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Review

A Literature Review of Social Commerce Research from a Systems Thinking Perspective

1
Business School, Ningbo University, Ningbo 315211, China
2
National Academy of Economic Strategy, Chinese Academy of Social Sciences, Beijing 100732, China
3
Sobey School of Business, Saint Mary’s University, Halifax, NS B3H 3C3, Canada
4
China Information Research Center, China University of Labor Relations, Beijing 100089, China
*
Author to whom correspondence should be addressed.
Systems 2022, 10(3), 56; https://doi.org/10.3390/systems10030056
Submission received: 2 March 2022 / Revised: 9 April 2022 / Accepted: 18 April 2022 / Published: 24 April 2022
(This article belongs to the Special Issue Business Model–the Perspective of Systems Thinking and Innovation)

Abstract

The paper aims to investigate social commerce systems from a systems thinking perspective. It proposes to model the social commerce process and outlines how Following, Communicating, Purchasing, and Sharing are systematically connected with each other in the social commerce process. The paper describes an exploratory review study using the systematic literature review method, including 384 social commerce research papers, which were published from 2011 to 2021. The data are refined by documentary analysis, including Study Selection Criteria and Quality Assessment processes. The paper systematically develops a conceptual framework for understanding social commerce. Previous research on social commerce mainly focuses on one or more particular key success factors (such as trust) in social commerce, and a few of them investigate social commerce as an integral business system. This review provides a more comprehensive basis for future social commerce research.
Keywords: social commerce; e-commerce; social media; business model; network steam social commerce; e-commerce; social media; business model; network steam

Share and Cite

MDPI and ACS Style

Wang, X.; Wang, H.; Zhang, C. A Literature Review of Social Commerce Research from a Systems Thinking Perspective. Systems 2022, 10, 56. https://doi.org/10.3390/systems10030056

AMA Style

Wang X, Wang H, Zhang C. A Literature Review of Social Commerce Research from a Systems Thinking Perspective. Systems. 2022; 10(3):56. https://doi.org/10.3390/systems10030056

Chicago/Turabian Style

Wang, Xintian, Hai Wang, and Caiming Zhang. 2022. "A Literature Review of Social Commerce Research from a Systems Thinking Perspective" Systems 10, no. 3: 56. https://doi.org/10.3390/systems10030056

APA Style

Wang, X., Wang, H., & Zhang, C. (2022). A Literature Review of Social Commerce Research from a Systems Thinking Perspective. Systems, 10(3), 56. https://doi.org/10.3390/systems10030056

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