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Article

The Spatiotemporal Links between Urban and Rural Regions through the Sale and Consumption of Agri-Food Products

1
Department of Social, Political and Territorial Sciences, University of Aveiro, 3810-193 Aveiro, Portugal
2
Centre of Geographical Studies, Institute of Geography and Spatial Planning, University of Lisbon, 1600-276 Lisbon, Portugal
3
Associate Laboratory TERRA, 1349-017 Lisbon, Portugal
4
Research Unit on Governance, Competitiveness and Public Policies, Department of Social, Political and Territorial Sciences, University of Aveiro, 3810-193 Aveiro, Portugal
*
Author to whom correspondence should be addressed.
Sustainability 2023, 15(15), 12038; https://doi.org/10.3390/su151512038
Submission received: 26 June 2023 / Revised: 31 July 2023 / Accepted: 2 August 2023 / Published: 6 August 2023

Abstract

:
The asymmetries between rural and urban areas have continued to increase over the last decades, contributing to an imbalance of economic, social, and territorial dimensions between regions. Urban stores specialized in the commercialization of rural provenance agri-food products can have a role in the promotion of interrelations between the countryside and the cities and contribute to publicizing and promoting rural regions among the urban populations and tourists. Thus, this work aims to understand and characterize the growth of these stores in two of the main urban and tourist centers of Oporto and Lisbon. For this purpose, we developed an analytical framework with the support of a spatial analysis using geographic information systems (GIS) to understand their organization as well as the spatiotemporal evolution and distribution. We also investigated the geographical patterns of the supply chains of marketed agri-food products and the spatial relationships between agri-food products from their production to their commercialization and consumption. The results revealed that most of the agri-food products originate in the inland rural regions of the country with a clear geographical connection between the analyzed stores and specific territories. Moreover, we verify an increased interest and consumption of agri-food products and a spontaneous increase in this type of store. Overall, these stores, in addition to selling agri-food products, are also promoters of rural territories in an urban environment.

