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Journal: Sustainability, 2020
Volume: 12
Number: 630
Article:
Making the Customer-Brand Relationship Sustainable: The Different Effects of Psychological Contract Breach Types on Customer Citizenship Behaviours
Authors:
by
Hongyan LIU, Jinglan Yang and Xiaoxi Chen
Link:
https://www.mdpi.com/2071-1050/12/2/630
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