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Journal: Sustainability, 2019
Volume: 11
Number: 5549

Article: Analyzing the Intention of Consumer Purchasing Behaviors in Relation to Internet Memes Using VAB Model
Authors: by Hsin-Hui Lee, Chia-Hsing Liang, Shu-Yi Liao and Han-Shen Chen
Link: https://www.mdpi.com/2071-1050/11/20/5549

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