1. Introduction
Amid the global shift toward low-carbon development, green innovation has become a key mechanism through which economic growth and environmental sustainability can be jointly advanced. The Paris Agreement’s emphasis on climate technology development and transfer, together with national policies supporting green technologies for net-zero transitions [
1], has made green innovation a key component of global decarbonization. However, the transition to low-carbon development unfolds over an extended period [
2]. Firms therefore need sustained green innovation rather than short-term or intermittent efforts to continuously develop and apply green technologies. As the largest economy among developing countries and a key contributor to international climate governance, China must simultaneously maintain economic growth and accelerate its transition to a low-carbon and green economy. Within the national economy, firms account for substantial resource use and pollutant emissions while also serving as important drivers of green innovation. However, statistical evidence shows that green innovation practices in China are characterized by broad participation but insufficient persistence. Among the 3906 listed firms observed from 2014 to 2023, nearly 60% had a maximum continuous green innovation period of no more than four years, while only 19.48% sustained green innovation for eight years or longer. Among firms that had engaged in green innovation, 36.37% experienced at least one innovation interruption. These facts suggest that firms have not yet established stable green innovation mechanisms. Instead, green innovation tends to be episodic or strategically driven [
3,
4], with clearly insufficient persistence. This constrains the deeper transformation of innovation outcomes and weakens their long-term support for the green and low-carbon transition. Sustainable development theory challenges short-termist environmental practices [
5,
6] and emphasizes a long-term orientation in sustainability-related innovation [
7]. Meanwhile, the theory of time-compression diseconomies in innovation investment suggests that innovation capabilities and knowledge accumulation are process-dependent and cannot be rapidly developed through short-term intensive investment [
8]. Therefore, the continuity of innovation investment is more critical than its scale or intensity.
Firms often struggle to pursue green innovation consistently on their own initiative due to its high complexity, lengthy development cycles, and substantial investment requirements [
9]. Meanwhile, some firms exhibit a strong tendency toward market speculation, while neglecting long-term benefits and sustainable development goals. Therefore, guiding and supporting firms to sustain green innovation is now a central concern in promoting greener development across the economy. In response, China has undertaken a long process of institutional exploration. Although the earlier pollution discharge fee system achieved certain emission-reduction effects [
10], its inconsistent enforcement standards and limited policy incentives [
11] weakened its role in encouraging firms to undertake green innovation. China introduced the environmental protection tax (EPT) through legislation enacted on 25 December 2016, with the tax taking effect on 1 January 2018. Grounded in the polluter-pays principle, the EPT uses taxation to address negative externalities arising from economic development [
12], combining legal constraints with policy incentives. Its implementation and continuous refinement represent a key step in modernizing China’s environmental governance system and provide institutional support for firms to maintain green innovative activities. However, whether the effects of the EPT persist over time remains insufficiently examined. Accordingly, the EPT reform is used as a quasi-natural experiment, and its effect on corporate green innovation persistence is estimated using a difference-in-differences (DID) design.
Existing studies generally examine corporate green innovation along two dimensions: quantity and quality. In terms of green innovation quantity, scholars commonly use the number of green patent applications [
13] or granted green patents [
14] as core measures to examine how factors such as environmental regulation [
15], digital transformation [
16], and ESG performance [
17] affect corporate green innovation output. Studies on environmental regulation have produced mixed findings, including the Porter effect [
18] and the crowding-out effect [
19]. In terms of green innovation quality, existing studies have gradually moved beyond the limitations of quantity-oriented measures. Using indicators such as green patent citations [
20,
21] and high-value green patents [
22], these studies further explore pathways for improving green innovation quality [
23], seeking to address the practical dilemma in which green innovation emphasizes quantity over quality [
24]. However, most of this literature evaluates green innovation through static outcomes, paying relatively limited attention to whether innovation activities can be sustained over time. Green innovation persistence, by contrast, captures firms’ ability to maintain green innovation activities across periods and thus reflects the continuity of long-term technological accumulation. Recent studies have begun to investigate the determinants of green innovation persistence, highlighting the roles of corporate ESG performance and green finance [
25,
26]. However, the role of formal environmental regulation as an institutional driver of green innovation persistence remains insufficiently understood. In particular, existing research on the EPT has largely focused on the level of green innovation, leaving open the question of whether the policy can facilitate firms’ transition from episodic green innovation to persistent green innovation.
Based on the above considerations, the empirical analysis draws on a sample of Chinese A-share listed firms on the Shanghai and Shenzhen stock exchanges covering 2014–2023. It examines whether the EPT, as an exogenous institutional shock, can promote firms’ ability to sustain green innovation activities over time. Empirical evidence reveals a significant increase in this persistence following the EPT. Mechanism tests further show that the EPT significantly reduces firm uncertainty, eases financing constraints, and increases R&D investment, providing evidence consistent with the three proposed mechanisms. Heterogeneity analysis shows that firms facing lower industry competition, firms with greater institutional investor ownership, state-owned enterprises, firms with higher information transparency, non-high-tech firms, and firms whose executives exhibit stronger risk-taking propensity are more likely to benefit from the EPT on corporate green innovation persistence.