1. Introduction

The European Union is a complex of rural and urban regions, with people having very different lifestyles but facing common challenges. Urban and countryside populations are mutually dependent, making it necessary to promote more lasting interrelationships between these regions for a more sustainable future. For this reason, more than one-third of the European Commission’s (EC) budget is invested in promoting smart, sustainable and inclusive development through its cohesion policy [1]. The EC aim is that all European regions, urban or rural, have equal access to the benefits of growth.
In the European Union, at the most various levels—political, environmental, social, and economic—the need to promote new and/or renewed relationships between rural and urban regions is evident (e.g., ROBUST project [2]). Traditional agri-food products, anchored in different regions, are an example of this type of promotion. These form an integral part of cultural, regional and even national identity, contributing mainly to the dynamization of rural regions [3]. Its production is sustained by endogenous resources, which are deeply associated with the characteristics of each region [4]. Currently, there is a growing trend toward the consumption of traditional agri-food products [5]. This increase in consumer interest is motivated by several factors, including the transparency of the food chain, growing environmental awareness, and, above all, health-related concerns, highlighting the perception of these products as a fresher, more nutritious, and safer alternative [6].
In the literature addressing the subject of consumer preferences, the existence of an important segment that prefers to buy food products classified as rural, local, traditional, terroir or specialties has been highlighted [7,8,9,10,11]. In recent years, there have been a wide range of concerns associated with consumer preferences for traditional agri-food products such as health, safety, and environmental sustainability, among others [10,12,13,14]. This growing interest is part of a more general trend that has been called the “turn to quality” [15], which refers to consumers moving away from mass-produced products and a greater demand for more differentiated food products (see, e.g., alternative food networks).
According to [6], consumers seem to prefer traditional markets due to the possibility of establishing more direct and personal relationships with producers. Urban stores specializing in the sale of these traditional agri-food products have also seen this consumer interest and preference as a business opportunity. In fact, recent changes in consumer preferences and practices regarding food quality have created opportunities for both retailers and producers who tend to focus on quality and product differentiation. On the other hand, the potential of these stores is also associated with the growth of tourism over the last few years. These aspects represent an opportunity for retailers and producers to stand out in an extremely competitive market dominated by large retail and food distribution surfaces [16]. Moreover, activities related to the acquisition of local and traditional agri-food products contribute to the economic diversification of these areas and to promoting the sustainable development of rural communities (e.g., [5,12,17,18,19,20,21]).
Although most studies on the marketing of traditional agri-food products tend to emphasize the importance of buying and selling locally (e.g., [13,22]), the fact is that most consumers reside in urban contexts and purchase food products in their areas of residence (e.g., [12]). Located in urban centers, in many cases in the heart of cities, these stores can also attract international tourists, promoting and selling national food traditions and fostering, at least in part, their interest in rural economies, societies and cultures. In this context, urban stores specialized in the commercialization of agri-food products have the opportunity to contribute to rural development and the restructuring of rural–urban relations. These stores can contribute decisively to inducing or reinforcing new or renewed relationships between rural and urban regions as well as reducing their persistent asymmetries.
Although the scientific literature has focused more on the transformations that have occurred in alternative food supply chains—such as alternative supply networks and short circuits [16,23], the role of urban stores specialized in the commercialization of agri-food products in the promotion of new rural–urban relationships, boosting tourism in rural areas, restructuring and enhancing the socioeconomic sector, sustainability, and territorial cohesion at the national level must not be neglected. In fact, few studies have focused on the characteristics and evolution of specialty and/or gourmet stores located in urban areas that have been growing and developing in cities, playing a highly relevant role in these dynamics for the promotion of sustainable agricultural and rural development [15,24]. Recognizing the importance of these stores in publicizing and promoting rural regions among the urban populations and tourists [12,25], there is the need to understand and characterize the growth of these stores, since they promote products and contribute to the attractiveness of rural regions among a growing number of urban consumers (e.g., [25,26]).
The objective of this article is addressed through the following research question: How are urban stores characterized and differentiated in terms of the products sold and services provided as well as in their links with producers and consumers of agri-food products? For this purpose, we developed an analytical framework with the support of a spatial analysis using geographic information systems (GIS) to analyze the following characteristics of specialized and/or gourmet stores [27]: (i) spatial organization of the stores as well as their spatiotemporal evolution across different urban regions; (ii) its area of influence taking into account the resident population, the existing dwellings, as well as the density of housing; (iii) the geographical patterns of the supply chains of marketed agri-food products; and (iv) the spatial relationships between the producers and the stores selling the products. The emphasis of this study is on the spatial analysis and mapping agri-food products from their production (in rural regions) to their commercialization and consumption (in urban regions) in two of the main urban and tourist centers of Portugal: Oporto and Lisbon. The focus is on Portugal, a country in southern Europe, where the asymmetries between rural and urban areas have continued to increase over the last decades. The coastalization of the population and the concentration of population in cities together with the persistent rural exodus have both contributed to an imbalance of economic, social, and territorial dimensions between regions. In order to counter this trend, policies to attract the population and tourism have been promoted but have not been sufficient to promote territorial cohesion. This makes it necessary to rethink the capacity and the potential of rural territories [28] in terms of mobilizing their resources and, through them, promoting new and/or renewed relations with urban territories.
The remaining of the paper is organized as follows: Section 2 presents the data and methods used for conducting this study. Section 3 introduces the results and discussion, while Section 4 highlights challenges and future directions for such systems as well as presents some conclusions.

2. Data and Methods

2.1. Oporto and Lisbon Case Studies

In Portugal, the national food trade maintained until the 1980s the characteristics that had marked it since the Industrial Revolution, with a predominance of small companies located in urban centers and an offer very marked by specialization and quality [29]. In general, in the notebooks of traditional commerce in an urban context [30], associated with each of these types of companies, there are also merchants with very different profiles, as supermarkets first and hypermarkets later, which revolutionized the panorama of national agri-food trade (e.g., [30]). More recently, incentive and protection programs were created for more traditional stores, especially historic stores [31]. Lisbon city was a pioneer in this matter through the approval by the City Council, in 2015, of the Program for the Protection of Traditional Commerce. Also, in the city of Oporto, a project entitled “Porto com Tradição” (Oporto with tradition) was created in 2017, which aims to classify and promote traditional stores based on their age. We selected both cities as case studies (Figure 1) not only because they were pioneers in these projects but also because they first recognized the need to preserve and protect this type of trade.
Despite promoting the appreciation of traditional forms of commerce and ‘with tradition’, these initiatives also emphasize the differentiating nature of these commercialization models, especially given the more global panorama of agri-food commerce today, recognizing their relevance in the dissemination and promotion of products traditions and their role as linking agents between consumers, producers and regions of origin and consumption (e.g., [12,32,33]). In addition, Lisbon and Oporto were characterized by a recent growth in the flow of tourism and tourism-related activities and by an increase in the number of stores specializing in the sale of agri-food products of rural origin.

2.2. Analytical Framework

The model framework was developed to understand the characteristics of specialized and/or gourmet stores from their production (in rural regions) to their commercialization and consumption (in urban regions). The framework includes two main stages: (1) collection and pre-processing of spatial data, and (2) analysis of information using GIS tools. The workflow of the process is shown in Figure 2.

