Next Article in Journal
Exploring the Role of Knowledge, Innovation and Technology Management (KNIT) Capabilities that Influence Research and Development
Next Article in Special Issue
How Art Places Climate Change at the Heart of Technological Innovation
Previous Article in Journal
Moderating Factors in Distant Investment of Corporate Venture Capital
Previous Article in Special Issue
From Design Thinking to Art Thinking with an Open Innovation Perspective—A Case Study of How Art Thinking Rescued a Cultural Institution in Dublin
Open AccessArticle

Art Hacking for Business Innovation: An Exploratory Case Study on Applied Artistic Strategies

HTW Berlin Business School, University of Applied Sciences Berlin, 10318 Berlin, Germany
J. Open Innov. Technol. Mark. Complex. 2019, 5(1), 20; https://doi.org/10.3390/joitmc5010020
Received: 31 December 2018 / Revised: 2 February 2019 / Accepted: 12 March 2019 / Published: 14 March 2019
(This article belongs to the Special Issue Business, Open Innovation and Art)
Despite a growing interest in the effects of arts-based interventions on organizational change, concepts aiming at business innovation and product development other than residencies are rare. Furthermore, little is known about the role and impact of artists involved in idea-generating formats. How does the personal presence of artists in a heterogenous working group influence the procedure? To what extent do artists unfold their creative qualities while dealing with such a non-artistic challenge? The paper introduces a method named Art Hacking that applies professional labour attitudes typical for artists and artistic modes of thinking to business problems and enhances the approach by having artists attend the whole intervention. One of these events was taken as a case for exploring the role of four artists in the collective idea-generation process. The results of participatory observation along critical incident technique substantiate the thesis that in interdisciplinary “playgrounds” artists implicitly become process leaders. They are catalysts for awareness, sensemaking and change of perspective. View Full-Text
Keywords: Art Hacking; Art Thinking; arts-based intervention; creative leadership; innovation; idea generation Art Hacking; Art Thinking; arts-based intervention; creative leadership; innovation; idea generation
Show Figures

Figure 1

MDPI and ACS Style

Sandberg, B. Art Hacking for Business Innovation: An Exploratory Case Study on Applied Artistic Strategies. J. Open Innov. Technol. Mark. Complex. 2019, 5, 20.

Show more citation formats Show less citations formats
Note that from the first issue of 2016, MDPI journals use article numbers instead of page numbers. See further details here.

Article Access Map by Country/Region

1
Back to TopTop