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Bushara MA, Abdou AH, Hassan TH, Sobaih AEE, Albohnayh ASM, Alshammari WG, Aldoreeb M, Elsaed AA, Elsaied MA. Power of Social Media Marketing: How Perceived Value Mediates the Impact on Restaurant Followers’ Purchase Intention, Willingness to Pay a Premium Price, and E-WoM? Sustainability. 2023; 15(6):5331. https://doi.org/10.3390/su15065331

Bushara, Meimona Abdelrhim, Ahmed Hassan Abdou, Thowayeb H. Hassan, Abu Elnasr E. Sobaih, Abdullah Saleh Mohammed Albohnayh, Waleed Ghazi Alshammari, Mohammed Aldoreeb, Ahmed Anwar Elsaed, and Mohamed Ahmed Elsaied. 2023. "Power of Social Media Marketing: How Perceived Value Mediates the Impact on Restaurant Followers’ Purchase Intention, Willingness to Pay a Premium Price, and E-WoM?" Sustainability 15, no. 6: 5331. https://doi.org/10.3390/su15065331

Bushara, M. A., Abdou, A. H., Hassan, T. H., Sobaih, A. E. E., Albohnayh, A. S. M., Alshammari, W. G., Aldoreeb, M., Elsaed, A. A., & Elsaied, M. A. (2023). Power of Social Media Marketing: How Perceived Value Mediates the Impact on Restaurant Followers’ Purchase Intention, Willingness to Pay a Premium Price, and E-WoM? Sustainability, 15(6), 5331. https://doi.org/10.3390/su15065331