This study makes three main contributions. First, this study contributes to the literature on corporate green innovation persistence by identifying the EPT as an institutional driver of persistent green innovation. Unlike prior studies focusing on firm-level capabilities and resource conditions [
25,
26], this study highlights the role of formal environmental regulation in shaping firms’ transition toward persistent green innovation. Second, prior research has mainly examined how the EPT affects corporate performance [
27], pollution and carbon emission reduction [
28,
29], and the level of green innovation [
30], with comparatively less attention paid to its influence on firms’ long-term behavior. From a firm-level behavioral perspective, this paper focuses on green innovation persistence to examine whether the EPT can encourage firms to maintain green innovation over the long term. This perspective broadens the literature on the economic consequences of environmental regulation, sheds further light on its lasting implications, and provides additional evidence for policy evaluation. Third, drawing on a systems-thinking perspective on sustainability transformation [
31], this study develops a systemic framework linking the EPT as an external institutional shock with firms’ internal responses and persistent green innovation outcomes. Specifically, it examines expectation formation, resource access, and resource allocation as internal transmission dimensions, while identifying heterogeneous firm conditions that shape the effectiveness of the policy.
The remainder of this paper is organized as follows.
Section 2 outlines stylized facts on green innovation persistence and derives the research hypotheses.
Section 3 describes the data sources and research design.
Section 4 reports the baseline estimates together with robustness tests.
Section 5 provides further analysis, including the results of mechanism tests and heterogeneity analysis.
Section 6 concludes the paper, proposes policy implications, and discusses research limitations and future directions.
6. Discussion and Implications
6.1. Discussion
The empirical evidence indicates that the EPT strengthens corporate green innovation persistence. This finding is generally consistent with prior research showing that environmental regulation can stimulate corporate green innovation through cost pressure, innovation compensation, and external supervision [
85]. Nevertheless, earlier studies have largely evaluated environmental regulation in terms of green innovation quantity, quality, or efficiency [
20,
86,
87]. This study further examines whether firms can maintain green innovation activities over time. For firms, engaging in green innovation during a specific period does not necessarily mean that such innovation behavior can be sustained over time. Only when green innovation activities remain relatively stable across periods can they better reflect the continuity and long-term nature of firms’ green transformation. The evidence suggests that the EPT does more than stimulate firms’ green innovation activities; it also helps sustain such efforts over time. In this regard, this study extends existing research on the innovation effects of environmental regulation by shifting attention toward firms’ long-term responses. Corporate green innovation persistence therefore offers a useful criterion for assessing the enduring consequences of environmental policies.
The mechanism results suggest that the EPT is associated with reduced firm uncertainty, eased financing constraints, and increased R&D investment. From a systems perspective, these responses correspond to three internal dimensions of the corporate green innovation system: expectation stabilization, resource access, and resource allocation. More stable expectations may support firms’ longer-term planning, improved financing conditions may strengthen the resource basis for sustained innovation, and greater R&D commitment may enhance firms’ capacity to maintain innovation activities over time. Taken together, the evidence suggests that the influence of the EPT on persistent green innovation is accompanied by adjustments in multiple internal firm processes rather than by a single isolated response. At the same time, the measurement scope of the mechanism variables should be considered when interpreting these results: stock-price volatility may capture multiple sources of firm uncertainty, while R&D expenditure and R&D personnel reflect firms’ overall R&D activities rather than green-specific R&D. Given the proxy-based nature of these measures, however, these findings should be interpreted as mechanism-consistent evidence rather than as formally identified causal mediation effects.
The heterogeneity analysis further reveals the contextual boundaries of the policy effects of the EPT. The estimated effect of the EPT on corporate green innovation persistence is stronger among firms facing lower industry competition, firms with higher institutional investor ownership, state-owned enterprises, firms with higher information transparency, non-high-tech firms, and firms whose executives exhibit stronger risk-taking propensity. This indicates that the same environmental regulation policy does not produce identical effects across all firms. Firms’ market competition environment, governance structure, ownership attributes, information disclosure foundation, technological conditions, and managerial characteristics may influence how firms respond to the EPT and internalize its incentives. Therefore, whether the EPT can be transformed into sustained green innovation depends not only on the binding force of the policy itself, but also on whether firms possess the internal conditions needed to convert external institutional pressure into long-term innovation behavior.
