Microbiome Research: Open Communication Today, Microbiome Applications in the Future
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European Food Information Council, Rue des Deux Eglises 14, 1000 Brussels, Belgium
2
Hague Corporate Affairs, Rue Belliard 40, 1040 Brussels, Belgium
*
Author to whom correspondence should be addressed.
†
Membership of the CIRCLES Consortium is provided in the Acknowledgments.
Microorganisms 2020, 8(12), 1960; https://doi.org/10.3390/microorganisms8121960
Received: 27 October 2020
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Revised: 27 November 2020
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Accepted: 8 December 2020
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Published: 10 December 2020
(This article belongs to the Special Issue Microbiomes for the Sustainable Production of Safe and Secure Foods)
Microbiome research has recently gained centre-stage in both basic science and translational applications, yet researchers often feel that public communication about its potential overpromises. This manuscript aims to share a perspective on how scientists can engage in more open, ethical and transparent communication using an ongoing research project on food systems microbiomes as a case study. Concrete examples of strategically planned communication efforts are outlined, which aim to inspire and empower other researchers. Finally, we conclude with a discussion on the benefits of open and transparent communication from early-on in innovation pathways, mainly increasing trust in scientific processes and thus paving the way to achieving societal milestones such as the UN Sustainable Development Goals and the EU Green Deal.
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Keywords:
microbiome; communication; trust; innovation
This is an open access article distributed under the Creative Commons Attribution License which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
- Supplementary File 1:
ZIP-Document (ZIP, 674 KiB)
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Externally hosted supplementary file 1
Link: https://circlesproject.eu/social-media-kit/
Description: Examples of ready-made social media messages within CIRCLES which are supported by engaging graphics & short sentences that capture the attention of the reader with additional emojis and the strategic use of hashtags.
MDPI and ACS Style
Schelkle, B.; Galland, Q., on behalf of the CIRCLES Consortium . Microbiome Research: Open Communication Today, Microbiome Applications in the Future. Microorganisms 2020, 8, 1960. https://doi.org/10.3390/microorganisms8121960
AMA Style
Schelkle B, Galland Q on behalf of the CIRCLES Consortium . Microbiome Research: Open Communication Today, Microbiome Applications in the Future. Microorganisms. 2020; 8(12):1960. https://doi.org/10.3390/microorganisms8121960
Chicago/Turabian StyleSchelkle, Bettina, and Quentin Galland on behalf of the CIRCLES Consortium . 2020. "Microbiome Research: Open Communication Today, Microbiome Applications in the Future" Microorganisms 8, no. 12: 1960. https://doi.org/10.3390/microorganisms8121960
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