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Article

Understanding Consumer Perspectives of Bio-Based Products—A Comparative Case Study from Ireland and The Netherlands

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Shannon Applied Biotechnology Centre, Circular Bioeconomy Research Group (CIRCBIO), Munster Technological University, Dromtacker, Tralee, V92 CX88 Co. Kerry, Ireland
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VTT Technical Research Centre of Finland Ltd, P.O. Box 1000, FI-02044 Espoo, Finland
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BTG Biomass Technology Group BV, Josink Esweg 34, 7545 PN Enschede, The Netherlands
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Author to whom correspondence should be addressed.
Academic Editors: Ioannis Kareklas and Jeffrey R. Carlson
Sustainability 2021, 13(11), 6062; https://doi.org/10.3390/su13116062
Received: 24 April 2021 / Revised: 19 May 2021 / Accepted: 25 May 2021 / Published: 27 May 2021
The bioeconomy can support Europe’s transition to a low-carbon economy and help to meet key international, European and member state sustainability targets through the provision of bio-based products and energy derived from sustainably sourced biomass. A successful implementation of a bio-based economy in Europe will, however, require a profound transformation of our production and consumption patterns. Consumer behavior will play a major role in supporting the successful transition to a bio-based economy. This paper uses a structured quantitative survey approach to gain an understanding of consumer perspectives in relation to bio-based products. Conducted among 18–75-year-old consumers in Ireland and the Netherlands, the study indicates that consumers in both countries have a relatively positive outlook regarding bio-based products, with Irish consumers showing a slightly more positive outlook. The study finds that a larger majority of Irish consumers would prefer buying bio-based products as opposed to fossil-based products, while Irish consumers also have a slightly more positive impression than Dutch consumers that their consumer choices can be beneficial for the environment. View Full-Text
Keywords: bio-based; products; consumers; sustainability; bioeconomy bio-based; products; consumers; sustainability; bioeconomy
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MDPI and ACS Style

Gaffey, J.; McMahon, H.; Marsh, E.; Vehmas, K.; Kymäläinen, T.; Vos, J. Understanding Consumer Perspectives of Bio-Based Products—A Comparative Case Study from Ireland and The Netherlands. Sustainability 2021, 13, 6062. https://doi.org/10.3390/su13116062

AMA Style

Gaffey J, McMahon H, Marsh E, Vehmas K, Kymäläinen T, Vos J. Understanding Consumer Perspectives of Bio-Based Products—A Comparative Case Study from Ireland and The Netherlands. Sustainability. 2021; 13(11):6062. https://doi.org/10.3390/su13116062

Chicago/Turabian Style

Gaffey, James, Helena McMahon, Emily Marsh, Kaisa Vehmas, Tiina Kymäläinen, and John Vos. 2021. "Understanding Consumer Perspectives of Bio-Based Products—A Comparative Case Study from Ireland and The Netherlands" Sustainability 13, no. 11: 6062. https://doi.org/10.3390/su13116062

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