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Opportunities for the Adoption of Health-Based Sustainable Dietary Patterns: A Review on Consumer Research of Meat Substitutes

1
Centre of Biodiversity and Sustainable Land Use, Georg-August-Universität Göttingen, Göttingen, Platz der Göttinger Sieben 5, 37073 Göttingen, Germany
2
Department of Agricultural Economics and Rural Development, Georg-August-Universität Göttingen, Platz der Göttinger Sieben 5, 37073 Göttingen, Germany
Sustainability 2019, 11(15), 4028; https://doi.org/10.3390/su11154028
Received: 14 May 2019 / Revised: 21 July 2019 / Accepted: 22 July 2019 / Published: 25 July 2019
(This article belongs to the Special Issue Systems Approaches to Complex and Sustainable Food Systems)
This article reviews empirical research on consumers’ adoption of meat substitutes published up to spring 2018. Recent meat substitutes often have sustainable characteristics in line with consumers’ concerns over aspects of healthy food and the environmental impact of food production. However, changing lifestyles with less time for cooking, any transition from a strongly meat-based to a more plant-based diet depends on the successful establishment of convenient meat substitutes. This article reviews the growing body of research on meat substitutes. These research articles were classified into five different stages in line with the innovation-decision process of: knowledge, persuasion, decision, implementation and confirmation. The research was analysed both quantitatively and qualitatively, with results suggesting that although health, environmental and animal welfare aspects can persuade consumers and influence their decision to try a meat substitute, the appearance and taste of those meat substitutes are crucial factors for their consumption on a regular basis. However, there still remains a gap in research articles focusing on the regular consumption of meat substitutes. View Full-Text
Keywords: Plant-based diet; sustainability transition; consumer acceptance; literature review Plant-based diet; sustainability transition; consumer acceptance; literature review
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Weinrich, R. Opportunities for the Adoption of Health-Based Sustainable Dietary Patterns: A Review on Consumer Research of Meat Substitutes. Sustainability 2019, 11, 4028.

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