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Journal: Int. J. Environ. Res. Public Health, 2022
Volume: 19
Number: 4894
Article:
Mobile Shopping during COVID-19: The Effect of Hedonic Experience on Brand Conspicuousness, Brand Identity and Associated Behavior
Authors:
by
Wanjing Jiang and Yao Song
Link:
https://www.mdpi.com/1660-4601/19/8/4894
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