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Journal: Risks, 2025
Volume: 13
Number: 157

Article: Perceptions of Greenwashing and Purchase Intentions: A Model of Gen Z Responses to ESG-Labeled Digital Advertising
Authors: by Stefanos Balaskas, Ioannis Stamatiou, Kyriakos Komis and Theofanis Nikolopoulos
Link: https://www.mdpi.com/2227-9091/13/8/157

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