Li, Z.; Wang, Y.; Cianfrone, B.A.; Guo, Z.; Liu, B.; Zhang, J.; Shi, C.
Impact of Scene Features of E-Commerce Live Streaming on Consumers’ Flow and Purchase Intentions of Sporting Goods. Behav. Sci. 2025, 15, 238.
https://doi.org/10.3390/bs15020238
AMA Style
Li Z, Wang Y, Cianfrone BA, Guo Z, Liu B, Zhang J, Shi C.
Impact of Scene Features of E-Commerce Live Streaming on Consumers’ Flow and Purchase Intentions of Sporting Goods. Behavioral Sciences. 2025; 15(2):238.
https://doi.org/10.3390/bs15020238
Chicago/Turabian Style
Li, Zhengyu, Yan Wang, Beth Anne Cianfrone, Zhen Guo, Bo Liu, James Zhang, and Chenyu Shi.
2025. "Impact of Scene Features of E-Commerce Live Streaming on Consumers’ Flow and Purchase Intentions of Sporting Goods" Behavioral Sciences 15, no. 2: 238.
https://doi.org/10.3390/bs15020238
APA Style
Li, Z., Wang, Y., Cianfrone, B. A., Guo, Z., Liu, B., Zhang, J., & Shi, C.
(2025). Impact of Scene Features of E-Commerce Live Streaming on Consumers’ Flow and Purchase Intentions of Sporting Goods. Behavioral Sciences, 15(2), 238.
https://doi.org/10.3390/bs15020238
