The Role of Brand Commitment in the Retail Sector: The Relation with Open Innovation
Siqueira, J.R.; Peña-García, N.; ter Horst, E.; Molina, G.; Villamil, M. The Role of Brand Commitment in the Retail Sector: The Relation with Open Innovation. J. Open Innov. Technol. Mark. Complex. 2021, 7, 154. https://doi.org/10.3390/joitmc7020154
Siqueira JR, Peña-García N, ter Horst E, Molina G, Villamil M. The Role of Brand Commitment in the Retail Sector: The Relation with Open Innovation. Journal of Open Innovation: Technology, Market, and Complexity. 2021; 7(2):154. https://doi.org/10.3390/joitmc7020154
Chicago/Turabian StyleSiqueira, Jose R., Nathalie Peña-García, Enrique ter Horst, German Molina, and Monica Villamil. 2021. "The Role of Brand Commitment in the Retail Sector: The Relation with Open Innovation" Journal of Open Innovation: Technology, Market, and Complexity 7, no. 2: 154. https://doi.org/10.3390/joitmc7020154