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Journal: J. Open Innov. Technol. Mark. Complex., 2021
Volume: 7
Number: 205

Article: Corporate Glocalization Strategy of Nongshim in America: The “Pendulum Theory” of Globalized Localization
Authors: by Songmi Lee, Hyunjung Kim and Seungho Choi
Link: https://www.mdpi.com/2199-8531/7/4/205

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