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Article

Building Exploitation Routines in the Circular Supply Chain to Obtain Radical Innovations

1
Department of Business Administration (ADO), Applied Economics II and Fundaments of Economic Analysis, Rey-Juan-Carlos University, 28032 Madrid, Spain
2
Department of Engineering “Enzo Ferrari”, University of Modena and Reggio Emilia, 41125 Modena, Italy
*
Author to whom correspondence should be addressed.
Academic Editor: Kazuyo Matsubae
Resources 2021, 10(3), 22; https://doi.org/10.3390/resources10030022
Received: 31 December 2020 / Revised: 10 February 2021 / Accepted: 28 February 2021 / Published: 4 March 2021
(This article belongs to the Special Issue Construction Supply Chain Management for Circular Economy)
The adaptation of the supply chain makes it an effective tool in the management of a circular economy, as it allows aspects of sustainability and regeneration to be incorporated into production. However, empirical evidence is still insufficient. In addition, the use of absorptive capacity theory provides a convenient context model that is adapted to the knowledge management required for the application of circularity principles. To study in depth the functioning of the circular supply chain, we use the dimension of exploitation of absorptive capacity, distinguishing between routines that allow adaptation to new production needs (technological knowledge) and new commercial needs (market knowledge). The empirical study was conducted on a sample of 9612 companies, divided into three levels of technology intensity manufacturing, from the PITEC panel using multivariate models. The results show that the operating routines associated with the use of production and logistics technologies developed in a circular fashion favor the development of new products. Similarly, a bidirectional knowledge flow is necessary. The first flow is toward the company with practices that allow a better understanding of the customer and their needs in the framework of the circular economy. The second flow would be toward customers, who need to be informed and educated through various marketing and communication activities to adapt their behavior to the principles of circularity. View Full-Text
Keywords: circular supply chain; circular economy; smart technologies; customers; absorptive capacity; exploitation dimension; radical innovation circular supply chain; circular economy; smart technologies; customers; absorptive capacity; exploitation dimension; radical innovation
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MDPI and ACS Style

Alonso-Muñoz, S.; González-Sánchez, R.; Siligardi, C.; García-Muiña, F.E. Building Exploitation Routines in the Circular Supply Chain to Obtain Radical Innovations. Resources 2021, 10, 22. https://doi.org/10.3390/resources10030022

AMA Style

Alonso-Muñoz S, González-Sánchez R, Siligardi C, García-Muiña FE. Building Exploitation Routines in the Circular Supply Chain to Obtain Radical Innovations. Resources. 2021; 10(3):22. https://doi.org/10.3390/resources10030022

Chicago/Turabian Style

Alonso-Muñoz, Sara, Rocío González-Sánchez, Cristina Siligardi, and Fernando E. García-Muiña 2021. "Building Exploitation Routines in the Circular Supply Chain to Obtain Radical Innovations" Resources 10, no. 3: 22. https://doi.org/10.3390/resources10030022

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