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12 July 2022

Toward Trust-Based Recommender Systems for Open Data: A Literature Review

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Department of Computer Science, University of Idaho, Moscow, ID 83844-1010, USA
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This article belongs to the Section Information Systems

Abstract

In recent years, the concept of “open data” has received increasing attention among data providers and publishers. For some data portals in public sectors, such as data.gov, the openness enables public oversight of governmental proceedings. For many other data portals, especially those in academia, open data has shown its potential for driving new scientific discoveries and creating opportunities for multidisciplinary collaboration. While the number of open data portals and the volume of shared data have increased significantly, most open data portals still use keywords and faceted models as their primary methods for data search and discovery. There should be opportunities to incorporate more intelligent functions to facilitate the data flow between data portals and end-users. To find more theoretical and empirical evidence for that proposition, in this paper, we conduct a systematic literature review of open data, social trust, and recommender systems to explain the fundamental concepts and illustrate the potential of using trust-based recommender systems for open data portals. We hope this literature review can benefit practitioners in the field of open data and facilitate the discussion of future work.

1. Introduction

Over the past decades, “open data” has been widely discussed by researchers and practitioners in various disciplines and sectors. For instance, we can see trends that government data has been increasingly made open and used [1]. In academia, big data, artificial intelligence (AI), machine learning, and data science has recently drawn a lot of attention in many disciplines. Most of them, if not all, have data as the foundation. Many domain-specific studies, such as those in biology, geology, socioeconomics, and space science, are deploying those technologies together with open data to accelerate scientific discoveries. For example, the Landsat images were made free and open access in 2008, which has led to a huge increase in the number of scientific publications in recent years [2].
Nevertheless, compared with the methods and technologies in big data, artificial intelligence, machine learning, and data science, open data is treated more like a campaign to shift the culture of data sharing and then build better accessibility for data. In a report on open data released by the International Science Council [3], it was argued that data must be “intelligently open”, so they can be thoroughly scrutinized and appropriately re-used. While data providers are starting to adopt the culture shift of openness and scientific communities are making recommendations on the best practices of open data [4], most data portals are still using keywords or faceted search models as their main approach for data search and discovery. Given the trend that open data will play an increasingly important role in science and society, there is a lot of room for developing more intelligent and efficient methods to help researchers find and access data of interest.
In recent years, recommender systems have been introduced into many platforms, such as those in social media and e-commerce. The goal of recommender systems is to provide potential information or products that might be of interest to a specific consumer. Platforms such as Amazon, Netflix, and YouTube all have their own recommender systems and associated algorithms. Intuitively, we would say that using recommender systems in open data portals is a potential solution to improve the efficiency of data discovery. For example, recommender systems can help researchers receive newest information in their discipline even they have not actively conducted searching, just like Mendeley sending users feeds of new publications related to their reading and searching history. Moreover, social trust has a strong relationship with the research of recommender systems, as it is used as an important metric in drawing recommendations. We propose that social trust can also be considered within the work of recommender systems for open data. Nevertheless, we still need to clarify the detailed interconnections between those three concepts before we draw work plans for technical development. A survey of existing publications seems to be a good way to meet that need.
In this paper, we perform a literature review of existing research on open data, recommender systems, and social trust, with the intention to illustrate both the relationships and gaps between these three domains and discuss directions for future work. We collected articles on Scopus by using a combination of keywords to search their title, abstract, and authors’ keyword. In total, we obtained 1161 articles that were published between 2007 and early 2022. We only collected articles published after 2007 because that was when the study of social trust on social networks started to appear. We conducted bibliometric analyses of the collected articles to illustrate the patterns and trends of the research reported in them, and we also incorporated the review of a few other publications in the discussion for future work.
The remainder of this paper is organized as follows. Section 2 briefly explains the concepts of open data, social trust, and recommender system. Section 3 presents the steps and results of the bibliometric analyses. Section 4 discusses the patterns and trends by synthesizing the results of bibliometric analyses and a few other publications, and then gives a vision on topics for future research. Finally, Section 5 concludes the paper.

