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Journal: Behav. Sci., 2025
Volume: 15
Number: 238
238
Article: Impact of Scene Features of E-Commerce Live Streaming on Consumers’ Flow and Purchase Intentions of Sporting Goods
Authors: by Zhengyu Li, Yan Wang, Beth Anne Cianfrone, Zhen Guo, Bo Liu, James Zhang and Chenyu Shi
Link: https://www.mdpi.com/2076-328X/15/2/238

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