2.2.1. Data Collection and Pre-Processing

The spatial location of the specialized/gourmet stores in Lisbon and Oporto was first collected through different sources (i.e., Google Maps, newspapers, trade magazines and information websites), as there are no official data or lists of stores specialized in the sale of agri-food products of rural origin. First, a search was carried out on Google Maps using a list of keywords (e.g., regional product stores; gourmet stores; traditional product stores; specialized food stores). Secondly, a set of specialty store listings was compiled from research on websites, magazines and newspapers related to leisure and entertainment. Then, we compared the results with the ones present in the commercial database of Portuguese companies filtered through the primary classification of activity codes (Portuguese Classification of Economic Activities—CAE, Rev.3) and place of contact (Lisbon or Oporto), and we set a limit of up to 10 employees. Finally, three main elements were considered to identify the total universe of stores in the two cities: (i) only stores selling agri-food products from rural origin; (ii) only small stores providing interaction and relationship between merchants and consumers; and (iii) only stores located in urban areas selling products of national origin. Considering these three elements, for 2020, we identified a total of 70 and 101 stores in Oporto and Lisbon, respectively (Figure 3A,B). All these stores were contacted by telephone and subsequently visited (between June and September 2019) for the application of a survey. Indeed, as a second step, we applied a survey to typify the specialized/gourmet stores based on their main characteristics. This survey elaboration was based on an extensive review of the literature focused on valuing rural food products and, to a lesser extent, on the role of small urban stores for agriculture and rural areas (e.g., [5,12,23,33,34,35]) and was organized into five main parts: (i) the general characterization of the store and the owner company; (ii) the types of products and services marketed; (iii) the most sold products of certified origin; (iv) the way of acquiring the products (whether through a distributor or directly from the producer); and (v) the profiles of customers (e.g., nationality, age and gender). The response rate reached 57.3% (98 stores) [33]. The survey questions were mostly closed, with the exception of questions related to the identification of products sold and their regions of origin, which were later recoded into quantitative variables. Respondents were store owners, managers and, in some cases, employees appointed by the owners/managers according to their availability and knowledge of sales.
As third step, we used the cluster analysis performed by [33]. As a basis for segmentation for cluster analysis, the survey question “What are the five best-selling Portuguese rural food products?” was used as a dependent variable. The different answers to this question were then recoded into seven binary variables, corresponding to the different types of products: “Vegetables and subproducts”, “Olive oil”, “Honey, jams and canned products”, “Cheese and other dairy products”, “Wine and other drinks “, “Meat, sausages, and other subproducts of animal origin” [25]. These seven variables were used as inputs in a hierarchical cluster analysis, using Ward’s method and the Euclidean distance square to identify homogeneous groups of stores. Based on the agglomeration schemes and dendrograms obtained from the cluster analysis, we choose the 3-cluster solution. Each cluster is characterized as follows:
  • Cluster 1 (“Wine Focused”) includes stores (N = 13, 11.5%) that almost exclusively sell wines and other beverages. This is the least represented cluster in the sample. It is important to note that compared to the other two clusters, the stores in this cluster do not sell any product without a certification seal, and most wines have the Denomination of Controlled Origin (DOC) or Protected Geographical Indication (PGI) designations. Compared to the other clusters, this one tends to promote “Cooking Workshops/Courses” more often.
  • Cluster 2 (“The Rural Provenance Focused”) includes stores (N = 41, 41.8%) that, although they sell a wide variety of food products of rural origin, sell mainly “Cheese and other dairy products” and “Meat, sausages, and other sub-products of animal origin”. This cluster is the second most representative cluster of stores. These stores, compared to the other clusters, tend to be a group of stores with a more represented family structure that opened before the year 2000. Furthermore, these stores tend to acquire their products in both ways: both directly from the producer and through the distributor.
  • Cluster 3 (“The Generalist”) includes stores (N = 44, 44.8%) which, compared to other clusters, are characterized by the sale of vegetables (and related products) and other products as well as olive oil. This is the cluster with the highest representation in the sample; however, it is also the cluster with a greater variety of other sold products. In addition, the stores are more likely to sell hygiene and cleaning products (soaps, shower gel) and other foods that use raw materials from rural sources such as beeswax, honey, olive oil, goat and donkey milk. In this cluster, the store owners are part of collective companies and have a greater preference for buying directly from the producer, namely vegetables and olive oil.
In an attempt to assess the hypothesis that the stores would be dedicated to visitors, whether national or foreigners, we look to understand which places are known to tourists. For this, the verification of the location of the local lodgings and the analysis of the publications georeferenced photographs in cities are essential indicators (Table 1). Therefore, we web-scraped the geotagged photos uploaded by users of the social network Flickr between 2018 and 2021 and processed them according to the method developed by ref. [36]. The local lodgings regularized until 2021 were downloaded from the National Tourism Authority web-GIS (https://sigtur.turismodeportugal.pt/ accessed on 13 January 2023). Afterwards, we combine both tourist and local lodging following the work of refs. [37,38].
For the geodemographic analysis, we selected the number of residents [39] and number of dwellings [40] statistics. The data were retrieved from the Statistics Portugal (Instituto Nacional de Estatística—INE) website (https://mapas.ine.pt/download/index2011.phtml accessed on 13 January 2023). The road network, necessary for modeling the stores’ walkable service area, was retrieved from Here Maps, and it is available in ArcGIS online through the Environmental Systems Research Institute (ESRI) GIS-Hub (https://hub.arcgis.com/pages/d64a1177d4a146e58464aa3905ac369f accessed on 13 January 2023).

