Towards Ethical Consumption Activities among Tourism Firms: Nexus of Environmental Knowledge, CSR Participation and Psychological Social Support

Round 1

Reviewer 1 Report

Page 3: state the justification why tourism in Saudi is selected. 

Page 5: Chinese tourism firm or tourism firm? Why English - Chinese translation was done? 

Page 5: If Chinese tourism firm is the unit of analysis, why? Justify it with data and issue/problem that lead to the need of conducting the study

Some of statements are not supported with references e.g. page 3: behaviour is an appearance....

Please ensure citation format is followed e.g. page 6: Saini & Johnson, 2005

Please ensure font type format is followed e.g. page page 9

Page 13: Chinese consumer or Chinese tourism firm? in Saudi? How many Chinese tourist vising Saudi every year?

What theory do you apply?

 

 

Author Response

We have revised the manuscript ID sustainability-2170696, “Titled: “Towards Ethical Consumption activities among Tourism Firms: Nexus of Environmental Knowledge, CSR Participation and Psychological Social Support” as per reviewers suggestions. We would like to kindly thank you for your evaluation and for the constructive and copious suggestions which have helped us to improve the manuscript significantly. All your comments and suggestions have been taken into account in the revised paper, as described in the following table.

Author Response File: Author Response.docx

Reviewer 2 Report

The paper is well written and organized according to the requirements, the methodology pars is explained in detail, conclusion part is built up in accordance with the obtained results, the main contributions, practical implementations and limitations of the paper are mentioned.

-  The paper aims to ascertain the level of socially responsible behavior of tourism firms and also examine the direct influence of environmental knowledge on ethical consumption.

- The topic is original and relevant to the field. The gap in the existing literature, which the study aims to fill, is clearly stated and supported with references.

- The paper provides the comparison of received results with the results of similar studies. The paper contributes to the literature as it analysed the direct influence of environmental knowledge on ethical consumption.

- The methodology is well described in detail.

- The conclusion part is consistent with the title, aim and results of the study. - Figure 1 should be modified according to the suggested hypotheses, also, the research hypotheses (H1, H2, H3) should be added to the figure.

- Hypotheses should be corrected, " H2: CSR participation mediates the relationship between environmental knowledge and ethical consumption ", " H3: Psychological social support moderates the relationship between environmental knowledge and ethical consumption "

Author Response

We have revised the manuscript ID sustainability-2170696, “Titled: “Towards Ethical Consumption activities among Tourism Firms: Nexus of Environmental Knowledge, CSR Participation and Psychological Social Support” as per reviewers suggestions. We would like to kindly thank you for your evaluation and for the constructive and copious suggestions which have helped us to improve the manuscript significantly. All your comments and suggestions have been taken into account in the revised paper, as described in the following table.

Author Response File: Author Response.pdf

Reviewer 3 Report

Overall, the paper requires substaintial revision. There is inconsistency in the paper that raises suspicion. Furthermore, there is much repetition of literature in disucssion.

Following comments and more to be addressed

The introduction sets up the study context well. However many issues that need to be solved. Your first sentence used as a hook for readers should be improved. It is too long . 

The concept of CSR and knowledge can be enhanced by adding studies that tackled the topic earlier, such as The impact of TV series consumption on cultural knowledge: An empirical study based on gratification–cultivation theory

Influence of Virtual CSR Co-Creation on the Purchase Intention of Green Products under the Heterogeneity of Experience Value 

In current years, environmental challenges and issues grow to be more serious and 42 ecological network has been constantly degraded, so, resource restraints have been ...