2. Open Data, Social Trust, and Recommender System

2.1. Open Data and Associated Concepts

The phrase “open data” first appeared in the early 1990s. For example, in a 1992 report released by NASA, NOAA, and USGS for the Global Change Data and Information System [5], a list of data management policy statements was drafted, and the purpose was to “facilitate full and open access to quality data for global change research”. Since the mid-2000s, open data has gained more attention and action. In 2007, OECD released the Principles and Guidelines on Access to Research Data from Public Funding [6]. In 2013, the G8 leaders signed the Open Data Charter, which establishes five principles that all G8 members will implement [7]. A general definition of open data in those publications is that a part of data should be made open to everyone to use, re-use, and redistribute. A more comprehensive understanding is that open data must be considered from both technical and legal/ethical aspects [8,9,10]. The legal/ethical aspect means that there are legal and ethical frameworks to enable users to obtain the data, use it, and share the derived result. The technical aspect means that there should be no technical barriers for accessing and using the data, such as the common transmission system (e.g., the Internet), non-proprietary format, and standard terminologies. The FAIR (Findable, Accessible, Interoperable, and Reusable) open data principles [4] are a good representation of those aspects and have been well received among the open data practitioners. Findable means that data can be found using their assigned globally unique and persistent identifiers. Accessible means that the user can easily access the data. Interoperable means that data are formed in easily understandable language. Last, reusable means that users can easily use the data for their specific needs.
Among the many technical approaches for open data, the work on semantic web and knowledge graphs is specifically noteworthy. A central idea of semantic web and knowledge graph [11,12,13,14] is to add machine-readable structures (i.e., semantics) to data. The associated studies, such as linked open data [15,16] and five-star open data (1: on the web, 2: machine-readable, 3: non-proprietary format, 4: RDF (Resource Description Framework) standards, and 5: linked RDF) [17], provide many building blocks toward the foundation of the above-mentioned FAIR open data, such as clearly defined objects and relationships, unique identifiers, rich metadata, standard vocabularies, non-proprietary data formats, and more. The recently released Google Dataset Search engine [18] also has a strong relationship to semantic web and knowledge graphs as its foundation is the Schema.org, which provides metadata schemas to markup datasets of different subjects on the Web.
The open data movement has been thriving across different sectors for the past two decades. For example, the United States launched data.gov in 2009 and United Kingdom launched data.gov.uk in 2010, respectively, to publish open governmental data. The report released by the International Science Council in 2015 listed the progress and best practices of open data in several regions and countries, such as South America, Africa, China, and India [3]. The web portal Open Data Barometer [19] actively monitors the open data actions in 30 countries that have adopted the Open Data Charter [7], and gives scores based on several metrics, such as readiness, implementation, and emerging impact. In academia, there have also been many remarkable progresses in open data across different disciplines. A working group in the World Wide Web Consortium has summarized the best practices of publishing and using data on the Web [20], where a list of examples can be accessed. Besides the governmental and academic sectors, there are also crowd-sourcing open data movements among the general public. For example, during the Haiti earthquake in 2010, over 600 volunteers from the global OpenStreetMap community quickly enriched the map of Haiti to help local organizations respond to the crisis [21].
Although the open data movement has achieved impressive achievements across various sectors and organizations, the methods for data discovery and access on many open data portals have limited functionality, and there is room for improvement. For example, most open data portals, including those mentioned in Lóscio et al. [20], still only provide keyword and faceted search-ability on their user interfaces. While they can quickly return a large number of data search results to a user, there is still uncertainty in the match between the results and the user’s specific needs. Many interesting research topics can arise from here, such as trustworthiness of search results, ranking of the search results based on multiple metrics, and personalized recommendation.

2.2. Social Trust

Ever since Myspace, the first social media website that reached a million monthly active users in 2004, human society has begun a new era where people use social media for their daily interactions with others [22]. For instance, according to Statista [23], Facebook has reached 2.93 billion monthly active users as of the first quarter of 2022. As social media websites become increasingly popular, many organizations also use them as platforms for advertising and recommending their products. Many users have the question on what and who they can trust on the social media websites as well as other platforms. Here is where the research topic of social trust computation arises. The term “social trust” generally means one person’s expectation that another will behave in a particular way [24]. In the context of social media and the Internet, social trust is understood as a group of metrics to measure the trustworthiness of a certain user, a product, or a piece of information [25]. For the computation of social trust, many scientists have developed models or algorithms that calculate a person’s trust score based on several aspects, such as relationship, common interest, and social status. Similar to the trust score of people, scientists have also developed models to determine whether a website, a product or a piece of information on the Internet can be trusted or not. A good example is the platform scamadvisor.com. It calculates the trust score of a certain website by using both positive and negative indicators. The former includes popularity, social media activity, positive reviews, performance, and security of the website. The latter includes high-risk country of the website location, website ownership, website age, high-risk server, e-commerce platform, and more.