From the broader perspective of green and low-carbon transition, the findings of this study suggest that promoting corporate green development should focus not only on whether green innovation increases, but also on whether such innovation can be sustained. At present, one of the key challenges facing Chinese firms in their green transformation is not simply the lack of green innovation activities, but the episodic, intermittent, and unstable nature of green innovation behavior among some firms. The empirical evidence suggests that the EPT is associated with adjustments in firms’ uncertainty, financing conditions, and R&D behavior, which are theoretically relevant to the transition from short-term compliance responses toward more sustained green innovation practices. Accordingly, the EPT extends beyond environmental governance by providing institutional support for the sustained operation of firms’ green innovation systems.
Adopting a systems-oriented lens, this study develops an analytical logic of “external institutional shock–internal transmission process–intertemporal persistent performance–contextual boundaries”, highlighting how environmental policies generate long-term behavioral changes through firms’ internal adjustment processes and under specific contextual conditions. The EPT constitutes an external institutional shock faced by the corporate green innovation system; firm uncertainty, financing constraints, and R&D investment represent three theoretically relevant dimensions of firms’ internal responses. The empirical analysis separately examines whether the EPT affects these intermediate outcomes, rather than formally identifying their causal mediation effects on green innovation persistence. Green innovation persistence reflects the intertemporal outcome of the corporate green innovation system, while the heterogeneity results reveal differences in how firms respond to the same policy shock under different contextual conditions. Thus, the systems-oriented framework provides an integrated conceptual interpretation of external institutional inputs, internal firm responses, persistent outcomes, and contextual boundaries, while remaining distinct from the specific relationships examined in the empirical analysis.
6.2. Policy Implications
The empirical evidence supports the following policy recommendations:
First, the EPT framework should be further refined to strengthen its role in supporting sustained green innovation. In policy implementation, greater attention should be paid to the continuity of firms’ green R&D activities rather than only to short-term innovation outputs. Environmental taxation should also be better coordinated with existing innovation-support policies so that firms face more stable incentives for long-term green technology investment.
Second, because the mechanism analysis shows that the EPT is associated with reduced firm uncertainty, eased financing constraints, and increased R&D investment, policy support should focus on improving the stability and predictability of the policy environment, enhancing firms’ access to long-term financial resources, and encouraging sustained R&D investment and technological upgrading. Financial institutions may also place greater emphasis on firms’ long-term innovation activities when allocating financial resources, thereby providing more stable financial support for sustained green innovation.
Third, the heterogeneity results indicate that the effect of the EPT on corporate green innovation persistence varies across firms with different market conditions, ownership and governance characteristics, information environments, technological attributes, and managerial risk-taking. Accordingly, policy implementation should account for these heterogeneous firm characteristics rather than adopting a uniform approach. Greater attention may be given to firms that exhibit relatively weaker responses to the EPT, with supporting conditions adjusted in light of the constraints associated with their market and resource environments, governance and information conditions, technological characteristics, and internal decision-making contexts. Such differentiated implementation can help improve the effectiveness and inclusiveness of the EPT.
6.3. Limitations and Future Research
Four limitations should be acknowledged. First, the empirical sample is restricted to Chinese A-share listed firms on the Shanghai and Shenzhen stock exchanges. The conclusions therefore primarily describe corporate green innovation persistence among listed firms subject to the EPT and may not readily generalize to unlisted firms or small and medium-sized enterprises. Broader firm-level samples could be employed in subsequent research to assess the external validity of the findings. Second, this study constructs the EPT shock mainly based on heavily polluting industries and the timing of EPT implementation. Although the additional DDD analysis accounts for regional differences in statutory EPT-rate adjustments, it cannot fully capture firms’ actual exposure to the EPT. Such exposure may still vary with firms’ pollution levels, local environmental enforcement intensity, and applicable tax reductions and exemptions. Moreover, although the DID framework controls for firm and year fixed effects, unobserved time-varying differences between heavily polluting and other industries may still exist and influence firms’ innovation responses. Future research could further incorporate firm-level EPT payments and pollution-emission data to measure realized policy exposure more directly. Third, the measurement of green innovation persistence and related mechanisms has certain limitations. Although the GIP indicator captures the dynamic evolution of firms’ green innovation activities by combining intertemporal changes in innovation output with current innovation scale, it does not directly measure uninterrupted innovation spells or their duration. Furthermore, as the GIP measure is constructed based on patent applications, it may not fully capture the commercialization, environmental effectiveness, or quality dimensions of green innovation outcomes. Moreover, some proxy variables used in the mechanism analysis may not fully capture the underlying constructs. In particular, stock-price volatility may reflect other sources of uncertainty beyond institutional and policy uncertainty, while R&D expenditure and R&D personnel measure overall R&D inputs rather than green-specific R&D activities. Future research could develop alternative persistence measures and employ more direct indicators to further validate these mechanisms. Fourth, the analysis considers the effect of the EPT on corporate green innovation persistence in isolation. However, firms’ green innovation behavior may also be jointly influenced by multiple policy instruments, such as green finance, government subsidies, and environmental information disclosure. Future research may adopt a policy mix perspective to further analyze the synergistic effects between the EPT and other green policy instruments.