 

1. Extensive grammar check is needed

Example line 48: According to prior studies it is explore that about 40% of the ecological deterioration

Line 79: empirical model based upon on environmental knowledge

Line 96-97: Firstly, our study primary objective is to test that how environmental knowledge is directly associated with ethical consumption

Lines133-134 Thus, scholar want to focus that how environmental knowledge positively influences ethical consumption

Lines 154-156: Previous studies reveal that environmental knowledge often not sufficient to directly affect ethical consumption behavior or do so just weakly

Statements such as "It is obvious" that environmental knowledge improves an individual abilities should be avoided

Literature review and dicussion using original research should be introduced, especially related to the environmental issues

Analyzing Intention to Purchase Brand Extension via Brand Attribute Associations: The Mediating and Moderating Role of Emotional Consumer-Brand Relationship and Brand Commitment. 

 Financial deregulation and operational risks of energy enterprise: The shock of liberalization of bank lending rate in China. Energy Economics, 

 Research on the emission reduction effects of carbon trading mechanism on power industry: plant-level evidence from China. International Journal of Climate Change Strategies and Management. doi: 10.1108/IJCCSM-06-2022-0074

2. Please clarify which sample was studied: the one from Saudi Arabia or China?

And what is the purpose of translating questionnaire into Chinese?

in Discussion you are mentioning Chinese tourism firms but in Methodology you mentioned: We analyzed hypotheses in the targeted tourism firms of Saudi Arabia.

3. Please also justify if you used random sampling or purposive one? and why

4. Please clarify why did you use E-Commerce Marketing Capability and and in which part of your Analysis it was used

5. In measurement part - if you refer to some authors "adapted from" - please indicate reference as well, not only number of the reference [XX]

6. Please indicate which scales did you use in your questionnaire

7. Please pay attentions to your Tables and numbering of the tables/format

8. Provide explanation for your demographic data: what mean of Age-B, Size -B means

9. Appendix/ Table 6- to be put in the end

10. Please provide model fit goodness for SEM analysis, loading items

11. I advise you separate Discussion section into several parts - following the logic of your hypotheses

12. Discussion part is Copy paste from Literature review

Extensive proofeading and polishing required

Please mark in the paper all changes. 

Author Response

We have revised the manuscript ID sustainability-2170696, “Titled: “Towards Ethical Consumption activities among Tourism Firms: Nexus of Environmental Knowledge, CSR Participation and Psychological Social Support” as per reviewers suggestions. We would like to kindly thank you for your evaluation and for the constructive and copious suggestions which have helped us to improve the manuscript significantly. All your comments and suggestions have been taken into account in the revised paper, as described in the following table.

Author Response File: Author Response.pdf

Reviewer 4 Report

The reviewer recommends major revision. This is a very good topic that fits the scope of the journal and reflect current trends in the management discipline. However, the manuscript is not very well written. The readability is quite low, and many sentences are confusing.    

Author Response

We have incorporated all the suggestions proposed by reviewers of our article titled: Towards Ethical Consumption activities among Tourism Firms: Nexus of Environmental Knowledge, CSR Participation and Psychological Social Support.

We would like to kindly thank you for your evaluation and for the constructive and copious suggestions which have helped us to improve the draft significantly. All your comments and suggestions have been taken into account in the revised paper

Author Response File: Author Response.pdf

Round 2

Reviewer 3 Report

The paper has been improved insignificantly in terms of the content improvement, and the suggestions given.

Still very difficult to read due to poor english.

Chinese tourism firms continous to be a confusing term. It is not important that they are chinese. Those are just tourism firms in Saudi Arabia.

China related aspect can be expressed in the demographics part either as market which they are serving or employee nationality structure. Only If your context is culturally significant then you shoud introduce this variable into the research model.

There are missing figures of tested model, measurment model *CFA, and structural model. Multicolinearity?

Author Response

We have incorporated all the suggestions proposed by reviewers of our article titled: Towards Ethical Consumption activities among Tourism Firms: Nexus of Environmental Knowledge, CSR Participation and Psychological Social Support.

We would like to kindly thank you for your evaluation and for the constructive and copious suggestions which have helped us to improve the draft significantly. All your comments and suggestions have been taken into account in the revised paper

Author Response File: Author Response.pdf

Reviewer 4 Report

Overall the manuscript has been improved. But the conclusion and discussion sections could be further improved.