The era of information and communication technologies (ICTs) in which we live has transformed the foundations of education. This article starts from the premise that there is a convergence between technologies and media that makes ICTs adopt strategies and forms similar to traditional media, especially in their quest to create influence on citizens. For this reason, curricular objectives should include a critical analysis of this new reality in order to train new generations. We propose, based on the traditional parameters of media education, a new theoretical framework for their development that includes innovative teaching styles to achieve these goals. We used a critical pedagogy methodology with a qualitative and descriptive approach through the analysis of the content of theoretical studies and field work through which to establish an innovative pedagogical structure. The main result is that the influence that ICTs have on children and young people today is as strong as, or stronger than, that traditionally received by the classical media, and that there is a lack of adequate framework to address the problem. In this sense, and as a conclusion, we consider that they must create critical attitudes before the power of influence that ICT has from very early ages, which generate problems like consumerism, addiction, cyber-bullying, and ignorance of the reality. This requires new teaching styles in line with the current social context.
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