2.2.2. Geospatial Analysis

To analyze the characteristics of the stores, a multivariate analysis in each city was carried out using spatial analysis tools. Firstly, the geodemography of the cities of Oporto and Lisbon analysis was performed in order to investigate the geographic patterns that structure and are structured by the forms and functions of places [41]. This analysis considered socioeconomic and behavioral data about the population (dwellings and resident population) as indicators to understand the potential customers of the stores under analysis and if they can be considered to be residents of nearby areas.
Secondly, we analyze the patterns of spatial organization of store locations and their temporal evaluation. This step was important to verify the possible existence of clustering phenomena amid the specialized/gourmet stores. Here, the stores were divided by each cluster (i.e., The Wine Focused, The Rural Provenance Focused and The Generalist) in each city, thus applying this procedure only among stores in the same cluster. For this analysis, the average nearest neighbor (ANN) statistical spatial analysis was used [42]. The analysis of the results provided by this index proceeds as follows: If the index (average nearest neighbor ratio) is less than one, the pattern displays clustering. If the index is greater than one, the trend is toward dispersion. For the calculation of this index, the Euclidean distance was used, and we used the administrative limits of each municipality under analysis as the area parameter. Finally, directional distribution ellipses were used to analyze the spatiotemporal distribution of stores [42]. This is a simple geoprocessing tool that provides essential information to understand different location patterns along a time scale [43]. For the division, we considered the opening decade of each store.
Thirdly, we analyze the influence area of the stores considering the concentric polygons method to elaborate the “travel times” to reach each store based on the shortest path algorithms [44,45]. Since they are specialized stores, i.e., they have a more unique and exclusive character, and due to this attribute, it is considered that people are motivated to travel more to obtain these goods, which gives a greater weight, we considered the influence area through pedestrian movement within a distance of 1000 m [46]. According to [47], a pedestrian moving freely has, in general, a speed that can vary from a minimum of approximately 1.04 m·s−1 to a maximum of approximately 1.55 m·s−1. However, [48] considered 1.29 m·s−1 as the appropriate value for pedestrian average speed. In order to know the distance that can be covered in a given amount of time, the road network was prepared considering the length of the road axes and a pedestrian average speed of 1.29 m·s−1. Thus, the marking of 5, 10 and 15 min was determined as walking times to the store, hence creating the area of pedestrian influence. In order to design a more complete analysis, Voronoi diagrams were also used as they allow, simultaneously, to incorporate the attractiveness of the stores and the presence of nearby competition [49,50,51]. Voronoi diagrams are presented in their simple form, i.e., not conjugated with other variables.
Fourthly, because one of the objectives of this study is to represent the supply chains between rural producers and stores, it was considered relevant to use flow maps as a tool to observe the relationships between the places where the products are sold (the cities of Lisbon and Oporto) and their places of origin (at NUTS III level). Flow maps are a mixture of maps and flowcharts, which show the movement of elements from one location to another, such as the number of people, the amount of goods and services traded, etc. These maps were used to understand geographical patterns in the supply chain of agri-food products, as they facilitate the interpretation and decoding of the relationship networks between production and marketing sites.