2.3. Recommender System

With the rise of online services, such as the shopping website Amazon, video streaming site YouTube, and many more during the past two decades, recommender systems have increasingly affected people’s web browsing experience. In short, the goal of a recommender system is to determine a user’s preference and recommend contents that the user may potentially be interested in. Developing a good recommender system is crucial for a website to increase its customer stickiness. According to MacKenzie et al. [26], product suggestions account for 35% of what customers buy on Amazon and 75% of what they watch on Netflix. In a real-world situation, customers can go to a store and tell a salesperson their preference. In turn, the salesperson can give recommendations based on his/her knowledge and the customers’ preference. If the customers like the recommendation and enjoy the shopping experience, there will be a higher chance that they will come back for shopping again. Similar to that situation, the recommender system’s purpose is to imitate this kind of interaction in an online environment.
In detail, recommender systems have three major paradigms: collaborative filter-based, content-based, and a hybrid approach [27,28]. The collaborative filter-based (CF) method only takes past records of user-item interaction as input. Usually, the user-item interaction records can be transformed into a matrix (Table 1). Then, systems can use the matrix to determine similar users and items, and then recommend new items based on those findings. The CF method can be further divided into two sub-methods called memory-based and model-based CF. The memory-based CF relies heavily on the user-item matrix, and it includes user-user and item-item methods. The user–user method will first calculate the similarity of users based on the rating they give on the same items and then divide those users into different groups based on similarity. For each group, the method will recommend popular items that are new to some of the group members. In comparison, the item–item method will use items as its main input. First, it will find an item that a certain user has given the highest rating. Second, it will find the rating scores of this item from all users. Third, it will find a list of other items with similar performance in rating scores. Fourth, it will recommend this list of items to the user in the first step. The model-based CF, as Rocca [29] mentioned, assumes that a latent model will explain the interaction between users and items. The advantage of the CF method is that it requires no information about the users or items because it is solely based on user–item interactions. The limitation of this method is that it suffers from a “cold start”, when there is no user–item interaction recorded. Nevertheless, there are some ways to bypass the cold start stage, such as assigning random recommendations to new users. Thorat et al. [30] also discussed other limitations of the CF method.
Table 1. An exemplar user–item interaction matrix. In the table, ui represents the user and ii is for the item. The values in the matrix in the table are the user rating for each item (e.g., user1 gives item1 a rating score of 5).
Unlike the CF method, which only relies on the user–item interaction matrix, the content-based method uses more information about users and items to develop recommendations. For example, people of different ages tend to buy different products when they visit their local mall. Kids are more likely to buy toys and candy, while adults are more likely to buy clothes. The content-based method can be further divided into two approaches: item-centered and user-centered [29]. The main purpose of the item-centered approach is to train a model for a given item based on the attributes of users who have had interactions with it. Then, for a new user, this model can make predictions on his rating of this item. Similarly, the user-centered method will train a model for a certain user based on the attributes of items that the user has interacted with. Then, for a new item, this model can make predictions on the user’s rating. Compared with the CF method, the content-based method also suffers from the issue of cold start, but it has significant improvement due to the incorporation of user and item attributes.
The hybrid approach is a combination of more than one filtering method, with the purpose to address some limitations of the other methods, such as cold start, overspecialization, and sparsity [30].

3. Bibliometric Analyses of Recent Publications

3.1. Data Source and Tools for Analysis

Bibliometric analysis is a useful method for assessing the impact of publications in a certain field of study. In our work, the objective of the bibliometric analysis is to illustrate both the relationships and gaps between open data, social trust, and recommender systems in existing publications, and discuss directions for the future work. We chose Scopus as the main database of literature in this bibliometric analysis as it covers a wide range of scientific articles across different sources and gives formatted metadata about articles (e.g., indexed keywords).
We conducted several rounds of queries to Scopus, using different combinations of keywords to search the title, abstract, and keywords of existing articles. During the initial Scopus query, we found out that there are very few results that include all the three keywords “open data”, “social trust”, and “recommender systems” in the same article. Due to this insufficiency, we chose to use alternative words and combinations of those three keywords to expand the scope of the query. Additionally, we focused on articles published in or after 2007 because that was when the study of social trust computation started to appear. The following string (Listing 1) shows the exact query used in our work. We ran the query on 10 March 2022 and obtained records of 1661 articles from Scopus. A copy of the retrieved literature records was stored at this GitHub repository [31].
  • Listing 1. Query Codes.
(TITLE-ABS-KEY (“open data”) AND TITLE-ABS-KEY (“recommender system”))
OR (TITLE-ABS-KEY (“open data”)
AND TITLE-ABS-KEY (“trustworthy”))
OR (TITLE-ABS-KEY (“trust”)
AND TITLE-ABS-KEY (“recommender system”))
AND PUBYEAR > 2006
For the retrieved literature records, we chose VOSviewer [32] and Bibliometrix [33] as the main analysis and visualization tools. VOSviewer is a program for creating and visualizing bibliometric networks. These networks can be built via citation, bibliographic coupling, co-citation, or co-authorship relationships, and the networks can be further extended to include records of journals, researchers, or individual articles. Text mining capabilities are also included in VOSviewer, which may be used to create and visualize cooccurrence networks of other relevant terms retrieved from a corpus of scientific literature [32]. Bibliometrix is an open-source application for quantitative research of scientometrics and bibliometrics, which contains all the common methods of bibliometric analysis [33]. It can import bibliographic data from websites, such as Scopus, and construct data matrices for analyses of co-citation, coupling, co-word, scientific collaboration, and more.

