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Filmmaking and Crowdfunding: A Right Match?

Department of Economics and Economic Policy, Faculty of Theoretical and Applied Economics, The Bucharest University of Economic Studies, 010374 Bucharest, Romania
Sustainability 2019, 11(3), 799;
Received: 16 December 2018 / Revised: 27 January 2019 / Accepted: 30 January 2019 / Published: 3 February 2019
(This article belongs to the Special Issue Sustainable Cultural Management)
Broadly defined, culture is deemed the fourth pillar of sustainable development and increasing attention is currently being paid to how it can access all potential financial resources. In Europe, film production benefits from public financial support; however, film projects require large amounts of money to be completed and this support may prove insufficient in comparison with the actual need. This raises the question of identifying alternative financial resources that filmmakers could benefit from. Crowdfunding has recently emerged as a funding option for all the creative-cultural industries in general and for film production in particular. However, Romania’s capacity to use this alternative financial source is one of the lowest in Europe. In this context, the aim of the article is to study Romanian filmmakers’ attitudes towards crowdfunding and its perceived suitability for financing film projects. The research method consists in a survey based on self-administered questionnaires and semi-structured interviews with Romanian film producers. Although the largest majority of film producers have not used crowdfunding due to lack of awareness or scepticism, the paper discusses, based on experts’ opinion, how this method can become a viable source of finance for the film industry. View Full-Text
Keywords: crowdfunding; creative-cultural industries; culture; film industry; attitudes; Romania; sustainable development crowdfunding; creative-cultural industries; culture; film industry; attitudes; Romania; sustainable development
MDPI and ACS Style

Fanea-Ivanovici, M. Filmmaking and Crowdfunding: A Right Match? Sustainability 2019, 11, 799.

AMA Style

Fanea-Ivanovici M. Filmmaking and Crowdfunding: A Right Match? Sustainability. 2019; 11(3):799.

Chicago/Turabian Style

Fanea-Ivanovici, Mina. 2019. "Filmmaking and Crowdfunding: A Right Match?" Sustainability 11, no. 3: 799.

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