3. Results and Discussion

3.1. Geodemography of the Cities of Oporto and Lisbon

As can be seen in Figure 4A,B, using the directional distribution, it is possible to compare the location of the stores, respectively, in the cities of Oporto and Lisbon, with the population variables (dwellings and resident population). In the city of Oporto (Figure 4A), it looks like the stores are located in subsections where the number of residents and dwellings is low compared to other areas of the city. This situation leads us to assume that the focus of most of these stores is not the marketing of rural food products to resident individuals but to potential visitors and/or tourists [52,53]. This suggests that the dynamics of these stores is quite different from that of proximity stores, seeming to function mainly as anchor stores capable of attracting more diversified customers. In this sense, it can also be observed in Figure 4A that at the same time that the resident population is reduced, the density of housing is high. This may mean that existing accommodation is either unoccupied or temporarily occupied (by tourists or people passing through the city), pointing to a gentrification phenomenon also seen in Lisbon. In order to objectify the visual perception, the percentage importance of each of the variables within the area of the directional distribution was calculated, varying the results between 5% and 7%. The calculated values are relatively low considering the number of stores analyzed, reinforcing the fact that residents are not the focus of these stores but visitors and/or tourists of the city.
In Lisbon, the directional distribution (Figure 4B) has a slightly different behavior. In this city, the stores are dispersed throughout its area. This fact causes the area of the directional distribution to increase considerably, practically drawing a perfect circle of much larger dimensions. This suggests a focus on attracting customers that is different from Oporto, i.e., more diversified between residents and tourists, according to the also differentiated location in the interior of the city [54]. Thus, we can consider that while the stores in Oporto tend to favor the historic center, which is sparsely populated or inhabited more temporarily [52], the stores in the city of Lisbon are more dispersed throughout the urban area. Therefore, this finding suggests the existence of multiple ‘centers’ within the city (some more densely populated than others) and, eventually, a greater diversity of stores depending on their location and type of clientele [55,56].
The density of accommodation compared to the area of influence of the stores (Figure 5A,B) demonstrates the differences between Lisbon and Oporto, with the presence of stores in places with little housing and, consequently, with little potential to attract customers, despite facing two distinct realities with Oporto having more than 138,000 registered accommodations and Lisbon more than 324,000.
In Figure 5C,D, we can see the hot spots representing the upload of geotagged photos by users of the social network Flickr between 2018 and 2021. Both Oporto and Lisbon witnessed more than 65,000 uploads during this period. From the analysis of the densities, it emerges that there is a high incidence of photos loaded in the immediate vicinity of the stores. However, we have to point out that we may be facing a cause–effect situation; that is, the stores can be located in places where there are many tourists or tourists can look for places where there are these stores.
Overall, the geodemographic analysis demonstrates that in terms of directional distribution, there is a greater agglomeration of stores in the historic, less populated, centers of both cities, although the city of Lisbon presents a pattern of greater dispersion. Thus, while in Oporto, historical centers seem to be favored for the location of these stores, in Lisbon, in addition to the historic center, other ‘centers’ within the city are also favored.

