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Journal: Sustainability, 2023
Volume: 15
Number: 8087
Article:
Exploring the Preference of Corporations for Sponsorship Motives and the Impact of Sponsorship Motives on Sponsoring Intention in Post-Epidemic Era: Using Two Different Approaches—FPR and SEM
Authors:
by
Tien-Chin Wang, Tsai-Yun Huang and Chien-Hui Lee
Link:
https://www.mdpi.com/2071-1050/15/10/8087
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