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Open AccessArticle

Scale-Up and Scale-Out of a Gender-Sensitized Weight Management and Healthy Living Program Delivered to Overweight Men via Professional Sports Clubs: The Wider Implementation of Football Fans in Training (FFIT)

1
Institute for Social Marketing, University of Stirling, Stirling FK9 4LA, UK
2
Institute of Health and Wellbeing, University of Glasgow, Glasgow G12 8QQ, UK
3
Department of Psychology, Curtin University, Bentley, WA 6102, Australia
4
Scottish Professional League Trust (SPFL-T), Glasgow G42 9DE, UK
*
Author to whom correspondence should be addressed.
Int. J. Environ. Res. Public Health 2020, 17(2), 584; https://doi.org/10.3390/ijerph17020584
Received: 30 December 2019 / Revised: 7 January 2020 / Accepted: 8 January 2020 / Published: 16 January 2020
(This article belongs to the Special Issue Complex Interventions for Public Health Improvement)
Increasing prevalence of obesity poses challenges for public health. Men have been under-served by weight management programs, highlighting a need for gender-sensitized programs that can be embedded into routine practice or adapted for new settings/populations, to accelerate the process of implementing programs that are successful and cost-effective under research conditions. To address gaps in examples of how to bridge the research to practice gap, we describe the scale-up and scale-out of Football Fans in Training (FFIT), a weight management and healthy living program in relation to two implementation frameworks. The paper presents: the development, evaluation and scale-up of FFIT, mapped onto the PRACTIS guide; outcomes in scale-up deliveries; and the scale-out of FFIT through programs delivered in other contexts (other countries, professional sports, target groups, public health focus). FFIT has been scaled-up through a single-license franchise model in over 40 UK professional football clubs to 2019 (and 30 more from 2020) and scaled-out into football and other sporting contexts in Australia, Canada, New Zealand, England and other European countries. The successful scale-up and scale-out of FFIT demonstrates that, with attention to cultural constructions of masculinity, public health interventions can appeal to men and support them in sustainable lifestyle change. View Full-Text
Keywords: obesity; men’s health; weight loss interventions; health behavior change; physical activity; context; implementation; scalability and sustainability of interventions; scale-up; scale-out obesity; men’s health; weight loss interventions; health behavior change; physical activity; context; implementation; scalability and sustainability of interventions; scale-up; scale-out
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Hunt, K.; Wyke, S.; Bunn, C.; Donnachie, C.; Reid, N.; Gray, C.M. Scale-Up and Scale-Out of a Gender-Sensitized Weight Management and Healthy Living Program Delivered to Overweight Men via Professional Sports Clubs: The Wider Implementation of Football Fans in Training (FFIT). Int. J. Environ. Res. Public Health 2020, 17, 584.

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