3.2. Spatial and Temporal Evolution and Influence Area of Store Locations in the Cities of Oporto and Lisbon

The observed and expected average distances have quite different values within the two cities. In general, the observed average distance, assuming that they are homogeneously distributed throughout the city, is different from the expected one. In the analysis of the spatial distribution of stores, not only the two cities were considered but also the three clusters of stores, resulting from the hierarchical analysis of clusters carried out based on the type of agri-food products of rural origin sold by them. As shown in Table 2 and Figure 6A, the average nearest neighbor index in stores in the city of Oporto is less than 1 (that is, the observed distance is less than the expected distance) in all clusters of stores, which demonstrates its largest agglomeration. This conclusion is supported by the negative values of the Z-scores. Considering the different clusters, it appears that ‘The Rural Provenance Focused’ and ‘The Generalist’ have similar concentration levels, respectively, −5 and −6, while the stores in ‘The Wine Focused’ cluster have a greater distribution across the territory.
In Lisbon, the characterization of the distribution is a little different from that verified in Oporto (Table 3 and Figure 6B). In the city of Lisbon, the ‘Wine-Focused’ cluster presents the average nearest neighbor index just above one, suggesting a more dispersed distribution of stores. That is, the stores here appear to be randomly distributed. The same pattern of higher concentration seen in Oporto stays true for the remaining clusters. Nonetheless, despite the calculations being normalized according to the city area, the low number of stores in Lisbon cluster 1 translates into a p-value of 0.8, which give us a very low statistical confidence, and therefore, these results have to be carefully interpreted.
In this sense, it can be concluded that the analyzed stores tend to have a strategy of greater agglomeration—with the exception of the ‘Wine Focused’ cluster in the city of Lisbon—which is probably associated with the benefits that can generally result from it in terms essentially of capturing the interest of customers, visitors and tourists. In fact, given the p-value results—and again, with the exception of the first cluster in Lisbon—there is less than a 1% probability that these clustering patterns are random.
Regarding the temporal evolution, as can be seen in Figure 7A, in the city of Oporto, there are some stores that sell agri-food products of rural origin, which were founded between the mid-nineteenth century and mid-twentieth century. It is interesting to note that in the case of the aforementioned stores, their spatial organization is in a cluster, i.e., their locations are close to each other, resulting in a directional distribution with a smaller area. It can also be seen in Figure 7A that over the following decades, the distribution of stores that opened subsequently is dispersed throughout the city. This indicates there is a greater concentration of older stores in the historic center and a greater dispersion of newer stores in other areas of the city. Moreover, when analyzing the evolution of store openings, greater dispersion over time is also observed in Lisbon city (Figure 7B). The directional distribution of the first stores opened in Lisbon forms an ellipse with a north–south direction in the interior of the city. However, as new stores open, this format has become rounder, occupying a larger area of the city and revealing—as mentioned—a greater dispersion. In the city of Lisbon, there is a predominance of stores that opened more recently. This means that most of the stores in this city opened after 2011, dispersing themselves throughout the city, although—as in Oporto—there is a greater concentration in the vicinity of the historic center.
From the previously analyzed aspects, we can conclude that the growth of urban stores specialized in the commercialization of agri-food products is a reality in the two analyzed cities, accompanying the interest of national and international consumers. On the other hand, as we could see, there are some similarities between the two cities under analysis:
  • In all of them, the directional distribution increased in area, moving from an ellipsoid shape to a more harmonized circular shape and dispersed throughout the urban territory. This situation is, however, more evident in the city of Lisbon, which is partly due to its greater extension and the existence of several urban ‘centers’;
  • Most of the stores in the two cities opened in the last decade and a half, although there are centenary stores in the cities of Oporto and Lisbon. The recent nature of these stores draws attention to their probable relationship with the increase in tourist flows that have been observed in the three cities in recent years;
  • The greater concentration of stores in the historic centers or in their immediate vicinity also suggests their greater focus on marketing agri-food products of rural origin to visitors and tourists without prejudice to the fact that in some cases, the focus is also on local residents.
In Figure 8A, it can be observed that the areas of influence corresponding to 5 min are generally interconnected in the city of Oporto. Such a situation, although it may generate competition between stores, can also boost economies of scale and contribute to increasing the attractive potential of stores as a whole. As can also be seen in Figure 8B, as there is greater dispersion in the distribution of the stores analyzed in the city of Lisbon, there is a greater percentage of stores that have larger areas of influence, that is, without competition in their vicinity. There are no significant differences in these patterns when considering the different clusters of stores.
Overall, the spatial distribution of stores considering the average nearest neighbor index shows that the stores analyzed in the two cities—but especially in Oporto—have precisely a location strategy associated with greater crowding, which is probably related to the benefits that may result from this situation. This result corroborates the data relating to the analysis of the area of influence of the stores, which point to the existence of a concentration of stores (once again, above all in the city of Oporto). As we have seen, this situation, although it may generate some competition between stores that sell similar agri-food products, can also encourage the benefits of economies of scale and contribute to promoting the attractiveness of the stores. In the city of Lisbon, due to a greater dispersion of stores, it was possible to observe that a greater percentage of stores has larger areas of influence, also suggesting less competition among themselves. These patterns also seem to indicate a greater focus on tourists and visitors as target customers, which is a trend corroborated by their spatiotemporal evolution within the urban territories considered. In fact, the indicators of this evolution and its direction show some similarities in the two cities. First, it was observed that the directional distribution of the distribution of stores increased in area, simultaneously pointing to its growth and to its greater spread within cities. Secondly, the greater concentration of older and more recent stores in or near historic centers emphasizes the tendency to sell products to a more temporary audience, such as visitors and tourists.

3.3. Supply Chains for Agri-Food Products in the Cities of Oporto and Lisbon

In Figure 9, we can identify clear differences with regard to the regions of origin of the products depending on the cities where the analyzed stores are located. On the other hand, and unsurprisingly, it should be mentioned that the largest percentage of products marketed by the latter comes from NUTS III corresponding to the interior of Portugal. Thus, more than 85% of the stores located in the city of Oporto sell products from the northern region of the country, particularly from NUTS III in the Douro, Terras de Trás-os-Montes and Beiras and Serra da Estrela. With regard to the stores located in the city of Lisbon, they sell agri-food products from a greater number of NUTS III. Although the central and west Alentejo regions are more relevant, the products from the Douro and Terras de Trás-os-Montes regions are equally important for the stores located in this city. In this sense, it is possible to conclude that even though the stores located in the two cities considered seem to essentially value products from the closest regions, the stores located in the city of Lisbon seek to sell products from almost the entire country, which is in line with what is referred to by ref. [25]. The “Wine Focused” cluster stores more often sell products from the northern region of the country, especially from the Douro sub-region. This is probably due to the fact that wine has an important correlation with the landscape and territorial identity [3]. The stores in “The Rural Provenance Focused” cluster more often sell products from the center region—with a special emphasis on the region of Beiras and Serra da Estrela—essentially due to the importance of cheese and sausages. Still for this cluster, the center region is followed by the north region. “The Generalist” cluster stores, selling mainly agri-food products associated with vegetables and olive oil, also seem to value the north and center regions of the country more.
Lastly, the flow maps relating the relationships between the stores located in the two cities and the places where the agri-food products that are sold come from demonstrate the appreciation—by retailers—of products originating from closer regions. This is especially true for stores located in Oporto, which tend to sell products from the Aveiro region and the Douro and Terras de Trás-os-Montes regions, respectively. Lisbon stores, although also following a pattern of preference for products produced in closer regions (such as central and west Alentejo), are more dispersed in terms of the regions of origin of the products they sell.

