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Journal: Sustainability, 2021
Volume: 13
Number: 8403
Article:
Influence of Value Co-Creation on Virtual Community Brand Equity for Unichannel vs. Multichannel Users
Authors:
by
Natalia Rubio, Nieves Villaseñor and Mª Jesús Yagüe
Link:
https://www.mdpi.com/2071-1050/13/15/8403
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