3.2. Results of Bibliometric Analysis

In the data cleansing and pre-processing, we discovered that there are some duplicate terms in the authors’ keywords. For example, there are many occurrences of “recommender system”, “recommender systems”, and “recommendation system”. As they mean the same concept, we reconciled those terms into a single keyword, “recommender system”, for the convenience of our analysis. Similar operations were also taken to several other keywords.
We conducted several analyses to the cleansed datasets, including keyword frequency, density and centrality, timeline, and keyword co-relationship. The following sections will illustrate the most representative results.

3.2.1. Timeline Analysis

Figure 1 shows the linear plot for annual article production from 2007 to the present based on the 1661 articles we retrieved from Scopus. The graph illustrates that over the last one and a half decades, the number of articles relevant to “recommender system”, “trust”, and “open data” has steadily increased. The drop in 2022 is mainly because we only had a partial record for that year. The diagram in Figure 2 shows the cumulative growth of authors’ keywords among the 1661 articles. In this figure, recommender system, CF and trust are ranked top three, and linked open data is ranked at the sixth place. The keyword “open data” is not shown in Figure 2 as it is ranked low at the 14th place (26 records by 2022). From the diagram, we can see the rapid growth of articles relevant to “recommender systems” and “trust” over the past one and a half decades, but the growth articles relevant to “linked open data” and “open data” is significantly lower.
Figure 1. Linear plot for annual article numbers between 2007 and 2022.
Figure 2. Cumulative trend of authors’ keywords among the 1661 articles.

3.2.2. Keyword Co-Relationship Analysis

Co-word analysis is a method for analyzing keyword co-occurrences, identifying linkages and interactions between the topics under study, and exploring potential research trends [34]. Figure 3 is the keyword co-relationship map in our result. The nodes represent the top 23 authors’ keywords from the 1661 articles, in which the lowest count of keyword occurrence is 20. Those 23 keywords were grouped into five major clusters on the map, as depicted by the color of the nodes. The width of edges on the map represents the frequency of co-occurrence between two keywords. It is apparent that there are strong relationships between “recommender system”, “trust”, “collaborative filtering”, and “social network”. In contrast, the relationship between “open data” (on the right of the map) and the other keywords is much weaker.
Figure 3. Analysis of keyword co-relationship based on authors’ keywords.
The results of the bibliometric analysis show an increasing trend of studies on social trust and recommender systems. They also illustrate that among the existing publications there are limited studies on using social trust and recommender systems for open data. Nevertheless, this gap may also mean there is a big potential to explore in that direction. In the next section we will investigate more details about the technical approaches of social trust, recommender systems, and open data, and discuss the emerging research topics.

5. Conclusions

As open data is increasingly accepted and implemented across different sectors, there are also needs for more intelligent and efficient technologies in data discovery and access. This study presents a systematic literature review of existing works on recommender systems, social trust, and open data. Records of 1661 publications were collected from Scopus. The bibliometric analyses show that there are very active studies between social trust and recommender systems, but there is limited work between open data and recommender systems or between open data and social trust. That gap also means there are opportunities, and this has been a major driving force for us to write this paper to call attention from the community. In the discussion, we analyzed the trends of studies among those three domains and gave more details on the comparison of technologies. Our general understanding is that the abundant and mature studies on recommender systems and social trust can be adapted to address the needs of intelligent technologies for open data. At the end of the discussion, we also gave a few suggestions for future work. We hope this literature review illustrates the landscape of studies on open data, social trust, and recommender systems, and we expect to see more works on trust- and content-based recommender systems to be created for open data.

Author Contributions

Conceptualization, X.M. and C.L.; methodology, C.L.; formal analysis, C.L.; writing—original draft preparation, C.L.; writing—review and editing, X.M., C.L., J.Z., A.K., X.Q., and S.S. All authors have read and agreed to the published version of the manuscript.

Funding

This research was funded by the National Science Foundation, grant number 2019609 and an internal grant from the University of Idaho.

Institutional Review Board Statement

Not applicable.

Data Availability Statement

The literature data used in this paper was archived on GitHub at: https://github.com/CHenhao-lI1995/lit-record-2022 (accessed on 5 July 2022).

Conflicts of Interest

The authors declare no conflict of interest.

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