Digital Promotion of Geoheritage along a Tourist Route in M’Goun UNESCO Geopark (Central High Atlas, Morocco) and Visitor Typology Analysis
Abstract
1. Introduction
2. Research Method
2.1. Tourism Resources Database
2.2. Visitor Typology Analysis
3. Results and Discussion
3.1. Geosite Features
3.1.1. Imi-n-Ifri Natural Bridge (X = 6°58′18″; Y = 31°43′26″; Z = 1069 m)
3.1.2. Ait Bouguemez Valley (X = 6°31′38″; Y = 31°37′59″; Z = 2080 m)
3.1.3. Imsfran Cathedral (X = 6°8′55″; Y = 31°59′37″; Z = 1272 m)
3.2. Visitor Typology Analysis
- Young sports enthusiasts with passion for the summit conquests
- 2.
- Families and tourists inspired by culture and landscape
- 3.
- Geotourism enthusiasts
- 4.
- Visitors looking for leisure activities
4. Conclusions
Author Contributions
Funding
Data Availability Statement
Acknowledgments
Conflicts of Interest
References
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Gender (M, F) | Number | % | From Abroad (Y, N) | Number | % |
---|---|---|---|---|---|
Male | 511 | 66.62 | Morocco | 637 | 83.05 |
Female | 256 | 33.38 | Foreign | 130 | 16.95 |
Age | Number | % | Duration of experience | Number | % |
Less than 25 years old | 133 | 17.34 | 24H | 103 | 13.43 |
Between 25 and 45 years old | 349 | 45.50 | 48H | 281 | 36.64 |
Between 46 and 65 years old | 216 | 28.16 | 72H | 236 | 30.76 |
Over 65 years old | 69 | 9.00 | More than 72H | 147 | 19.17 |
Travel type | Number | % | Sites visited among the 13 selected for study | Number | % |
Organized by family members | 141 | 18.39 | ≤3 | 162 | 21.12 |
Organized by friends | 481 | 62.71 | Between 4 and 7 | 407 | 53.06 |
Organized by an agency | 145 | 18.90 | >7 | 198 | 25.82 |
Factor (Fi) Weight, Vexpl. | Criteria (Variable Vij) | Overall Rating | Average | Deviation | Internal Weight (%) | Overall Weight (%) |
---|---|---|---|---|---|---|
Territory attributes (F1) 36.96% | Easy access (V11) | 3393 | 4.42 | 0.77 | 8.38 | 3.10 |
Accommodation capacity (V12) | 2657 | 3.46 | 1.21 | 6.56 | 2.42 | |
Access to basic services (V13) | 3584 | 4.67 | 0.62 | 8.85 | 3.27 | |
Feeling safe and secure (V14) | 3524 | 4.59 | 0.62 | 8.70 | 3.22 | |
Feeling overcoming the difficulty of walking (V15) | 3266 | 4.26 | 1.10 | 8.06 | 2.98 | |
Easy hikes (V16) | 1932 | 2.52 | 1.60 | 4.77 | 1.76 | |
Condition of hiking trails (V17) | 2355 | 3.07 | 0.79 | 5.81 | 2.15 | |
Enjoy walking in unspoilt countryside (V18) | 3670 | 4.78 | 0.41 | 9.06 | 3.35 | |
Entertainment and leisure activities (V19) | 3312 | 4.32 | 0.81 | 8.18 | 3.02 | |
Popularity and visibility of the circuit and sub-circuits on social networks (V110) | 3318 | 4.33 | 1.14 | 8.19 | 3.03 | |
Length of time required to complete the tours (V111) | 2343 | 3.05 | 1.26 | 5.78 | 2.14 | |
Enjoying contributing to local economic development (V112) | 3649 | 4.76 | 0.52 | 9.01 | 3.33 | |
Feeling to promote sustainable rural tourism (V113) | 3502 | 4.57 | 0.70 | 8.65 | 3.20 | |
Value of landscape resources (F2) 19.16% | Beautiful natural landscapes (V21) | 3761 | 4.90 | 0.26 | 17.91 | 3.43 |
