmarinas-Cavite Philippines. Interestingly, tangibles, responsiveness, and assurance were found to have no significant relationships to satisfaction. The servicing dealer must deliver a high quality of service to meet customer expectations and achieve high customer satisfaction, which subsequently builds customer trust towards the company. With these, customer retention and loyalty can be attained by the company that can also increase the company’s profit and competitive advantage. Full article

It is evident that there has been a rapid growth of electronic commerce and online shopping. Hence, this study examined the effect of selected antecedents and risk factors on online purchase behaviour in Malaysia under the premise of an adapted stimulus–organism–response (SOR) model. This study used a cross-sectional design to collect data from 330 selected respondents from Peninsular Malaysia. The findings revealed that the age of consumers, as well as perceived after-sales risk, financial risk, psychological risk, and social risk, had a significant effect on the online purchase behaviour in Malaysia. Apart from enriching the existing body of knowledge, this study offers several significant practical implications. Based on the findings, it is recommended that the government and online businesses should focus on Generation Y, who are known to be more tech-savvy, through policies and programmes in order to reduce the various types of perceived risks associated with online transactions. It is believed that this effort could enhance online consumerism among the residents of Malaysia. Full article