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Journal: Behav. Sci., 2023
Volume: 13
Number: 16

Article: Exploring the Impact of Online and Offline Channel Advantages on Brand Relationship Performance: The Mediating Role of Consumer Perceived Value
Authors: by Yunyun Zhao, Xiaoyu Zhao and Yanzhe Liu
Link: https://www.mdpi.com/2076-328X/13/1/16

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