4. Conclusions

The objective of this study was to explore the diversity and characteristics of rural agri-food stores in an urban context, seeking to fill a research gap on small food retail businesses, in particular specialized food stores, in comparison with large retailers and their impacts on urban consumption landscapes. For that, we performed a spatial analysis of those stores, investigating their location within the cities of Lisbon and Oporto, considering the resident population and existing dwellings. We focused on understand the spatiotemporal evolution of their locations and their distribution in different urban areas, and we comprehend their area of influence and the relationship between the location and the places most frequented by tourists and visitors. In addition, we propose to analyze the relationships between urban stores and the territories where the products they sell come from. The objective was, on the one hand, better understanding the insertion of these stores in the analyzed urban territories and, on the other hand, understanding the links they can promote with the rural territories where, more often, the products sold originate.
Despite the existence of some centuries-old stores in the cities of Oporto and Lisbon, the recent nature of most of these points of sale stands out, accompanying the growth of tourist flows, in the country and in the cities analyzed, over the last few years. The results show that small retail is a dynamic sector and that its role as a mediator and the way in which it has responded to changing food consumption patterns deserves further investigation. The growing number of these stores in Portuguese urban centers is due to the growth of tourist influx and the increase in foreign residents.
From specialized wine stores to more generalist stores, these stores seem to respond to changes in the food tastes of a significant number of consumers. Although we are aware that the proposed model framework represents a unique contribution to fill a research gap with regard to specialized food stores in an urban context, the results may constitute a resource for further analyses regarding the diversity of stores and their links to specific territories and producers. Particularly relevant is the need to extend the research to other urban contexts, both in Portugal and in other countries, in order to further test the suitability and broaden the scope of the proposed typology.
This study was not only about knowing the processes and dynamics but also about analyzing the paths of products from rural to urban regions, understanding their impacts on the territories where the products come from and on their development, attractiveness and sustainability. We sought to understand the contribution that they can have to the promotion of new or renewed relationships between rural and urban areas which, we believe, will be able to play a crucial role in reducing the persistent territorial asymmetries in Portugal. Through the sale of products with strong links to specific territories, these stores are also important in shaping perceptions about specific regions and the countryside in general. In this sense, they can contribute to promoting the economic viability of changes in agricultural practices and food processing that seek to respond to the preferences of current consumers.
Moreover, this study demonstrates the importance of spatial analysis and geographic information systems in understanding the similarities and differences between stores depending on their location. We are, however, aware that a good part of this analysis must be carried out in greater detail, considering the variables associated with the history of the different urban contexts considered, their demographic, social, economic and territorial dynamics, as well as the evolution of tourist flows and also the supply chains and relations with the regions of origin of the products that are marketed.

Author Contributions

Conceptualization, E.F. and J.R.; methodology, J.R.; validation, C.R., J.R. and E.F.; formal analysis, C.R., I.G. and C.M.V.; investigation, C.R.; resources, I.G. and C.M.V.; data curation, I.G. and C.M.V.; writing—original draft preparation, C.R., J.R. and E.F.; writing—review and editing, C.M.V., J.R. and E.F.; supervision, J.R. and E.F.; project administration, E.F.; funding acquisition, E.F. All authors have read and agreed to the published version of the manuscript.

Funding

This research was supported by the Portuguese Foundation for Science and Technology (FCT) under grant number PTDC/GES-OUT/29281/2017/POCI-01-0145-FEDER-02928 (E.F. and J.R.), grant number 2022.09372.PTDC (C.M.V) and grant number SFRH/BD/138979/2018 (I.G.); Centre for Geographical Studies—Universidade de Lisboa and FCT under Grant [number UIDB/00295/2020 + UIDP/00295/2020].

Institutional Review Board Statement

Not applicable.

Informed Consent Statement

Not applicable.

Data Availability Statement

Data are available in a publicly accessible repository that does not issue DOIs. Publicly available datasets were analyzed in this study. These data can be found here: https://sigtur.turismodeportugal.pt/ accessed on 13 January 2023; and https://mapas.ine.pt/download/index2011.phtml accessed on 13 January 2023.

