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Journal: Proceedings, 2023
Volume: 85
Number: 7
Article:
The Impact of Social Media Marketing on Brand Community Membership: A Higher Education Perspective of University Students’ Experiences in Kuwait
Authors:
by
Doha Saleh Almutawaa, Alper Erturk, Vladimir Simovic, Fatima AlLougman and Hamad AlWazzan
Link:
https://www.mdpi.com/2504-3900/85/1/7
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