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Journal: Appl. Sci., 2023
Volume: 13
Number: 10057
Article:
Enhancing Retail Transactions: A Data-Driven Recommendation Using Modified RFM Analysis and Association Rules Mining
Authors:
by
Angela Hsiang-Ling Chen and Sebastian Gunawan
Link:
https://www.mdpi.com/2076-3417/13/18/10057
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