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Journal: J. Theor. Appl. Electron. Commer. Res., 2025
Volume: 20
Number: 5

Article: Can Short Videos Work? The Effects of Use and Gratification and Social Presence on Purchase Intention: Examining the Mediating Role of Digital Dependency
Authors: by Wenyu Jiang and Hsiu-Li Chen
Link: https://www.mdpi.com/0718-1876/20/1/5

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