Stepping Outside the Self Promotes Pro-Environmental Behaviors
AbstractAlthough different self-perspectives can prompt different mindsets, leading to different responses, little is known about how self-perspective impacts pro-environmental behaviors. This study explores the effect of self-perspective, i.e., either self-immersed or self-distanced perspective, on environmental attitudes and behavior. Based on an online survey of 409 respondents in the United States, we find that pro-environmental behaviors are perceived as more important and less costly from a self-distanced perspective, compared to a self-immersed one, which in turn facilitates more engagement in pro-environmental behaviors. Furthermore, a self-distanced perspective is more prevalent than a self-immersed perspective when individuals are less satisfied with and perceive less control over their pro-environmental behaviors. This study extends the self-perspective theory to research on pro-environmental behaviors, and offers useful implications for individuals to address conflicts between environmental and self-interested considerations, as well as for public policy makers and practitioners to promote more engagement in pro-environmental behaviors. View Full-Text
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Hou, C.; Sarigöllü, E.; Jo, M.-S.; Liang, D. Stepping Outside the Self Promotes Pro-Environmental Behaviors. Sustainability 2018, 10, 3128.
Hou C, Sarigöllü E, Jo M-S, Liang D. Stepping Outside the Self Promotes Pro-Environmental Behaviors. Sustainability. 2018; 10(9):3128.Chicago/Turabian Style
Hou, Chenxuan; Sarigöllü, Emine; Jo, Myung-Soo; Liang, Dapeng. 2018. "Stepping Outside the Self Promotes Pro-Environmental Behaviors." Sustainability 10, no. 9: 3128.
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