Acknowledgments

We would like to thank the GEOMODLAB—Laboratory for Remote Sensing, Geographical Analysis and Modelling—of the Center of Geographical Studies/IGOT for providing the required equipment and software.

Conflicts of Interest

The authors declare no conflict of interest.

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Figure 1. Portugal mainland (A) and Oporto (B) and Lisbon (C) cities/municipalities showing store locations.
Figure 1. Portugal mainland (A) and Oporto (B) and Lisbon (C) cities/municipalities showing store locations.
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Figure 2. Workflow scheme.
Figure 2. Workflow scheme.
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Figure 3. Stores location by cluster in Oporto (A) and Lisbon (B).
Figure 3. Stores location by cluster in Oporto (A) and Lisbon (B).
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Figure 4. Oporto (A) and Lisbon (B) geodemography in 2021.
Figure 4. Oporto (A) and Lisbon (B) geodemography in 2021.
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Figure 5. Density of lodging in the cities of Oporto (A) and Lisbon (B) and of tourists also in Oporto (C) and Lisbon (D).
Figure 5. Density of lodging in the cities of Oporto (A) and Lisbon (B) and of tourists also in Oporto (C) and Lisbon (D).
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Figure 6. Spatial distribution of stores in Oporto (A) and Lisbon (B), by cluster (from left to right, cluster 1, cluster 2 and cluster 3).
Figure 6. Spatial distribution of stores in Oporto (A) and Lisbon (B), by cluster (from left to right, cluster 1, cluster 2 and cluster 3).
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Figure 7. Stores opening year and respective directional distribution in Oporto (A) and Lisbon (B).
Figure 7. Stores opening year and respective directional distribution in Oporto (A) and Lisbon (B).
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Figure 8. Pedestrian served area and proximal distance to stores in the cities of Oporto (A) and Lisbon (B).
Figure 8. Pedestrian served area and proximal distance to stores in the cities of Oporto (A) and Lisbon (B).
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Figure 9. Origin of products sold in stores located in Oporto (A) and Lisbon (B).
Figure 9. Origin of products sold in stores located in Oporto (A) and Lisbon (B).
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Table 1. Characteristics of the data used for the analysis.
Table 1. Characteristics of the data used for the analysis.
DataGeometryDescriptionDateSource
StoresPointSpecialized/gourmet stores in Oporto and Lisbon2020Field work
Tourist photosPointFlickr photos uploaded by tourists2021Flickr social network
Local lodgingPointIncludes number of beds and carrying capacity2021National Tourism Authority
Road networkLinesIncludes metric and time distance attributes2021Here/ESRI
Geodemographic dataPolygon (subsection)Urban quarters (includes dwellings and resident population data)2021Statistics Portugal
Table 2. Characteristics of the stores distribution pattern of by cluster (Oporto).
Table 2. Characteristics of the stores distribution pattern of by cluster (Oporto).
OportoCluster 1
The Wine Focused
Cluster 2
The Rural Provenance Focused
Cluster 3
The Generalist
Observed average distance (m)295.8846278.8454176.0159
Expected average distance (m)1216.2614702.2088780.4615
Average nearest neighbor0.2432740.3970970.225528
Z-score−3.830175−5.285519−6.108872
p-Value0.0001280.0000000.000000
Table 3. Characteristics of the stores cluster distribution pattern by cluster (Lisbon).
Table 3. Characteristics of the stores cluster distribution pattern by cluster (Lisbon).
LisbonCluster 1
The Wine Focused
Cluster 2
The Rural Provenance Focused
Cluster 3
The Generalist
Observed average distance (m)1704.7745486.0530468.6458
Expected average distance (m)1623.2571982.4790870.8746
Average nearest neighbor1.0463510.4947210.538132
Z-score0.250803−4.533916−4.675493
p-Value0.8019660.0000060.000003
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Ribeiro, C.; Viana, C.M.; Girão, I.; Figueiredo, E.; Rocha, J. The Spatiotemporal Links between Urban and Rural Regions through the Sale and Consumption of Agri-Food Products. Sustainability 2023, 15, 12038. https://doi.org/10.3390/su151512038

AMA Style

Ribeiro C, Viana CM, Girão I, Figueiredo E, Rocha J. The Spatiotemporal Links between Urban and Rural Regions through the Sale and Consumption of Agri-Food Products. Sustainability. 2023; 15(15):12038. https://doi.org/10.3390/su151512038

Chicago/Turabian Style

Ribeiro, Carlos, Cláudia M. Viana, Inês Girão, Elisabete Figueiredo, and Jorge Rocha. 2023. "The Spatiotemporal Links between Urban and Rural Regions through the Sale and Consumption of Agri-Food Products" Sustainability 15, no. 15: 12038. https://doi.org/10.3390/su151512038

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