Contrast with the environment (V22) | 2565 | 3.34 | 0.79 | 12.22 | 2.34 | |
Different views (V23) | 3671 | 4.79 | 0.41 | 17.48 | 3.35 | |
Feeling the majesty of the high peaks (V24) | 3704 | 4.83 | 0.46 | 17.64 | 3.38 | |
Discovering virgin nature (V25) | 3734 | 4.87 | 0.34 | 17.78 | 3.41 | |
Diversity of geomorphological features (V26) | 3562 | 4.64 | 0.53 | 16.96 | 3.25 | |
Value of geological resources (F3) 13.92% | Geological value (V31) | 3149 | 4.11 | 0.80 | 20.64 | 2.87 |
Variety of the geological landscape (V32) | 3322 | 4.33 | 0.62 | 21.78 | 3.03 | |
Regional, national, and international representation of the Atlas chain (V33) | 2454 | 3.20 | 1.16 | 16.09 | 2.24 | |
Degree of preservation of the geological sites (V34) | 2843 | 3.71 | 0.72 | 18.64 | 2.59 | |
To understand the geological history of the mountains (V35) | 3486 | 4.54 | 0.50 | 22.85 | 3.18 | |
Value of ecological resources (F4) 9.85% | Biological value (V41) | 2995 | 3.90 | 0.78 | 27.75 | 2.73 |
Biodiversity (V42) | 2512 | 3.28 | 0.51 | 23.28 | 2.29 | |
Typical ecosystem (V43) | 2540 | 3.31 | 0.46 | 23.54 | 2.32 | |
Degree of biodiversity conservation (V44) | 2745 | 3.58 | 0.49 | 25.44 | 2.50 | |
Value of cultural resources (F5) 20.11% | Rich and distinctive cultural heritage of the region (V51) | 3684 | 4.80 | 0.40 | 16.71 | 3.36 |
Hospitality (V52) | 3768 | 4.91 | 0.28 | 17.09 | 3.44 | |
Discovering local customs and traditions (V53) | 3573 | 4.66 | 0.48 | 16.21 | 3.26 | |
Discovering local gastronomy and organic food (V54) | 3668 | 4.78 | 0.41 | 16.64 | 3.35 | |
Celebrating with the local residents (V55) | 3647 | 4.75 | 0.43 | 16.54 | 3.33 | |
Feeling the value of living simply (V56) | 3704 | 4.83 | 0.38 | 16.80 | 3.38 |
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Kchikach, N.; Ibouh, H.; Benali, A.; Charbaoui, A.; El Fels, A.E.A. Digital Promotion of Geoheritage along a Tourist Route in M’Goun UNESCO Geopark (Central High Atlas, Morocco) and Visitor Typology Analysis. Geosciences 2024, 14, 141. https://doi.org/10.3390/geosciences14060141
Kchikach N, Ibouh H, Benali A, Charbaoui A, El Fels AEA. Digital Promotion of Geoheritage along a Tourist Route in M’Goun UNESCO Geopark (Central High Atlas, Morocco) and Visitor Typology Analysis. Geosciences. 2024; 14(6):141. https://doi.org/10.3390/geosciences14060141
Chicago/Turabian StyleKchikach, Nisrine, Hassan Ibouh, Abderrahim Benali, Anas Charbaoui, and Abdelhafid El Alaoui El Fels. 2024. "Digital Promotion of Geoheritage along a Tourist Route in M’Goun UNESCO Geopark (Central High Atlas, Morocco) and Visitor Typology Analysis" Geosciences 14, no. 6: 141. https://doi.org/10.3390/geosciences14060141
APA StyleKchikach, N., Ibouh, H., Benali, A., Charbaoui, A., & El Fels, A. E. A. (2024). Digital Promotion of Geoheritage along a Tourist Route in M’Goun UNESCO Geopark (Central High Atlas, Morocco) and Visitor Typology Analysis. Geosciences, 14(6), 141. https://doi.org/10.3390/geosciences14060141